ATTEST

MARCH 20, 2023

Market research companies help you discover these needs in target markets through things like surveys, focus groups and product testing. Market research also helps you create a marketing strategy and improve user experience with actionable insights into your target market. Company Best for No.

Market Research 52

Market Research Marketing Research Research Marketing 52

ArchIntel

JUNE 16, 2021

Drea took on the role in 2016 and has since led the company’s business transformation using robotic process automation, self-service analytics and data governance. Before becoming Parker Aerospace’s business intelligence and analytics head, Drea served as director of global services and business services.

Airline 104

Airline Restaurants Profiling Competitive Intelligence 104

Happy Market

APRIL 18, 2022

I went to restaurants and then five days later I went to New York, rode the subway. So our big innovation if you will is we have found a way to create randomized controlled samples, the gold standard in market research, the randomized controlled sample on social media. I was ready to be back in person a while back.

Restaurants 52

Restaurants Market Research Marketing Research Predictive Analytics 52

ATTEST

OCTOBER 16, 2019

Predictive analytics and machine learning gave each individual an ‘intent to purchase’ (ITP) score from 1-10, based on their likelihood to purchase motor oil.”. With this insight to hand, Shell was able to focus their marketing investment on people with high purchase intent scores.

Commerce 52

Commerce Retail Restaurants Gaming 52

ATTEST

OCTOBER 16, 2019

Predictive analytics and machine learning gave each individual an ‘intent to purchase’ (ITP) score from 1-10, based on their likelihood to purchase motor oil.”. With this insight to hand, Shell was able to focus their marketing investment on people with high purchase intent scores.

Commerce 40

Commerce Retail Restaurants Gaming 40

mention

MARCH 31, 2021

Discovering what is important to your clients will help structure your marketing plan appropriately. Looking at US-based company Food Genius , they make use of open data to gain information on current trends in local restaurants to help companies such as the fast-food chain, Arby’s, market their products more intelligently.

Marketing 264

Marketing Marketing Profiling Algorithm 264