CIO

AUGUST 2, 2022

Fueled by enterprise demand for data analytics , machine learning , data center consolidation and cloud-native app developmen t, spending on cloud infrastructure services jumped 33% year on year to $62.3 Azure’s growth rate means that Microsoft has continued to close in on Amazon for primacy in this market, according to Canalys.

Sales 435

Sales Research Market Research Marketing Research 435

CIO

AUGUST 11, 2023

How natural language processing works NLP leverages machine learning (ML) algorithms trained on unstructured data, typically text, to analyze how elements of human language are structured together to impart meaning. An NLP algorithm uses this data to find patterns and extrapolate what comes next. Amazon Comprehend.

Algorithm 533

Algorithm Matrix Pharmaceutical Data Mining 533

Netbasequid

APRIL 1, 2021

Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. And these 10 market research trends in 2021 are bound to do just that. How Market Research Tools Have Evolved.

Market Research 105

Market Research Marketing Research Research Marketing 105

ArchIntel

NOVEMBER 2, 2021

Facebook is seeking a product marketing researcher for its Spark AR platform , a studio built for creating intuitive and customizable augmented reality experiences in Instagram stories and reels, among other things. Preference will be given to those with experience in creator ecosystems or developer marketing. ArchIntel™ -.

Market Research 104

Market Research Marketing Research Research Marketing 104

Netbasequid

JULY 26, 2022

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research?

Market Research 98

Market Research Marketing Research Research Marketing 98

Alpha Sense BI

MARCH 10, 2023

An increasing number of pharma professionals are relying on market intelligence platforms to stay on top of these movements while providing the tools they need to devise a business or investment strategy. These tools turned a monumental task into a cakewalk by exponentially increasing the accuracy, breadth, and depth of conducted research.

Market Research 96

Market Research Marketing Research Research Pharmaceutical 96

CIO

NOVEMBER 4, 2024

Governance is really about listening and learning from each other as we all care about the outcome, but equally as important, howwe get to the outcome itself,” Williams says. It was very quick, and we have learned a lot. That cross-functional effort is key, experts and IT leaders say.

Intellectual Property 514

Intellectual Property Travel Innovation Intelligence 514

Netbasequid

JANUARY 6, 2023

For some, it’s time to review lessons learned from mistakes, while others are starting for the first time. So, let us look at some of the consumer and market research predictions hoping they will put you in a winning position. In-House Market Research. This is what is referred to as longitudinal research.

Market Research 98

Market Research Marketing Research Research Marketing 98

CIO

JUNE 7, 2022

Predictive analytics applies techniques such as statistical modeling, forecasting, and machine learning to the output of descriptive and diagnostic analytics to make predictions about future outcomes. Predictive analytics is often considered a type of “advanced analytics,” and frequently depends on machine learning and/or deep learning.

Management 508

Management Predictive Analytics Data Mining Data Analysis 508

CIO

MARCH 29, 2024

That’s why Rocket Mortgage has been a vigorous implementor of machine learning and AI technologies — and why CIO Brian Woodring emphasizes a “human in the loop” AI strategy that will not be pinned down to any one generative AI model. Today, 60% to 70% of Rocket’s workloads run on the cloud, with more than 95% of those workloads in AWS.

Knowledge 502

Knowledge Retail Technology Technology 502

Netbasequid

AUGUST 2, 2022

It’s easy to see why market research and analysis are often conflated. Both equip decision makers with crucial intelligence around the current state of the market, helping leaders analyze trends and predict future scenarios. What is Market Research? What is Market Research? But they’re not the same.

Market Research 98

Market Research Marketing Research Analysis Research 98

Netbasequid

AUGUST 15, 2022

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable.

Market Research 98

Market Research Marketing Research Research Marketing 98

Alpha Sense BI

SEPTEMBER 21, 2023

But how does one conduct private market research when the companies and their data are, in fact, private? The answer: innovative market intelligence tools that go beyond Google’s search capabilities to help you uncover insights. Consequently, your research process is more time-intensive when relying on consumer-grade tools.

