2025

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10 AI strategy questions every CIO must answer

CIO

The world plunged headfirst into the AI revolution. Now many are admitting they werent quite ready. The 2024 Board of Directors Survey from Gartner , for example, found that 80% of non-executive directors believe their current board practices and structures are inadequate to effectively oversee AI. The 2024 Enterprise AI Readiness Radar report from Infosys , a digital services and consulting firm, found that only 2% of companies were fully prepared to implement AI at scale and that, despite the

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Changing The Source Lakehouse Of Power BI Direct Lake Models In Deployment Pipelines

Chris Webb BI

If you’re using deployment pipelines with Direct Lake semantic models in Power BI you’ll have found that when you deploy your model from one stage to another by default the model still points to the Lakehouse it was originally bound to. So, for example, if you deploy your model from your Development stage to your test stage, the model in the Test stage still points to the Lakehouse in the Development stage.

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10 Best Sales Analytics Software Tools: Turning Data into Revenue

Zoominfo

For todays sales teams, data and signals are the foundation for smarter strategies, better decisions, and consistent growth. But the sheer volume of information available paired with a growing number of outreach channels and tools mean that the real power lies in drawing insights from that pile of data. Sales analytics software is the key tool that turns the massive volumes of data in CRMs, data platforms, martech tools, and other key sources into clear, actionable insights that empower teams

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AI for Product Marketers:16 Tools to Supercharge Your Go-To-Market Strategy

Crayon

As AI transforms product marketing, sales enablement and competitive intelligence (among everything else), there's new tools and technologies popping up constantly. It's difficult to keep up with what AI tools product marketers should invest in for their go-to-market efforts.

Marketing 405
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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LinkedIn Growth: Using Audience Insights to Drive Engagement

mention

We may think of social media platforms like Facebook, Instagram, and YouTube as the bigger players in the game. Still, LinkedIns no underdog either its playing the long game and consistently growing its user base, with LinkedIn members actively engaging and driving the platforms reach year-on-year. For reference, just in the past year, LinkedIn surpassed 1.03 billion LinkedIn members (with almost 33 million users onboarding just in 2023) and acquired a 13.9% change as year-on-year growth for ad

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AI is not yet good enough for competitor analysis

Aqute Intelligence

One of the most basic tasks in competitor analysis is finding the competitors customer list. There are websites dedicated to aggregating such lists, and most software companies tell you at least some of their customers on their website. How does AI do at this task? Lets take a random software company, Coveo - which lists dozens of customers on its own website: We will ask the AI to look on coveo.com and also on websites that a human analyst would check when building a customer list: [link] [link

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Saudi Arabia’s Message to Global Firms: Deliver Real Value or Step Aside

TBR

Moratorium on PwC business tells cautionary tale My previous and current careers collided last week when the Kingdom of Saudi Arabias Public Investment Fund (PIF) announced a one-year moratorium on doing business with PwC (details continue to emerge even as I type this and the exact contours of the new Saudi PIF and PwC arrangement will likely shift, so I wont try to evaluate a moving target).

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Experience the Power of AI Agents with Domo

Domo

In a world where others are only predicting the future of artificial intelligence (AI), Domos customers are already experiencing the power of AI in real time. Today inside Domo, AI agents are transforming how our customers operate , turning data into decisions and actions that drive real business value. So, what sets AI agents built in Domo apart? In Domo, data, analytics, and AI dont just coexist; they converge.

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How Data Will Reshape Industries in 2025

Dataversity

Data has become a driving force behind change and innovation in 2025, fundamentally altering how businesses operate. Across sectors, organizations are using advancements in artificial intelligence (AI), machine learning (ML), and data-sharing technologies to improve decision-making, foster collaboration, and uncover new opportunities. In the upcoming year, the focus is on making data more accessible, protecting […] The post How Data Will Reshape Industries in 2025 appeared first on DATAVER

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Beyond Generative AI: How AI Maximizes Manufacturing Operations

Weidert Group

We talk a lot about leveraging AI in B2B marketing, especially for the industrial sector. We even talk about how to AI-proof your content strategy. But AI impacts more than marketing; its also transforming operations on the manufacturing floor. In the latest episode of The Changeover Podcast , I sat down with Caleb Waack, Chief Technology Officer at NEXT , a company that specializes in building AI-powered decision engines that transform manufacturing data into real-time, actionable insights.

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7 risk management rules every CIO should follow

CIO

Risk is inescapable. Look around and youll see technological, economic, and competitive obstacles that CIOs must not only handle, but defeat. A PwC Global Risk Survey found that 75% of risk leaders claim that financial pressures limit their ability to invest in the advanced technology needed to assess and monitor risks. Yet failing to successfully address risk with an effective risk management program is courting disaster.

