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Learn more about IDCs research for technology leaders OR subscribe today to receive industry-leading research directly to your inbox. International Data Corporation (IDC) is the premier global provider of marketintelligence, advisory services, and events for the technology markets. Contact us today to learn more.
Learn more about IDC’s research for technology leaders. International Data Corporation (IDC) is the premier global provider of marketintelligence, advisory services, and events for the technology markets. the world’s leading tech media, data, and marketing services company. Contact us today to learn more.
And this understanding is made possible with a marketresearch report. We are going to cover the bases of what a marketresearch report is and how to prepare one that will set you on the road to success. What Is a MarketResearch Report? Types of MarketResearch. Let’s begin!
Within the ever-evolving realm of the life sciences industry , fast-paced healthcare investment research plays a crucial role in providing timely insights on valuable opportunities for financial investors.
By employing online marketresearch! And the statistics below illustrate why online marketresearch is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable.
Marketresearch confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is MarketResearch? Marketresearch is the process of understanding the current state of the market in relation to a particular aspect of the business.
An increasing number of pharma professionals are relying on marketintelligence platforms to stay on top of these movements while providing the tools they need to devise a business or investment strategy. As speed became tantamount in the race to solve the public health crisis, traditional methods of research became obsolete.
Business professionals require timely and relevant insights to make strategic decisions in rapidly changing markets; therefore, getting up to speed on new research topics is crucial in the realm of marketresearch.
In a previous post, we touched on secondary marketresearch, but didn’t go into depth. Our other post focused on primarymarketresearch––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary MarketResearch?
Marketresearch is an important part of business. Let’s take a look at what marketresearch is and how it works, so you can propel your efforts forward today! Let’s take a look at what marketresearch is and how it works, so you can propel your efforts forward today! What is PrimaryMarketResearch?
In the ever-evolving landscape of investment research, maximizing returns while minimizing costs is paramount. Leveraging firsthand perspectives from first-hand, company or industry operators can radically transform your marketresearch from reactive to proactive. Only 20 expert calls to complete your investment process.
Business & Industry Research. Our business and industry research offerings help clients make more informed and effective decisions. From conducting detailed market due diligence procedures to meeting urgent data requirements, our research services support all business processes, client sectors, and geographical areas.
AlphaSense is a leading marketintelligence platform that combines a diverse content universe with artificial intelligence (AI) power and easy scheduling capabilities with quality experts to maximize your return on investment (ROI).
Contify, the AI-enabled market and competitive intelligence solutions provider, has announced today the launch of its ‘IntelligenceEdge Partner Programme’ to help marketresearch firms deliver their research and insights to their clients through Contify’s Market and Competitive Intelligence Platform.
This requires that organizations make decisions that are informed by secondary data, and targeted primaryresearch. Erik Glitman has over three decades of experience in consulting and managing key competitive and market insights research to support clients’ strategic planning, sales, marketing, and growth initiatives.
The digital landscape is rapidly evolving, and businesses and investors alike are constantly seeking innovative ways to gain insights from industry experts to elevate their primary investment research. Below, we explore the value of AI within Expert Insights and how it can revolutionize your primary investment research.
AlphaSense, a leading artificial intelligence (AI)-based marketintelligence platform , empowers major financial and corporate firms to conduct powerful marketresearch with AI search technology, premium content sets, and critical insights to drive organizational growth.
On the 16th of this month, we hosted a webinar in collaboration with our partner Fletcher/CSI, “Respond Faster to Market and Competitive Disruptions by Integrating Primary + Secondary Research T hrough AI-Enabled Solutions ” and we’re happy to share that it was a resounding success! Announcements. Read announcement ? .
The nuanced firsthand perspectives provided by industry experts can complement your data-driven research with soft market information and complete your investment process. Supplement with the Expert Transcript Library : Add a layer of primaryresearch to your efforts using our expert transcript library.
Reactive practices : Over half of respondents wish their marketintelligence process was more proactive. When you’re researching companies, it’s essential to have confidence in the data points you find. Expanded broker research. New Content to Catch What Others Miss. Read earnings transcripts sooner.
In our experience, effective competitive intelligence integrates information from both primaryresearch and secondary monitoring. The secondary monitoring provides a comprehensive overview of the market and competitive landscape. What type of information is available from primaryresearch and secondary monitoring?
The secret lies in combining the right content sets with an AI-based research tool that helps parse, connect, and analyze the various disparate sources of information. Furthermore, the best organizations continuously evolve to free their knowledge workers from the confines of repetitive, low-value research.
