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Share of Voice vs Share of Market in the Era of AI

mention

In this guide, you can learn more about Share of Voice and Share of Market, how these metrics work, why they matter in today’s AI-driven world, and how to use them to boost your brand. Competitor Analysis : Analyze publicly available financial data from competitors to create a SWOT analysis and estima te market shares.

Marketing 130
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Competitive Intelligence: Hype or Necessity?

mention

You can gather competitor intelligence from numerous places like: Their website Industry news sources Their products Their job postings Social media Source With social media, you can monitor your competitors’ social profiles to see how they interact with their audiences and what feedback they’re getting.

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What Brands Learn from a Social Media Audit

Netbasequid

Everything can be improved; use what you’ve learned and apply it to your strategy. Account details such as hashtags used, links in profile, mission statement, etc. The post What Brands Learn from a Social Media Audit appeared first on NetBase Quid. Visualize your goal and what needs improvement.

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How to Build a Sales Territory Plan with a Buyer-Centric Approach

Zoominfo

This becomes the foundation to knowing who your ideal customer profile is for each of your solutions. Look at past win/loss analysis data per region to develop a SWOT analysis on each major local competitor. But don’t forget about your sales territory plan. It’s a critical team effort to determine the best place to win.

Sales 100
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How to Do a Competitor Analysis: Complete Guide

Netbasequid

Doing a competitor analysis helps your brand understand how it compares to its peers: pinpointing strengths, weaknesses, opportunities, and threats (SWOT analysis). Still, depending on how they are doing in their market, there may be something to learn from their business process that you can use in your own market. How is their SEO?

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10 Steps to Creating a Marketing Strategy

Netbasequid

For instance, you create social media profiles (tool) because you intend to integrate social media monitoring (process) – and you should be interested in both. You probably have a pretty good guess of this but to be effective, why not conduct a SWOT analysis. To learn more about NetBase Quid, reach out for a demo today.

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How Competitive Analysis Will Benefit Your Company

Owler

Learn How to Best Deploy Your Resources as a Company: In-depth market research pinpoints differentiators between you and your competitors' business strategies. Perform a Competitor SWOT Analysis SWOT stands for “Strengths, Weaknesses, Opportunities, and Threats.” SWOTs are a simple but powerful tool.