Market Research 98

Market Research Marketing Research Research Due Diligence 98

Netbasequid

AUGUST 4, 2022

The limits of market research are ever expanding. And it is, once again, changing market research! In a globalized economy that is ever in flux, the use of technology to select research subjects, simulate potential marketing campaigns, and buy advertising space is not only understandable, it’s necessary.

Market Research 96

Market Research Marketing Research Research IT 96

CIO

JUNE 5, 2023

Equally telling is another statistic from that research: Just 35% of these enterprises have achieved their digital goals or are on track to do so. People that succeed will have a simple philosophy of curiosity — they will think about their progression as ‘learn, unlearn, relearn.’”

Knowledge 541

Knowledge Innovation Technology Technology 541

CIO

APRIL 17, 2024

However, the possible acquisition of Informatica by Salesforce would be against expectations as consolidation if the iPaaS market was expected to occur among relatively smaller vendors, said Maribel Lopez, principal analyst at Lopez Research.

Airline 482

Airline Capital Globalization Management 482

Netbasequid

NOVEMBER 12, 2021

The hit series, Squid Games, teaches us some key lessons about what to focus on this season – and how to use consumer and market research to stay top of mind with a fickle consumer base. As many viewers of the series learned, the dubbed English version of the shows were far from accurate. Assumptions are dangerous.

Market Research 98

Market Research Marketing Research Gaming Research 98

Datapine Blog

SEPTEMBER 1, 2020

there are two answers that go hand in hand: good exploitation of your analytics, that come from the results of a market research report. Today, there are online data visualization tools that make it easy and fast to build powerful market-centric research dashboards. What Is A Market Research Report?

Market Research 99

Market Research Marketing Research Research KPI 99

Netbasequid

JULY 1, 2022

And market research is helping brands create better YouTube Shorts to reach them! How does this look and why should your brand consider adding YouTube Shorts to your own marketing strategy moving forward? The post How Market Research Helps Brands Create Better YouTube Shorts appeared first on NetBase Quid.

Market Research 98

Market Research Marketing Research Research Marketing 98

CIO

JUNE 13, 2024

Data scientists , on the other hand, are often engaged in long-term research and prediction, while data analysts seek to support business leaders in making tactical decisions through reporting and ad hoc queries. The role includes identifying new sources of data and methods to improve data collection, analysis, and reporting.

Business 370

Business Analysis Business Intelligence Education 370

CIO

NOVEMBER 29, 2022

New research has found that 71% of organizations link revenue growth to real-time data (continuous data in motion, like data from clickstreams and intelligent IoT devices or social media). Data consumers (analytics teams and developers, for example) then generate insights and business value from analytics, machine learning, and AI.

Win 418

Win Innovation Technology Technology 418

mention

SEPTEMBER 25, 2023

But what’s even more interesting is that ChatGPT can be used for a variety of tasks, like content generation , proofreading, market research , and AI art generation. If you are an SEO or content marketer, you can also use ChatGPT to research keywords and generate content ideas. And it doesn’t stop there.

Research 179

Research Brainstorming Knowledge Analysis 179

mention

FEBRUARY 19, 2021

Table of contents: Developing a research-driven strategy Sharing incredible content that your audience loves Proving the value of your work to clients What’s next? Developing a research-driven strategy. Source: Summer 2020 Marketing Decision Makers Survey ( S2 Research ).

Marketing 290

Marketing Marketing Benchmarking Market Research 290

Alpha Sense BI

MAY 31, 2024

In today’s ever-shifting market environment, having the right resources and tools to conduct market research is critical for asset managers. AI is transforming research tasks and due diligence that were once manual, repetitive, and time-consuming efforts. What is Asset Management Market Research?

Market Research 64

Market Research Marketing Research Research Management 64

CIO

DECEMBER 15, 2022

Enterprise adoption of SAP S/4HANA continues to climb despite the obstacles in its way, according to new research by user groups in the US and Europe. Little wonder that numerous market research organizations forecast that the integration-platform-as-a-service market will grow at over 30% annually over the next few years.

