CIO

JULY 26, 2024

The key objective of the partnership, said IDC senior research analyst Erica Spinoni, is to unify HR and financial data from Workday with CRM data from Salesforce in a way that can support AI use cases and improve employee experience (EX) and customer experience (CX) alike.

Finance 459

Finance Sales Enablement Learning Technology 459

Zoominfo

MAY 10, 2018

Under constant pressure to meet quota, productivity is at the forefront of every sales rep’s mind. Yet, regardless of the many sales productivity tips and tricks published online, 65% of B2B organizations say they still struggle with sales productivity ( source ). Less than 1% of cold calls result in a sale. of the time.

Sales 236

Sales Research Benchmarking Sales Enablement 236

Zoominfo

NOVEMBER 18, 2024

We’ve done the research to compare the top-rated website visitor identification software vendors — but first, here’s an overview of the definitions, features, and benefits of website visitor ID software platforms. Unlike basic analytics, this software bridges the gap between raw traffic data and actionable sales intelligence.

Profiling 130

Profiling Sales Enablement Sales Predictive Analytics 130

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. Our research suggests that the events of 2020 have made SaaS customers more demanding than ever. It’s about helping your sales organization do what they do best.

Sales Enablement 100

Sales Enablement Sales Knowledge Win 100

Zoominfo

JUNE 6, 2019

Sales prospecting—a common source of misery for most sales reps—is a critical aspect of selling for nearly all businesses. Prospecting uncovers potential buyers, fuels an organization’s sales pipeline, and provides important context to future sales conversations. What is B2B Sales Prospecting?

Sales 212

Sales Sales Enablement Research Win 212

Zoominfo

APRIL 2, 2018

Every sales manager wants their team to be successful– but sometimes, that’s easier said than done. Sales reps face a number of obstacles that can keep them from their goals and it’s your job as their manager to help them overcome these challenges. To put it simply, sales reps are only as effective as their managers enable them to be.

Sales 207

Sales Management Sales Enablement Research 207

Primary Intelligence

OCTOBER 10, 2019

What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales.

Sales Enablement 80

Sales Enablement Battlecard Sales Loss 80

Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201

Sales Marketing Marketing Brainstorming 201

Zoominfo

MARCH 17, 2025

Capital One: Enhanced Sales Efficiency with Centralized Data and Automation Capital Ones Commercial Banking division faced significant challenges in optimizing relationship managers (RMs) efficiency due to time-consuming manual data entry and fragmented information sources.

Capital 130

Capital Hospitals Sales Intelligence 130

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. But, what if we told you a quick reading break might actually increase your sales productivity? Here are 25 of our favorite sales blogs. Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor.

Sales 170

Sales Sales Enablement Research Management 170

Zoominfo

JULY 18, 2018

There’s no doubt about it—appointment setting is an important aspect of B2B sales and business growth. Yet, scheduling B2B sales appointments is no easy task. More Informed Buyers: B2B decision-makers often have in-depth knowledge of market and product options prior to speaking with a sales rep. But, fear not!

Sales 180

Sales Knowledge Sales Enablement Security 180

Zoominfo

JUNE 30, 2020

You’ve probably heard the buzz around the B2B sales tech stack. And if you want success in sales, you need to put one together. Sales professionals experience serious pressure to perform and sell. Every sales professional needs tech solutions to aid performance and help them attain their quotas. But how do you get there?

Sales 162

Sales Sales Enablement Market Intelligence Predictive Analytics 162

Zoominfo

FEBRUARY 6, 2018

If you answered yes to the questions above, your sales process may be out of date. Strategies that worked five years ago just aren’t as effective now—and if you don’t abandon your bad habits, your sales productivity will suffer. Outdated Sales Technique: Overselling the product. New Approach: Let the prospect take the lead.

Sales 164

Sales Sales Enablement Briefing Market Segmentation 164

Zoominfo

MAY 8, 2019

True sales productivity boils down to two things: numbers and time. More specifically, how can you increase your numbers (calls, email, sales, deal size) during the time you spend working each day? If you’re ready to learn how high-quality sales data can make a huge impact on your success as a sales rep, keep reading!

Sales 193

Sales Sales Enablement Learning Intelligence 193

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Today, we do the same for sales reps. 2. Sales Hacker.

Sales 187

Sales Win Gaming Research 187

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. With Chorus, the entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call. ZoomInfo); Sales Engagement Platform (e.g.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70

Zoominfo

FEBRUARY 14, 2018

If you’re a regular reader of our blog, you’ve seen quite a bit about sales productivity in the last few weeks. And for good reason—sales productivity is the theme of our 2018 Growth Acceleration Summit! 6 Outdated Sales Techniques That Hurt Your Productivity. 3 Scary Smart AI Tools That Will Boost Sales Productivity.

Sales 176

Sales Education Market Segmentation Sales Enablement 176

Zoominfo

MAY 17, 2021

Sales reps’ lives were built around the office — the environment, the energy, and the excitement of end-of-quarter blitzes. Then everyone went remote, and over the last year sales leaders and enablement teams had to come up with new ways to incentivize their reps. 4 Ideas to Incentivize Your Sales Team.

Sales 147

Sales Sales Enablement Management Competitive 147

Zoominfo

APRIL 15, 2018

The importance of data cannot be understated in the modern sales landscape. Now, data and analytics reign supreme when it comes to running a successful sales organization. Maybe you’re new to data-driven sales, or maybe you just need to brush up on how to leverage data as part of your sales strategy.

Sales 170

Sales Startups Technology Technology 170

Zoominfo

JULY 4, 2018

As social media platforms grew in popularity, businesses began to recognize how essential social media is to the sales process. 62% of employees at large companies say social selling enables them to build stronger, more authentic relationships with customers and prospects. Social Selling Mistake #1: Leading with a sales pitch.

