Primary Intelligence

AUGUST 5, 2021

Traditional win loss analysis is dead. Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. The Issues with Traditional Win Loss. Most companies do not have a win loss expert in-house. A Better Way for Win Loss.

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Loss Win Analysis Sales Enablement 197

Primary Intelligence

SEPTEMBER 1, 2021

Whether you’ve conducted multiple win loss programs throughout your career, or you are a marketer diving into win loss analysis for the first time, it’s important to choose a win loss platform that will help you get the most from your buyer data. Win loss analysis isn’t just for marketers anymore. Data Integrity.

Loss 162

Loss Win Sales Enablement Analysis 162

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. We’re seeing more meetings per closed-win and more buyer-side focus on how a product will immediately provide ROI. Knowledge is the foundation of all sales enablement.

Sales Enablement 130

Sales Enablement Sales Knowledge Win 130

Primary Intelligence

OCTOBER 10, 2019

What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales.

Sales Enablement 104

Sales Enablement Battlecard Sales Loss 104

ArchIntel

APRIL 14, 2021

Conor Bond , a content marketing and search engine optimization specialist at software-driven competitive intelligence platform Crayon, has written a seven-step guide to developing an effective sales enablement strategy. He advises that only those who are essential should be part of the sales enablement strategy team.

Sales Enablement 104

Sales Enablement Sales Competitive Intelligence KPI 104

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. We’re seeing more meetings per closed-win and more buyer-side focus on how a product will immediately provide ROI. Here at Chorus, we parsed a lot of data in 2020.

Sales Enablement 100

Sales Enablement Sales Knowledge Win 100

Primary Intelligence

OCTOBER 10, 2019

What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales.

Sales Enablement 80

Sales Enablement Battlecard Sales Loss 80

Primary Intelligence

NOVEMBER 24, 2021

Win loss analysis has helped many marketers better understand their buyers. As a marketing leader, there are many ways you can use your win loss insights including: Strategic Direction in Marketing Efforts. Being able to position your product or service in a way that demonstrates value to your buyers is crucial to increasing win rates.

Loss 104

Loss Win Analysis Marketing 104

Fuld

MAY 3, 2021

Sales acceleration is a form of competitive intelligence (CI) in the sales enablement ecosystem. An effective accelerated sales strategy arms your business with timely data and insights that ramp up the velocity and relevance of sales conversations. Who are we winning against, or losing to, more often?

Win 111

Win Battlecard Sales Sales Enablement 111

Zoominfo

JANUARY 28, 2021

Breaking News: Broadcast Sports Sales Updates Live. Sporting bow ties and fancy formalwear, with virtual fireworks lighting up their Zoom backgrounds, our sales enablement team emceed the marathon event. Live Wins Ticker And “Sideline” Interviews. These visuals helped drive home the message that we win as a team.

Sales 228

Sales Sports Sales Enablement Win 228

Zoominfo

JULY 24, 2020

Marketing can equip the sales team with industry data and best practice content so that they can better inform and engage prospects. Sales can help marketing create content that their prospects are looking for. It’s a win for both teams AND the company’s bottom line. Adjust your sales enablement software or listening tools. .

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Sales Marketing Marketing Sales Enablement 301

Crayon

JUNE 22, 2022

Sales battlecards (also known as competitive battlecards, or simply as battlecards) give your sellers the facts, tactics, and materials they need to win competitive deals.

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Battlecard Sales Win Competitive 325

Crayon

APRIL 28, 2023

We talked about the mistakes that sellers make in competitive opportunities and the things that you — whether you’re a sales leader or a competitive intelligence leader — can do to help them win more often.

Competitive 325

Competitive Competitive Intelligence Win Sales 325

Zoominfo

JULY 12, 2021

The entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call. . Fast-Track Sales Enablement. Sales managers give feedback and share their expertise to onboard and coach their sales reps. Simplify coaching.

Sales Enablement 264

Sales Enablement Sales Intelligence Intelligence 264

Primary Intelligence

JANUARY 19, 2022

Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates. Additionally, over 50% of the time, sales reps will give a different reason for a win or loss than their buyer.

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Sales Battlecard Win Loss 160

Zoominfo

JULY 13, 2021

Chorus captures and analyzes phone calls, video meetings, and emails to unearth insights that enable revenue teams to deliver tailored coaching, replicate winning behaviors, and target with greater precision throughout the buyer journey. Why Conversation Intelligence? Conversation Insights in the Engagement Layer.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70

Zoominfo

SEPTEMBER 25, 2018

Sales Pipeline Radio features the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity, and conversion of sales pipelines in any industry. 3. Sales Influence—Why People Buy. Bill and Bryan’s approach to sales is funny, often quirky and always real. Sales Babble.

Sales 269

Sales Startups Entertainment Capital 269

mention

AUGUST 5, 2022

Ashley Evans, Global Sales Enablement Director at Transmission, notes the exclusivity of Sales Navigator in his blog. He states that “LinkedIn has transformed Sales Navigator from simply a hunter/gatherer tool to a very robust piece of martech that should be central to your stack and your strategic planning framework”.

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Profiling Sales Win Startups 336

Zoominfo

AUGUST 12, 2020

This can eventually result in declining win rates and fewer inbound leads. They’re pretty much brainwashed by “WIN WIN, CLOSE NOW” culture, so any iota of loss in their job can quickly put them out. Sales Enablement: . Their role revolves around improving buyer interactions and content by equipping sales reps.

Sales 200

Sales Sales Enablement Knowledge Win 200

Zoominfo

JANUARY 16, 2019

To illustrate this point, let’s look at two examples of a paid banner advertisement for a hypothetical sales enablement tool: Example 1: The ad depicts a smiling salesman on a successful sales call. On either side of this image are several statistics that illustrate the effectiveness of the sales enablement platform.

Marketing 202

Marketing Marketing Sales Enablement Brainstorming 202

Zoominfo

AUGUST 11, 2021

This is particularly fatal to deals in the current business climate, where there’s increased pressure to provide thorough reconciliations of client concerns and huge ROI and to win over CFOs. If you can uncover their deepest need, you can leverage the sales process to close the deal and keep that close ratio nice and high.

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Sales Management Briefing Win 217

Zoominfo

JUNE 25, 2021

Our teams have different activities that lead up to [revenue number delivery],” says Steve Bryerton, vice president of sales at ZoomInfo. “I I need to focus on win rate or average sales price, and [our SDR] needs to focus on inbound conversion rate, outbound demo sets, show rate.”. Opportunity-to-win ratio ( a.k.a.

Sales 227

Sales KPI Win Loss 227

Zoominfo

MAY 15, 2019

The sales cycle is made up of a series of outreach activities that must happen in a very specific order. Most companies choose to automate much of this process using various sales enablement tools and technologies. Often, these tools can confuse reps, complicate the sales process, and—in general—do more harm than good.

Sales 224

Sales Brainstorming Profiling Sales Enablement 224

Zoominfo

JANUARY 28, 2021

Breaking News: Broadcast Sports Sales Updates Live. Sporting bow ties and fancy formalwear, with virtual fireworks lighting up their Zoom backgrounds, our sales enablement team emceed the marathon event. Our sales operations team created the dashboard using the data visualization tool Geckoboard.

Sales 130

Sales Sports Sales Enablement Win 130

Zoominfo

FEBRUARY 26, 2018

Here are 25 of our favorite sales blogs. Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor. According to the Factor 8 website, Factor 8 is an award-winning inside sales training and consulting firm catering only to inside sales. Sales Gravy.

Sales 206

Sales Sales Enablement Research Management 206

Zoominfo

APRIL 20, 2020

But marketing must also be ready to pull its weight and support the here and now, with concentrated sales enablement programs, whether it’s a nurture email , targeted go-back campaign on previously lost opportunities, or even help putting together a custom sales presentation. Work together: Staying connected in a remote world.

Sales 239

Sales Marketing Marketing Market Segmentation 239

Zoominfo

JUNE 25, 2024

Sales acceleration refers to the strategies and tools that move prospects through the sales pipeline more efficiently and effectively — enabling your sales team to hit their goals faster. Win Faster. Strong sales–marketing alignment is necessary. Sell Smarter.

Sales 130

Sales IT Sales Enablement Win 130

Zoominfo

APRIL 29, 2018

The sales cycle is made up of a series of outreach activities that must happen in a very specific order. Most companies choose to automate much of this process using various sales enablement tools and technologies. Often, these tools can confuse reps, complicate the sales process, and—in general—do more harm than good.

Sales 196

Sales Brainstorming Profiling Sales Enablement 196

Zoominfo

APRIL 2, 2018

Of course, there are a ton of options when it comes to your sales stack , so it’s important to do your research. We’ve gone more in-depth on this topic in the past, so check out the following posts: 4 Sales Enablement Tools to Improve Sales Productivity. Number of daily sales activities. Deals lost to competitors.

Sales 207

Sales Management Sales Enablement Research 207

Zoominfo

JUNE 6, 2019

You don’t have to be in sales to know that people don’t like to be bothered and they don’t like to be sold to. A good first impression can break down these barriers and make your sale that much easier. But, if you do your research and gather input from your team, modern sales tools can drastically improve your prospecting efforts.

Sales 212

Sales Sales Enablement Research Win 212

Zoominfo

JULY 24, 2019

Sales data is a broad category of business intelligence that encompasses everything about the sales process and gives individuals and leaders a way to view and optimize their performance. Examples include revenue per sale, average customer lifetime value (LTV), Net Promoter Score (NPS), and revenue by product.

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Sales Sales Enablement Loss Win 130

Zoominfo

MAY 19, 2017

Check out these 20 sales and marketing statistics: Sales and Marketing Alignment Statistics Organizations with tightly aligned sales and marketing functions enjoy 36% higher customer retention rates ( source ). Aligning sales and marketing also leads to 38% higher sales win rates ( source ).

Sales 130

Sales Marketing Marketing Sales Enablement 130

ArchIntel

NOVEMBER 2, 2021

The job calls for an individual with the skills to manage multiple DX CI projects including sales support, sales enablement, strategic planning and analysis, and customer win/loss program. Adobe demands candidates with at least eight years of relevant experience in the CI field.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

FEBRUARY 9, 2020

To illustrate this point, let’s look at two examples of a paid banner advertisement for a hypothetical sales enablement tool: Example 1: The ad depicts a smiling salesman on a successful sales call. On either side of this image are several statistics that illustrate the effectiveness of the sales enablement platform.

Marketing 130

Marketing Marketing Sales Enablement Brainstorming 130

Zoominfo

FEBRUARY 26, 2018

Here are 25 of our favorite sales blogs. Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor. According to the Factor 8 website, Factor 8 is an award-winning inside sales training and consulting firm catering only to inside sales. Sales Gravy.

Sales 170

Sales Sales Enablement Research Management 170

Zoominfo

FEBRUARY 6, 2018

Sales enablement tools and general task automation can help you cut down on the busywork that distracts you from your main goal. Sales and marketing alignment can generate 209% more revenue from marketing ( source ). 3 Expert Opinions on Sales and Marketing Alignment. 5 Different Sales and Marketing Alignment Tips.

Sales 164

Sales Sales Enablement Briefing Market Segmentation 164

Zoominfo

JULY 12, 2021

The entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call. Fast-Track Sales Enablement Sales managers give feedback and share their expertise to onboard and coach their sales reps.

Sales Enablement 130

Sales Enablement Sales Intelligence Intelligence 130