ATTEST

FEBRUARY 24, 2023

That’s why you need a consumer insights company that specializes in offering data-driven market research findings. A consumer insights company or platform uses qualitative and quantitative research methods to capture and analyze customer data relevant to your brand.

Profiling 52

Profiling Benchmarking Marketing Research Market Research 52

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. For investors and venture capitalists who are interested in the technology space, market research is just as critical. While still a form of primary research, it’s not conducted by the company consuming it.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Owler

FEBRUARY 2, 2022

Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses? Business information and insights platforms can make competitive intelligence research much easier for you. Market Intelligence Market research deals specifically with your company, marketing strategy, and product line.

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

Alpha Sense BI

DECEMBER 13, 2022

Market analysis is an extension of market research. While market research tools help curate information to provide a real-time picture of a particular company, industry, or topic, market analysis tools aim to understand the context around that information in pursuit of forecasting for the future. . Product Features.

Analysis 97

Analysis Marketing Marketing Primary Research 97

ATTEST

MARCH 20, 2023

Market research companies help you discover these needs in target markets through things like surveys, focus groups and product testing. Market research also helps you create a marketing strategy and improve user experience with actionable insights into your target market. response 2. Herron Associates, Inc.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Fuld

JULY 11, 2024

Each video explores a critical aspect of CI, from introducing its core concepts to advanced research and analysis techniques, ensuring you have the tools and knowledge to stay ahead of the competition. What is competitive intelligence?

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Fuld

SEPTEMBER 5, 2023

But the magic starts to happen when we bring together these data streams into a set of detailed profiles on your competitors in a Briefing Book. This book serves as a foundation for an intensive half-day workshop, where your team becomes the central participant.

Business 52

Business Primary Research Briefing Gaming 52

Fuld

SEPTEMBER 5, 2023

But the magic starts to happen when we bring together these data streams into a set of detailed profiles on your competitors in a Briefing Book. This book serves as a foundation for an intensive half-day workshop, where your team becomes the central participant.

Business 52

Business Primary Research Briefing Gaming 52

Alpha Sense BI

APRIL 3, 2024

Few things can be more daunting—or exciting—than a blank research slate. Not only because these are often the top-line metrics that will resonate with decision-makers, but also because understanding the current state of the market helps us set a good foundation for spending our time wisely moving forward in our research.

Analysis 52

Analysis SWOT Marketing Marketing 52

Alpha Sense BI

JUNE 21, 2024

Conversely, professionals who track various companies’ DEI and environmental, social, and governance ( ESG ) efforts must ensure they have a full 360-degree view in their research. By leveraging AlphaSense, research professionals can essentially create a single source of truth for a company’s DEI and ESG efforts.

Due Diligence 52

Due Diligence Benchmarking Capital Primary Research 52

Alpha Sense BI

DECEMBER 12, 2023

Industry nuances, company culture, leadership styles, competitor interactions—these are facets you can’t necessarily uncover by researching numbers and figures, yet they significantly impact whether or not two companies have the right synergies to succeed. Navigating the cultural challenges around M&A integration is a delicate process.

Due Diligence 52

Due Diligence Primary Research Competitive Intelligence Market Intelligence 52

Alpha Sense BI

APRIL 12, 2024

Expert interviews are a critical primary research tool that financial professionals often leverage to complete their investment process with last-mile, experiential insights. Soft Data – Investment researchers often use soft market data to add qualitative context to numerical data and create a comprehensive view of any research topic.

Primary Research 52

Primary Research Advantage Advantage Research 52

ATTEST

JUNE 19, 2023

Competition mapping, also known as competitive analysis, is a systematic process of researching and analyzing your competitors to identify their strengths and weaknesses, understand their market positioning, and develop effective strategies to gain your own competitive advantage. What is competition mapping, and why is it important?

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competition mapping, also known as competitive analysis, is a systematic process of researching and analyzing your competitors to identify their strengths and weaknesses, understand their market positioning, and develop effective strategies to gain your own competitive advantage. What is competition mapping, and why is it important?

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Alpha Sense BI

JUNE 6, 2024

Competitor Profiling – Involves documenting and analyzing key competitors’ strategies, resources, capabilities, and market behaviors. We expand on these features in greater detail below: Semantic Search With our AI search technology, you no longer have to manually CTRL-F through fragmented research documents and reports.

Competitor Analysis 40

Competitor Analysis Analysis Battlecard SWOT 40

Alpha Sense BI

MARCH 28, 2023

These first-hand perspectives are a critical addition to the secondary research that most professionals rely on in their market research, landscaping, and monitoring. Some are equipped with artificial intelligence capabilities that enable you to maximize and streamline your research, while others are more traditional in their approach.

Value Chain 52

Value Chain Biotech Research Pharmaceutical 52

SCIP

DECEMBER 5, 2024

Practical Insight: Primary research is the best way to uncover the market factors that will impact your product. This not only provides a clearer view of the current landscape but often uncovers potential shifts that secondary research might miss. Are they targeting a specific segment? What features do they emphasize?

Competitive 45

Competitive Marketing Marketing SCIP 45