Profiling 233

Profiling Sales Research Sales Enablement 233

Weidert Group

AUGUST 31, 2023

Everything you do to help your sales team reach their goals is sales enablement, but have you thought about putting an intentional sales enablement strategy in place? HubSpot research found that 88% of those who use sales enablement processes believe it is moderately to extremely important when making a sale.

Sales Enablement 59

Sales Enablement Sales Research IT 59

Fuld

MAY 3, 2021

Sales acceleration is a form of competitive intelligence (CI) in the sales enablement ecosystem. An effective accelerated sales strategy arms your business with timely data and insights that ramp up the velocity and relevance of sales conversations. Active Selling. How well do you know your customer or prospect?

Win 111

Win Battlecard Sales Sales Enablement 111

Zoominfo

MAY 17, 2021

Sales reps’ lives were built around the office — the environment, the energy, and the excitement of end-of-quarter blitzes. Then everyone went remote, and over the last year sales leaders and enablement teams had to come up with new ways to incentivize their reps. Enter the sales spiff. Check out these ideas: 1.

Sales 130

Sales Sales Enablement Management Competitive 130

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. To craft an effective modern sales playbook , data and analytics must reign supreme.

Sales 130

Sales Sales Enablement Technology Technology 130

Zoominfo

OCTOBER 14, 2018

With the rise of sales enablement technology and the variety of available communication methods, one might expect phone calls to become a thing of the past. Yet, cold calling is still a key component of B2B sales. Less than 1% of cold calls lead to a sale ( source ). Quality data is the fuel of any successful sales team.

Sales 198

Sales Sales Enablement Market Intelligence Intelligence 198

Owler

NOVEMBER 4, 2021

I’m happy to share why I think Owler is powerful sales enablement and content marketing tool! We’re Sales Enablers and Want to Share the Best Resources with Our Customers As the senior content marketing manager for Marketron, I develop content that delivers strategies, tips, and ideas to an audience of salespeople.

Sales Enablement 59

Sales Enablement Sales Marketing Marketing 59

Zoominfo

OCTOBER 20, 2019

Whether you’re a hiring manager, sales leader, or the CEO of a company, you know it can be difficult to identify and hire top sales talent. These are as follows: Interview Questions For Sales Rep Qualities 1. Perceptive Successful sales professionals are often very perceptive. Read our guide on landing a B2B sales job.

Sales 130

Sales Sales Enablement Learning Advantage 130

Zoominfo

MAY 23, 2019

In fact, according to research, companies that have embraced a data-driven culture are three times more likely to be substantially ahead of their competitors financially ( source ). On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Simple enough, right? Stuck for data ideas?

Retail 188

Retail Sales Enablement Loss Sales 188

Zoominfo

FEBRUARY 3, 2021

My research landed me squarely on Bizo, a company that once aspired marketers to “precisely target business people by specific business demographic criteria.” A sales enablement software company can now create an audience consisting solely of sales employees at companies with 20+ people in sales.

Sales Enablement 246

Sales Enablement Innovation Profiling Education 246

Zoominfo

JANUARY 31, 2023

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. ZoomInfo vs. Alternative Let’s take two sales teams: Company A uses ZoomInfo Company B uses basic contact-scraping software Each company has a team of 10 sales reps working eight hours per day.

Sales 130

Sales Startups Sales Enablement Information 130

Weidert Group

OCTOBER 21, 2021

Friction among revenue teams, especially surrounding their sales content and collateral, is an all-too-common phenomenon. The tensions usually play out like this: Marketers worry that their content, however expertly crafted or meticulously researched, will go unused.

Sales Enablement 52

Sales Enablement Sales Research Marketing 52

Zoominfo

APRIL 11, 2019

Every sales manager wants their team to be successful– but sometimes, that’s easier said than done. Sales reps face a number of obstacles that can keep them from their goals and it’s your job as their manager to help them overcome these challenges. To put it simply, sales reps are only as effective as their managers enable them to be.

Sales 100

Sales Management Sales Enablement Research 100

Zoominfo

JULY 21, 2018

There’s no doubt about it — sales appointment setting is an important aspect of B2B sales and business growth. Yet, scheduling B2B sales appointments is no easy task. More Informed Buyers: B2B decision-makers often have in-depth knowledge of market and product options prior to speaking with a sales rep.

Sales 100

Sales Knowledge Sales Enablement Security 100

Zoominfo

SEPTEMBER 30, 2018

Not only are podcasts a great source of entertainment, but more professionals use podcasts for professional development, research, and inspiration. Today, we’re sharing our list of the best sales podcasts on the web from some of the biggest sales personalities. What are the Best Sales Podcasts? Host: Brian G.

Sales 100

Sales Startups Sales Enablement Capital 100

Zoominfo

JUNE 6, 2019

Sales prospecting—a common source of misery for most sales reps—is a critical aspect of selling for nearly all businesses. Prospecting strategies uncovers potential buyers, fuels an organization’s sales pipeline , and provides important context to future sales conversations. What Is B2B Sales Prospecting?

Sales 100

Sales Sales Enablement Research Win 100

Zoominfo

NOVEMBER 3, 2019

It’s common knowledge that working in sales is hard. Yet—what most people don’t understand is the extent to which sales pressure can negatively impact an organization. ” ( source ) In today’s post we explain the effects of sales pressure and provide ways to mitigate this stress productively. Keep reading!

Sales 100

Sales Knowledge Sales Enablement Management 100

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like sales prospect research , sales outreach, and professional development. We strongly recommend you go check it out!

Sales 100

Sales Win Gaming Research 100