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7 Market Research Examples for Competitive Intelligence

Cipher

Market research is an important––but often overlooked––element of the wider Market and Competitive Intelligence (M/CI) process. Various different types of market research enable organizations to develop new insights into their target customers, competitors, and the industries in which they compete. ??

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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. What new technologies are on the horizon?

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Product-based IT: 6 key steps for making the switch

CIO

As SaaS and other technology companies began to abandon traditional project management, product-based IT became a bold shift to business value. Product management addresses the complexities of market research and product strategy definition.

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What is Secondary Market Research?

mention

Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primary research, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?

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Accelerating Aerospace Organizational Innovation, Speed, and Resilience with Digital Technologies

CIO

Their products, research, and technologies are changing the way the world works. The impact of space technology, on other industries, is wide and vast, and the innovation ripple of research has spurred many high-profile products, including Teflon and CAT scans, as well as many more developments from NASA.

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Big Data Technology Provides Autonomy with Healthcare

Smart Data Collective

Big data technology has unquestionably led to major changes in the healthcare system. Grandview Market Research estimates that the market for data analytics in healthcare will be worth over $50 billion next year.

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Telecom market research companies

ATTEST

It helps to look at your own data, but with the help of market research companies for telecom, you can also get to know all the external factors. We’ve outlined the top companies that can help your telecommunications company tackle everything like purchase behaviors, technology adoption rates, and consumer satisfaction trends.