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From project to product: Architecting the future of enterprise technology

CIO

For CIOs leading enterprise transformations, portfolio health isnt just an operational indicator its a real-time pulse on time-to-market and resilience in a digital-first economy. This transformation requires a fundamental shift in how we approach technology delivery moving from project-based thinking to product-oriented architecture.

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AI market evolution: Data and infrastructure transformation through AI

CIO

Artificial Intelligence (AI), a term once relegated to science fiction, is now driving an unprecedented revolution in business technology. The Nutanix State of Enterprise AI Report highlights AI adoption, challenges, and the future of this transformative technology. Nutanix commissioned U.K. Nutanix commissioned U.K.

Marketing 482
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Layoffs, AI demand create mismatched talent market for IT skills

CIO

Ongoing layoffs in the tech industry and rising demand for AI skills are contributing to a growing mismatch in the IT talent market, which continues to show mixed signals as economic factors and the rise of AI impact budgets and the long-term outlook for IT skills. What is driving tech layoffs?

IT 488
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The UAE emerges as a global leader in AI, driving innovation and future technology

CIO

In markets such as India, Brazil, and the United Arab Emirates, AI usage exceeds the levels in so-called mature markets. In the UAE, 91% of consumers know GenAI and 34% use these technologies. Overall, 75% of survey respondents have used ChatGPT or another AI-driven tool.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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AI Driving the future of UAE enterprises: 59% of business leaders plan to increase investment in advanced technologies

CIO

Laying the foundations for generative AI requires a business-wide approach to data-driven decision-making that empowers the entire workforce to take full advantage of the technology while offering confidence and assurance to the business that it is safe and secure to embark on this journey.

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US expands curbs on China’s AI memory and chip tools, raising supply chain concerns

CIO

The updated measures have also added 140 Chinese entities to a blacklist, targeting firms seen as pivotal to Beijing’s ambitions for semiconductor self-sufficiency through advanced manufacturing technologies. “We

Commerce 455
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Going to Market Smarter in the New Economy

Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.” The fight to find new customers and retain existing ones is the biggest business challenge for many companies.

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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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3 Mistakes Organizations Make While Developing ABM Programs

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts. The digital age has brought about increased investment in data quality solutions.

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

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The State of Business Intelligence in 2022

Speaker: Howard Dresner & Chandrashekar (a.k.a. LSP)

In hyper-competitive markets, modern businesses need to stay dynamic and always be evolving. Given the rapid adoption of BI & analytics—across teams, locations, and hierarchies—for data-driven decision-making, it's crucial for businesses to align their technology capabilities and end-user needs.