Zoominfo

MAY 15, 2019

There are so many factors that can stand in the way of exceptional B2B sales performance—poor leadership, lack of organization, no sales process—the list goes on. Today, we explore some of the more common sales problems—problems you might not even know you’re facing. Did you know that sales reps spend 64.3%

Sales 224

Sales Brainstorming Profiling Sales Enablement 224

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by.

Sales Enablement 100

Sales Enablement Sales Knowledge Win 100

Zoominfo

JANUARY 6, 2021

Read on to discover the latest CRM trends for sales and marketers to use in 2021—and beyond. They have always been crucial for valuable customer insights for sales and marketing teams to act on, with the shared goal of closing more deals. Share the same goals and tools between sales and marketing teams. Future Trends in CRM.

Sales 246

Sales Marketing Marketing Sales Enablement 246

Zoominfo

JUNE 6, 2019

Sales prospecting—a common source of misery for most sales reps—is a critical aspect of selling for nearly all businesses. Prospecting uncovers potential buyers, fuels an organization’s sales pipeline, and provides important context to future sales conversations. What is B2B Sales Prospecting?

Sales 212

Sales Sales Enablement Research Win 212

Zoominfo

APRIL 2, 2018

Every sales manager wants their team to be successful– but sometimes, that’s easier said than done. Sales reps face a number of obstacles that can keep them from their goals and it’s your job as their manager to help them overcome these challenges. To put it simply, sales reps are only as effective as their managers enable them to be.

Sales 207

Sales Management Sales Enablement Research 207

Zoominfo

AUGUST 12, 2020

On building a sales organization as sophisticated as contemporary B2B buyers …. The idea that the modern buyer is more empowered than ever, and procurement is enabled through endless sources of information about a particular product or space. But what does the structure of a B2B sales organization look like as we enter the next decade?

Sales 200

Sales Sales Enablement Knowledge Win 200

Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201

Sales Marketing Marketing Brainstorming 201

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. With multiple studies across the world highlighting shrunken marketing budgets, campaign delays, and hiring freezes…where should your sales and marketing efforts begin? …But what about next quarter? Think about it.

Sales 239

Sales Marketing Marketing Market Segmentation 239

Zoominfo

NOVEMBER 18, 2024

This technology goes beyond standard analytics by revealing the insights needed to engage with high-value prospects, and helps you fill in the blanks and add valuable signals that standard web forms and piecemeal tracking systems simply can’t match. Faster Sales Cycles : Access to detailed visitor data shortens the sales process.

Profiling 130

Profiling Sales Enablement Sales Predictive Analytics 130

Zoominfo

JUNE 30, 2020

You’ve probably heard the buzz around the B2B sales tech stack. And if you want success in sales, you need to put one together. Sales professionals experience serious pressure to perform and sell. Every sales professional needs tech solutions to aid performance and help them attain their quotas. But how do you get there?

Sales 162

Sales Sales Enablement Market Intelligence Predictive Analytics 162

Zoominfo

APRIL 29, 2018

There are so many factors that can stand in the way of exceptional B2B sales performance—poor leadership, lack of organization, no sales process—the list goes on. Today, we explore some of the more common sales problems—problems you might not even know you’re facing. Did you know that sales reps spend 64.3%

Sales 196

Sales Brainstorming Profiling Sales Enablement 196

Primary Intelligence

JANUARY 19, 2022

Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates. Additionally, over 50% of the time, sales reps will give a different reason for a win or loss than their buyer.

Sales 160

Sales Battlecard Win Loss 160

Zoominfo

JANUARY 15, 2019

This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. It is our hope that our content helped spark your creativity, allowed you to discover something new, or made your life as a sales professional easier in some way. 20 Motivating Sales Quotes to Empower Your Team.

Sales 185

Sales Sales Enablement Technology Technology 185

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. But, what if we told you a quick reading break might actually increase your sales productivity? Here are 25 of our favorite sales blogs. Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor.

Sales 170

Sales Sales Enablement Research Management 170

Zoominfo

MAY 8, 2019

True sales productivity boils down to two things: numbers and time. More specifically, how can you increase your numbers (calls, email, sales, deal size) during the time you spend working each day? If you’re ready to learn how high-quality sales data can make a huge impact on your success as a sales rep, keep reading!

Sales 193

Sales Sales Enablement Learning Intelligence 193

Zoominfo

MARCH 17, 2025

Capital One: Enhanced Sales Efficiency with Centralized Data and Automation Capital Ones Commercial Banking division faced significant challenges in optimizing relationship managers (RMs) efficiency due to time-consuming manual data entry and fragmented information sources.

Capital 130

Capital Hospitals Sales Intelligence 130

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. Unlocking possibilities through innovation and technology that were never possible before. It’s impossible to listen to every sales call, every support call, and every recruiting conversation. Chorus creates new possibles every single day.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70

Zoominfo

APRIL 15, 2018

The importance of data cannot be understated in the modern sales landscape. Now, data and analytics reign supreme when it comes to running a successful sales organization. Maybe you’re new to data-driven sales, or maybe you just need to brush up on how to leverage data as part of your sales strategy.

Sales 170

Sales Startups Technology Technology 170

CIO

MAY 31, 2023

I got into software engineering and spent the next 30 years in IT, including roles as CIO of Avago Technologies and Broadcom, which involved a lot of acquisitions integration. With this change, technology has become a major part of revenue beyond CRM and sales enablement; technology has moved into the line of business [LOB].

Innovation 369

Innovation Sales Enablement Banking Gaming 369

Zoominfo

MAY 19, 2017

Sales and marketing alignment should be one of your organization’s top priorities. Check out these 20 sales and marketing statistics: Sales and Marketing Alignment Statistics Organizations with tightly aligned sales and marketing functions enjoy 36% higher customer retention rates ( source ). Still not convinced?