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Fabric Data Agents: Unlocking The Full Power Of DAX For Data Analysis

Chris Webb BI

Now that Fabric Data Agents (what used to be called AI Skills) can use Power BI semantic models as a data source I’ve been spending some time playing around with them, and while I was doing that I realised something – maybe something obvious, but I think still worth writing about. It’s that there are a lot of amazing things you can do in DAX that rarely get done because of the constraints of exposing semantic models through a Power BI report, and because Data Agents generate DA

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Systems Thinking: The Missing Link in Your Enterprise Data Strategy

Zoominfo

Throughout my career guiding B2B teams through data transformations, I’ve identified a recurring challenge: despite investing millions in sophisticated data tools, companies maintain operational silos that severely limit their return on investment. My colleague Ali Z. Syed recently highlighted this problem through the lens of Systems Thinking an approach that examines how components interact within a complex whole.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Outdated Battlecards are a Thing of the Past: Automate Your Compete Program With Sparks Content

Crayon

Automate your competitive enablement workflow with Sparks, the first AI research and analysis tool streamlines your content creation and distribution.

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Brand24 vs. Brandwatch: Which Is the Right Choice? (2025 review)

mention

Social media monitoring has become essential for modern businesses, and choosing between Brand24 and Brandwatch – two leading social listening platforms – requires careful consideration of their distinct capabilities. This comprehensive comparison draws from extensive platform documentation, pricing information, and verified user experiences to help organizations make an informed decision.

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Simplifying Cloud Database Management with Infrastructure Automation

Smart Data Collective

Streamline your operations! Discover how infrastructure automation can simplify cloud database management for efficiency and scalability.

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Trust in Generative AI: A Fragmented Landscape

Alpha Sense BI

OpenAI released ChatGPT in late 2022, almost two and a half years ago. Since then, generative AI tools have rapidly evolved from experimental novelties to everyday assistants shaping how people work, learn, and even seek emotional support. On the corporate side, early fears around the security of genAI led nearly a third of companies to introduce bans on its use.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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The Emerging Data Ecosystem: ISVs, Hyperscalers and Global Systems Integrators

TBR

Register for The Emerging Data Ecosystem: ISVs, Hyperscalers and Global Systems Integrators There is no GenAI strategy without a data strategy Realizing the long-promised ROI of generative AI (GenAI) will require customers look for ways to better access, integrate, manage and govern large amounts of unstructured data. Data-native ISVs, hyperscalers and global systems integrators (GSIs) are evolving their critical ecosystems of solutions to deliver on the commitments of GenAI for enterprise.

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A Complete Guide to Retrieval-Augmented Generation 

Domo

Imagine youre a renewable energy expert preparing a presentation on the latest industry breakthroughs. You ask an AI assistant (or chatbot) for the most recent developments in renewable energy, but it provides only generic and outdated answers, lacking references to the latest studies and statistics. This is common with the traditional large language models (LLMs) used in AI assistants: they rely on static training data.

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Mastering Data Visualizations for Better Understanding

Dataversity

The sheer volume of data generated daily has reached staggering levels, and approximately 328.77 million terabytes of data are created every single day, according to Statista. In fact, 90% of the worlds data has been created in just the past two years, underscoring the rapid pace of data generation. However, the explosion of data has […] The post Mastering Data Visualizations for Better Understanding appeared first on DATAVERSITY.

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Smart Marketing Budgeting: Driving ROI Through Strategic Allocation

Weidert Group

Marketing budgets were once a line item on an expense sheet. They lacked focus, strategy, and expectations about actual results. The rise of digital marketing, data analytics, and attribution tracking has transformed marketing from a cost center to a revenue-generating powerhouse. What does the shift in marketing budget allocation and management mean for companies?

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Digital transformation 2025: What’s in, what’s out

CIO

Some argue gen AIs emergence has rendered digital transformation pass. AI transformation is the term for them. Others suggest everything should be called business transformation or just transformation for short. What terminology should you use? The one that drives the greatest call to action from your board, executives, and employees because maintaining the status quo is a sure path to disruption.

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Limit The Impact Of Expensive Power BI Queries On Your Capacity By Reducing The Query Timeout

Chris Webb BI

The recent announcement of Surge Protection gives Fabric/Power BI capacity admins a way to restrict the impact of background operations on a capacity, preventing them from causing throttling. However, at the time of writing, Surge Protection does not prevent users that are running expensive DAX or MDX queries – which are interactive operations – from causing problems on your capacity.

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Smarter Territories, Efficient Automation: RevOps Success Stories

Zoominfo

Revenue operations leaders are confronting complex challenges on two fronts: designing smarter territories for expansion, and maximizing productivity for frontline go-to-market (GTM) teams. But many RevOps teams still struggle with inefficient segmentation, suboptimal territory design, and a lack of actionable insights. The result? Blind spots in your addressable market and missed opportunities from good-fit prospects.

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A Smarter Way to Compete: How AI Is Reinventing Competitive Intelligence

Crayon

In a world where two thirds of sales opportunities are competitiveand those opportunities close at 5x the rate of non-competitive onescompetitive intelligence (CI) is a necessity. Yet most companies arent just underperformingtheyre flying blind.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu