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Research: Businesses optimistic as they deploy generative AI

CIO

More about the research For our primary research, we interviewed more than 2,300 executive and senior IT and business leaders from organisations in 34 countries across North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. The report identifies that most CEOs view GenAI as transformational.

Research 284
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Learning from the AI leaders

CIO

Newly released research from SASs Data and AI Pulse Survey 2024 Asia Pacific finds that only 18% of organisations can be categorised as AI leaders, where the organisation has an AI strategy and long-term investment plans in place. The SAS research project explores this in detail. AI adoption is still nascent.

Learning 221
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Edge computing lessons learned

CIO

According to IDC research, edge computing is growing worldwide at 15% annually and will reach $232 billion in 2024. Edge computing will play a pivotal role in the deployment of AI applications,” says Dave McCarty, research vice president for cloud and edge services at IDC. Learn more about IDC’s research for technology leaders.

Learning 446
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Bridging the IT skills gap, Part 1: Assessing current strategies and introducing GenAI as a unified solution

CIO

GenAI can augment workers capabilities, automate complex tasks, and facilitate continuous learning. Knowledge management: GenAI helps organize and retrieve organizational knowledge, making it easier for IT professionals to access the information they need to solve problems and learn new skills. Contact us today to learn more.

IT 467
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5 Ways You Can Win Faster with Gen AI in Sales

Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations. This frees up valuable time for sellers to focus more on building relationships and closing deals.

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Jobs to Be Done: What Product Marketers Can Learn From Product Managers

Crayon

Just like product marketers, product managers sit in the nexus of a few different functions—in this case the user, engineering, and design/research teams.

Learning 747
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88% of AI pilots fail to reach production — but that’s not all on IT

CIO

But as enterprises increasingly experience pilot fatigue and pivot toward seeking practical results from their efforts , learnings from these experiments wont be enough the process itself may need to produce more targeted success rates. Even the failures are not failures if there are good lessons learned. Its not a waste, he says.

IT 477
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3 Mistakes Organizations Make While Developing ABM Programs

While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process.

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How ZoomInfo Enhances Your ABM Strategy

According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate. Download this eBook to learn how to start improving your marketing team's data! Not so fast, though.

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4 AI Hacks to Make Sales Teams More Efficient

In other words, the research that takes reps hours, AI can do in seconds. Read on to learn the four AI hacks sales teams need to improve their performance. AI increases teams’ productivity by predicting and automating actions that require manual effort.