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Consumer & Market Intelligence Sophistication is a Key Indicator of Business Success

Netbasequid

Both consumer intelligence and market intelligence offer a definite edge. How to conduct market research. Getting the edge with emerging market insights. With that, let’s jump in and look at a few areas brands can polish up to get their consumer and market intelligence on point.

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AlphaSense iOS App: Expert Insights On the Go

Alpha Sense BI

As a business professional, you may often find that you need to conduct fast-paced market research on-the-go. However, conducting traditional market research can chain you to your desk as you sift through endless text documents or source expert calls through expert networks.

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How to Conduct A Thematic Analysis

Netbasequid

As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. Thematic analysis uncovers the secrets held within datasets and it is a critical aspect of today’s market research. Here, we’ll over how brands approach this data, with a focus on: What is thematic analysis?

Analysis 105
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Human Capital Management in an Economic Downturn

Alpha Sense BI

More promising, Generative AI, a branch of artificial intelligence, can analyze vast amounts of data, identify patterns and trends that human researchers would struggle to accomplish manually, and accurately summarize them. It has the potential to transform the market intelligence industry. Healthcare : The U.S.

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NetBase Quid Announces Zapier Integration and 3,000+ Apps!

Netbasequid

Brands have exceedingly vast quantities of consumer and market intelligence at their disposal these days. We built the Zapier Connector to make the process extremely simple, so that you can quickly and efficiently unlock this insight and enrich your market research data for more effective analyses. How does it work?

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2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

Additionally, the report will highlight which consumer insights channels marketers consider a “must” for participating in and the most significant use cases for consumer insights. We highlight some key points from the report below! However, this does not imply that fewer agencies are using such data.

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Employee Reviews Impact ROI in Every Industry – Here’s How to Monitor It

Netbasequid

Many utilize consumer and market research capabilities for a discreet purpose or for general consumer or market understanding, but they miss out on a world of data readily available to them. The vast majority of reviews (35%) are around Work/Life Balance, Lifestyle, and Travel.

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