Remove Marketing Remove Marketing Research Remove SWOT
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Toshiba Global Commerce Solutions Seeks Market Research Analyst

ArchIntel

Toshiba Global Commerce Solutions is currently recruiting a market research analyst for placement at its offices in Durham City, North Carolina. Applicants must also possess a fundamental understanding of market opportunity and assessment, as well as experience in competitive analysis methodologies such as SWOT and competitor matrices.

Commerce 104
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Startup Business Plan Guidelines for a Successful Launch

mention

The factors that lead each business to close down depend on the business, owners, market, and external economic factors. Better planning could have mitigated many of the issues — pricing and cost issues, product mistiming, lack of market need, and poor capital management. ” “Who is included in (brand)’s target market?”

Startups 275
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Share of Voice vs Share of Market in the Era of AI

mention

Remember the days when TV ads and billboards measured marketing success? Today, it’s all about Share of Voice (SOV) and Share of Market (SOM). In this guide, you can learn more about Share of Voice and Share of Market, how these metrics work, why they matter in today’s AI-driven world, and how to use them to boost your brand.

Marketing 130
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Competitive Pricing Analysis: Maximizing Your Market Strategy

mention

Understanding your competitors’ pricing helps you make better decisions to increase your market share and profitability. Whether operating in a B2B or B2C market, knowing your competitors’ pricing strategies helps you remain competitive. This involves identifying competitors and assessing their market positions.

Analysis 147
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Context Analysis: Your Secret Weapon for Better Communication

mention

Context analysis, also known as contextual analysis, examines industry trends, competitors, and market opportunities to provide a complete picture. In business, it helps with market research, product development, and customer service. SWOT Analysis SWOT analysis examines Strengths, Weaknesses, Opportunities, and Threats.

Analysis 147
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Picking a Digital Marketing Niche for Your Agency

mention

“Should you set up shop as a marketing generalist or a specialized expert ?” It’s a timeless question that every up-and-coming digital marketing agency ponders upon. With over 10,700 digital marketing agencies in the U.S. The Multiple Avenues of Niching in Digital Marketing How to Identify the Right Niche?

Marketing 173
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Top Market Research Challenges

Alpha Sense BI

Market research and the processes it entails have dramatically transformed over the past decade. By relying on manual methods of market research and neglecting tools that could enhance and accelerate their research, companies are choosing to be reactive, rather than proactive.