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11 Questions & Answers about Win Loss Analysis

Cooperative Intelligence Blog

Recently I was interviewed about Win Loss analysis. Question: Why did you write this book, Win/Loss Analysis ? Ellen: There wasn’t a book written on Win/Loss analysis and every time I complete a Win/Loss project, and my client makes the changes that I recommend, they make more money. I thought you might be interested.

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eCommerce Companies Use AI to Ensure their Sites Are ADA Compliant

Smart Data Collective

If you manage an eCommerce store, your main objective is to increase traffic to your site, so you can boost sales. The more visitors that come to your store, the more likely you will be to make a sale. AI Becomes a Valuable Tool for Ensuring Websites Are ADA Compliant. Use AI to Reach More Potential Customers and Avoid Costly Lawsuits.

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How to Use Competitive Intelligence to the Fullest

ArchIntel

Cursory research into one’s market segment should be enough to identify key competitors. The odds are, senior management and the sales team already know which ones are a real threat, and which ones can be ignored, Mostofi-Jorgensen said. Upping the ante, one should now dig into the competitor’s go-to-market strategy.

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6 Ways Breaking Sales Call Rules Leads to More Sales Success

Zoominfo

In sales, as with any other field or practice, sometimes you need to think outside the box to come out on top. Knowing the rules for a sales call is vital; so is knowing when to break those rules. Our research has shown how much sales calls have changed in the last year. Longer sales cycles. See the Data for Yourself.

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How to Build a Sales Territory Plan with a Buyer-Centric Approach

Zoominfo

There’s a lot to think about when developing an annual sales plan to support your organization’s strategy and objectives: New customer acquisition, customer retention, increasing share of wallet, resource budgeting … just to name a few. But don’t forget about your sales territory plan. What is a Sales Territory Plan?

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How to Calculate Total Addressable Market and Perform TAM Analysis

Zoominfo

When it comes to sales and marketing, building a prospecting list of target accounts and contacts may feel like a good place to start, but identifying and analyzing the total addressable market should come first. This approach is a generic way to calculate TAM and lacks specific examples of value or market change.

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6 Ways Breaking Sales Call Rules Leads to More Sales Success

Zoominfo

In sales, as with any other field or practice, sometimes you need to think outside the box to come out on top. Knowing the rules for a sales call is vital; so is knowing when to break those rules. Our research has shown how much sales calls have changed in the last year. Longer sales cycles.

Sales 100