Sales 130

Sales Marketing Marketing Sales Enablement 130

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. To craft an effective modern sales playbook , data and analytics must reign supreme.

Sales 130

Sales Sales Enablement Technology Technology 130

Zoominfo

OCTOBER 20, 2019

Whether you’re a hiring manager, sales leader, or the CEO of a company, you know it can be difficult to identify and hire top sales talent. These are as follows: Interview Questions For Sales Rep Qualities 1. Perceptive Successful sales professionals are often very perceptive. Read our guide on landing a B2B sales job.

Sales 130

Sales Sales Enablement Learning Advantage 130

Weidert Group

MAY 10, 2022

When the average salesperson thinks about sales enablement software or a customer relationship management (CRM) tool, the behemoth in the industry typically comes to mind: Salesforce. But just because it’s the biggest doesn’t mean it’s the best. Should you? Spoiler alert! We believe HubSpot is the better choice.

Sales Enablement 52

Sales Enablement Sales Management Technology 52

Zoominfo

OCTOBER 14, 2018

With the rise of sales enablement technology and the variety of available communication methods, one might expect phone calls to become a thing of the past. Yet, cold calling is still a key component of B2B sales. Less than 1% of cold calls lead to a sale ( source ). of sales reps’ time. of sales reps’ time.

Sales 198

Sales Sales Enablement Market Intelligence Intelligence 198

Zoominfo

JANUARY 31, 2023

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. ZoomInfo vs. Alternative Let’s take two sales teams: Company A uses ZoomInfo Company B uses basic contact-scraping software Each company has a team of 10 sales reps working eight hours per day.

Sales 130

Sales Startups Sales Enablement Information 130

Zoominfo

MAY 23, 2019

On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Similarly, most companies have access to information about product sales and customer buying habits. Example: A hypothetical fitness equipment retailer notices that equipment sales vary drastically depending on the region.

Retail 188

Retail Sales Enablement Loss Sales 188

Zoominfo

JULY 24, 2020

In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of re v enue or more per year? Why is Sales and Marketing Communication Important? Sure, it’s a problem, but your company is doing well.

Sales 100

Sales Marketing Marketing Sales Enablement 100

Zoominfo

AUGUST 12, 2020

A quality sales organization is build on retention and a quality sales team structure. The idea that the modern buyer is more empowered than ever, and procurement is enabled through endless sources of information about a particular product or space. How Do You Improve Retention Rates for B2B Sales Teams? Today, we review.

Sales 100

Sales Sales Enablement Knowledge Win 100

Zoominfo

APRIL 11, 2019

Every sales manager wants their team to be successful– but sometimes, that’s easier said than done. Sales reps face a number of obstacles that can keep them from their goals and it’s your job as their manager to help them overcome these challenges. To put it simply, sales reps are only as effective as their managers enable them to be.

Sales 100

Sales Management Sales Enablement Research 100

Zoominfo

MAY 15, 2019

There are so many factors that can stand in the way of exceptional B2B sales performance—poor leadership, lack of organization, no sales process —the list goes on. Today, we explore some of the more common sales problems—problems you might not even know you’re facing. of their time on non-selling activities ( source )?

Sales 100

Sales Brainstorming Profiling Sales Enablement 100

Primary Intelligence

SEPTEMBER 1, 2021

Many win loss vendors don’t have the technical capabilities to gather high volumes of relevant buyer feedback from your sales reps’ specific deals. The integrity of this first-party buyer feedback will also help you to get buy-in from all stakeholders – from c-level to front line sales rep. Sales Centered. Data Integrity.

Loss 162

Loss Win Sales Enablement Analysis 162

Zoominfo

JUNE 6, 2019

Sales prospecting—a common source of misery for most sales reps—is a critical aspect of selling for nearly all businesses. Prospecting strategies uncovers potential buyers, fuels an organization’s sales pipeline , and provides important context to future sales conversations. What Is B2B Sales Prospecting?

Sales 100

Sales Sales Enablement Research Win 100

Zoominfo

NOVEMBER 22, 2019

Technographics (Tech stack) Do they use technologies that complement your own products? Did they use competitor technologies that you were able to win them away from? Focus your account-based marketing plan around the products with the fastest sales cycles! Do you need to close big sales?

Marketing 218

Marketing Marketing Sales Benchmarking 218

Zoominfo

DECEMBER 3, 2021

Competition for experienced sales professionals has never been more intense, and it’s likely to remain a strongly candidate-driven market for at least the foreseeable future. Here’s how sales leaders can maximize the impact of their existing sales teams and survive in today’s highly competitive labor market.

Sales 100

Sales Marketing Marketing Sales Enablement 100

Zoominfo

JUNE 3, 2018

If you worked in sales or marketing in the past year—you’ve already heard the news: Account-Based Marketing (ABM) is an incredibly effective way to target qualified prospects and close more deals. The Guide to Developing a Successful Sales Development Technology Stack. Let’s jump right in! Continue reading.

Sales 154

Sales Startups Sales Enablement Technology 154

Zoominfo

JULY 18, 2022

Social selling is a sales technique that leverages social networking services to identify prospects, build relationships, and close more deals. In social selling, sales professionals are playing the long game instead of eyeing immediate returns. It essentially means, “being genuinely helpful online and maybe selling eventually.”

Sales 100

Sales Profiling Sales Enablement Gaming 100

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. With multiple studies across the world highlighting shrunken marketing budgets, campaign delays, and hiring freezes…where should your sales and marketing efforts begin? Work Smarter, and Harder (and Together).

Sales 100

Sales Marketing Marketing Market Segmentation 100