For tech companies wanting to stay competitive in the current economic climate, marketresearch is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.
Many investment analysts and managers suffer from option paralysis due to a highly saturated financial market and an overwhelming amount of public information available online. However, there are many research tools available that can help investors overcome option paralysis and make faster, more confident decisions.
The webinar focused on the evolving nature of competitive marketintelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage. To watch this informative on-demand webinar, please click here.
Our Expert Call Services provide investment researchers with the opportunity to speak directly with industry experts, allowing you to gain a deeper understanding of a company, its products, and its place within a market. Below we explore the top five reasons to use Expert Call Services to elevate your primary investment research.
As a primaryresearcher, I look for ways to motivate people to share. While the book focuses on closing sales, the same tactics will work to promote sharing when conducting competitive intelligence collection or Win Loss interviews. Let employees create and have access to customer, sales and marketintelligence.
Expert networks are a critical tool for marketintelligence and are leveraged by professionals to gain firsthand knowledge of specialized industries, companies, and markets. One common misconception is the view that expert perspectives may introduce a potential risk for bias in the research process.
Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligenceresearch answers questions such as: What are my competitors’ strengths and weaknesses?
Market analysis is an extension of marketresearch. While marketresearch tools help curate information to provide a real-time picture of a particular company, industry, or topic, market analysis tools aim to understand the context around that information in pursuit of forecasting for the future. .
The inception of the traditional expert network model began in the late 1990s where it functioned in connecting researchers to a pool of industry experts. What initially started as a time-consuming process has since grown tenfold due to rapid innovations in technology —particularly, artificial intelligence (AI).
That is why it is crucial to have a marketintelligence platform that aggregates ESG content into one place so you can efficiently perform your research and benchmarking. Content on the AlphaSense platform spans across the four key perspectives of research. Let’s dive further into that goal in step three.
Blake Reuter Market Intel Manager GE Capital Americas. Executive Profile: Blaker Reuter, MarketIntelligence and Strategic Planning Manager at GE Capital. Blake Reuter is the manager of General Electric Capital Americas’ marketintelligence and strategic planning.
Do some international marketresearch first, to make sure you understand the nuances of different global markets, and create a comprehensive picture of your new target market. Why conduct international marketresearch? Here’s a fantastic example of how international marketresearch pays off.
As a business professional, you may often find that you need to conduct fast-paced marketresearch on-the-go. However, conducting traditional marketresearch can chain you to your desk as you sift through endless text documents or source expert calls through expert networks. Sitting in bumper-to-bumper traffic?
The digital landscape is rapidly evolving, and businesses and investors alike are constantly seeking innovative ways to gain insights from industry experts to elevate their primary investment research.
According to the user survey, the AI-based custom competitive intelligence platform helped the competitive intelligence company in reducing the time spent on manual tracking of competitors by 30%. The competitive intelligence platform also accelerated the speed of delivering actionable insights. Read the case study here ?.
Aniya Zaozerskaya serves as the senior manager for consumer insights at Amazon, a Seattle, Washington-headquartered company focused on e-commerce, digital streaming, artificial intelligence and cloud computing. After two years, he was promoted to associate systems engineer and became marketintelligence manager in 2007.
Learn about primaryresearch methods to enhance your competitive intelligence capabilities, and the role of AI in research and analysis. Develop strategies to integrate diverse information into actionable intelligence. Register Who should attend?
AlphaSense is a marketintelligence platform with powerful artificial intelligence (AI) features that enables users to quickly navigate and analyze vast amounts of financial and business information. You also have the option to deploy our diligent research team to custom recruit experts based on your research needs and criteria.
The rise of expert calls has revolutionized how corporate researchers across a range of industries gather insights. AlphaSense, a leading marketintelligence platform, offers exceptional expert call tools under the Expert Insights suite of primaryresearch.
Many investment analysts leverage expert calls for comprehensive research; however expert calls come with the risk of exposure to confidential or material non-public information (MNPI). This growth has led to innovation within the consumption model for transcript-based research.
Industry nuances, company culture, leadership styles, competitor interactions—these are facets you can’t necessarily uncover by researching numbers and figures, yet they significantly impact whether or not two companies have the right synergies to succeed. Navigating the cultural challenges around M&A integration is a delicate process.
AlphaSense, a leading marketintelligence platform, offers superlative alternative data, or alt data, under the Expert Insights suite of primaryresearch. Its primary purpose is to complement traditional datasets and offer unique perspectives for better, more well-rounded decision-making.
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