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You will need to conduct extensive marketresearch on your proposed industry to build this section. Conducting a SWOT and PESTEL analysis can help with this. A SWOT analysis looks at an organization’s Strengths, Weaknesses, Opportunities, and Threats. How will the market grow in one, two, and five years?
Market share is the percentage of sales a company holds within an industry. Positioning involves how a company is perceived in the market. Companies can use SWOT analysis to assess their strengths, weaknesses, opportunities, and threats compared to the competition. Are they seen as a budget option or a premium brand?
Best For: AlphaSense is best suited for corporations, investment firms, financial services firms, or consulting companies conducting comprehensive marketresearch and competitor monitoring. It is consistently ranked as an industry leader by TrustRadius and G2 and was also recognized by Forbes as a Top 50 AI Company in 2023.
Studies show that major US firms suffer annual losses exceeding $40 million as a result of everyday operational inefficiencies due to inadequate knowledge sharing. Time is squandered searching multiple sources of information, and even then data is siloed across several platforms, and it is difficult to extract market intelligence.
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