CIO
JANUARY 9, 2025
Australian retailers have spent much of the last few years buffeted by economic challenges. A rebound is on the horizon, which means a substantial opportunity for growth for those retailers that can get ahead of the curve. Many retailers are looking to AI for that competitive advantage.
CIO
JULY 18, 2023
Demand for GPUs for cryptocurrency mining meant that graphics cards were in short supply for years, making GPU manufacturers like Nvidia similar to pick-axe retailers during the California gold rush. But it’s a segment that’s more than doubling each year.
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CIO
SEPTEMBER 22, 2023
Some vendors and industry observers make the distinction between CDPs and DMPs by suggesting that CDPs focus on following individuals, whereas DMPs provide more general and anonymous answers about market segments or large blocks of potential customers. Of course, marketing also works.
Zoominfo
JULY 9, 2019
5 Key Considerations for a Data-Driven Retail Strategy. The retail industry has undergone a significant transformation in recent years. Don’t worry, this isn’t another article bemoaning the rise of e-commerce and exaggerating the decline of physical retail. How Behavioral Segmentation Can Help With Your Marketing Campaigns.
Smart Data Collective
OCTOBER 5, 2021
Those with a lengthy customer journey might find content marketing to prove particularly effective, as it creates more touchpoints to build up a relationship with a new lead. Many retail brands see great success on social media, as it gives them the chance to show off new items in a format that can be creative and fresh when done right.
CIO
DECEMBER 30, 2022
Whitebread says that Vimeo’s VOD service offered support across multiple platforms, but with limited customisations and fewer controls over marketing, analytics and customer features. The ROH Streaming product allowed us to specifically target the needs of our market segment,” he says.
mention
SEPTEMBER 22, 2021
Even millennials have said they prefer to use their phones when shopping online , especially as the experience and technology has made it more accessible, convenient, and even desirable — as in the case of many retailers and stores creating dedicated apps for shopping, checkout, and order tracking.
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