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PredictiveAnalytics : AI-powered predictiveanalytics tools can forecast trending topics, allowing brands to get ahead of the conversation rather than just reacting to it. Competitor Analysis : Analyze publicly available financial data from competitors to create a SWOT analysis and estima te market shares.
Established competitor analysis frameworks include: SWOT Analysis – An analysis of your competitors’ strengths, weaknesses, opportunities, and threats. Competitor Profiling – Involves documenting and analyzing key competitors’ strategies, resources, capabilities, and market behaviors.
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