Remove Marketing Remove Sales Enablement Remove Win
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Sales Enablement Metrics: 7 Ways to Measure Success

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Whether you’re a marketer or a sales manager, there are innumerable ways you can empower sellers to do their jobs more effectively. You can provide intel that helps them win competitive deals. Competitive win rate. Sales cycle length. You can provide content that helps them personalize emails. Quota attainment.

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What is Sales Enablement? Steps to Building an Enablement Strategy

Zoominfo

To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program. With the right sales enablement process, revenue leaders can confidently improve sales team skills, boost customer retention, expand market differentiation, and drive revenue growth.

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Sales Battlecards: 8 Tips to Help You Win More Deals

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The sales battlecard is an extraordinarily impactful tool for any business in a competitive B2B market. 71% of businesses that leverage sales battlecards say these tools have helped them increase their win rate. Translation: Battlecards will help your sales team win more deals — potentially a lot more deals.

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6 Best Practices for Aligning Sales & Marketing in 2021

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The more closely you align your sales and marketing teams, the better. When everyone is on the same page — from content marketers and demand gen specialists to BDRs and account executives — lead quality tends to improve, win rates tend to climb, and the business as a whole tends to grow. So, how do you do it?

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B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. Get started today.

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How to Improve Communication Between Marketing and Sales

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In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? It’s not the biggest issue, right?

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Why Traditional Win Loss is Dead

Primary Intelligence

Traditional win loss analysis is dead. Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. The Issues with Traditional Win Loss. Most companies do not have a win loss expert in-house. We’re sorry, but it is.

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