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Contify, a Leading Competitive Intelligence Platform to Sponsor SCIP IntelliCon 2020

Contify

Contify, the AI-enabled market and competitive intelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. SCIP is the largest non-profit community of Strategic & Competitive Intelligence leaders. About SCIP. About Contify.

SCIP 52
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Innovation Through Intelligence: Driving Sustainable and Scalable Business Growth

SCIP

SCIP Insights Innovation Through Intelligence: Driving Sustainable and Scalable Business Growth Today, innovation has become the foundation of sustainable growth. However, innovation doesn’t happen in a vacuum—it is fueled by intelligence. This is where intelligence plays a pivotal role.

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Integrating Market Intelligence into Your Marketing Strategy

SCIP

SCIP Insights Integrating Market Intelligence into Your Marketing Strategy In the modern business landscape, staying ahead of the competition requires more than just a keen understanding of your product or service. It demands a comprehensive grasp of the market dynamics, customer behaviors, and competitive movements.

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Gartner® Report: Market Guide for Competitive and Market Intelligence Tools

SCIP

"In the 2023 Gartner Tech Marketer Role Survey, 74% of respondents said they must address competitive and market intelligence challenges within 12 months to ensure their teams’ success".

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How Continuous Intelligence Combats Disruption

Netbasequid

And businesses need to take steps to contain an emerging disruptor’s impact by staying ahead with the help of continuous intelligence. As SCIP shared in its market predictions study , 77% of the respondents perceived that the biggest business risk to them is likely to come from a competitor that they hadn’t even identified yet.

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Competitive Intelligence Spotlight #35: Laurie Young, Director of Competitive Intelligence with Lone Star Analysis

ArchIntel

Young also discussed how she measures success and drafts effective competitive intelligence reports. . The purpose of competitive intelligence is to provide a view of the competitive field, to understand the tools, bidding behavior and resources. Platforms for collecting and sharing data are now easily identified.”

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How to Conduct Competitive Intelligence Research

Owler

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?