Innovation 366

Innovation Market Research Marketing Research Research 366

Smart Data Collective

JUNE 21, 2023

Artificial intelligence has changed marketing in extraordinary ways, which is why the market for AI in the marketing profession is booming. Marketing companies spent over $35 billion on AI in marketing research alone last year, but they are likely to spend as much on AI-driven SEO. What is SEO?

Briefing 325

Briefing Competitive Landscape Research Algorithm 325

Happy Market

SEPTEMBER 8, 2022

This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus. If you’d like to learn more or create your own account, visit hubux.com. . [00:00:00]. Website: www.happymr.com.

Market Research 96

Market Research Marketing Research Marketing Marketing 96

CIO

OCTOBER 21, 2022

According to research from Deloitte , only 32% of contact centers had migrated to the cloud as of 2021, yet 75% of survey participants planned to complete the journey by mid-2023. As a whole, Market Research Futures reports that the global market for cloud contact center technology will reach $45.5

Banking 363

Banking Technology Technology Market Research 363

Smart Data Collective

SEPTEMBER 1, 2021

Doing Research Before Investing in Data-Driven Digital Signage Solutions. Before working with a digital signage company, use market research to know your target audience and understand if the CMS offers localization features. We have emphasized the importance of using data analytics in marketing research in the past.

Market Research 293

Market Research Marketing Research Research Banking 293

CIO

AUGUST 23, 2023

On generative AI: We’re probably in the hype curve of gen AI somewhere, and advanced analytics, artificial intelligence, machine learning automation aren’t new to Cargill. Because again, we know that in early hype cycle, there’s a lot we have to learn. In the early pilots, we don’t have any large-scale production.

Finance 370

Finance Education Market Research Marketing Research 370

Smart Data Collective

MARCH 22, 2023

Marketers Utilize AI Technology to Leverage 3D Rendering Capabilities Modern 3D rendering allows designers to turn their technical drawings into visual representations of their products. Nowadays, anybody can learn how to create 3D-modeled and rendered images. In fact, AI technology has made it easier than ever!

Advantage 274

Advantage Advantage Marketing Marketing 274

CIO

NOVEMBER 29, 2022

Amazon Web Services (AWS) is making a foray into supply chain management with the release of a machine-learning powered cloud application designed to help large enterprises, which often use multiple ERP systems, get a unified view of suppliers, inventory, logistics and other supply-chain related components.

Management 273

Management Market Research Marketing Research Learning 273

CIO

SEPTEMBER 7, 2023

Of the nearly 6,000 CIOs, CISOs, and CTOs who shared their insights for VMware’s Multi-Cloud Maturity Index , a global survey conducted by market-research firm Vanson Bourne, more than half believe the stakes are even higher: 53% say organizations that do not adopt a multi-cloud approach risk failure.

Management 395

Management Security Security Market Research 395

Smart Data Collective

FEBRUARY 25, 2021

Any formulation of digital marketing strategy involves four steps, which are: Market Research. Carry out thorough market research, examining your target customers, competitors, and preferences of your target audience. Competitor Research. AI tools also can relieve you of researching to write content.

Startups 259

Startups Marketing Marketing Algorithm 259

ATTEST

NOVEMBER 18, 2024

They need deep, actionable insights backed by solid research. At Attest we see firsthand how quality research can make the difference between a successful product launch and a costly misstep. We’ve listed some of the best players in automotive industry market research to find the one that aligns with your needs.

Market Research 52

Market Research Marketing Research Research Marketing 52

Smart Data Collective

MARCH 23, 2022

In short, consumer data is the gold of surveys and all market research conducted. Undoubtedly, learning more about your customers is one of the best things you can have and directly impacts the decision-making process. Use database marketing. 5 data mining tips for leveraging your surveys. Why do you benefit from surveys?

Data Mining 327

Data Mining Analysis Profiling Research 327

mention

MARCH 9, 2022

In that case, you might need to change your current marketing strategy or do market research to define the problem. But if your brand’s mission, values, and the market doesn’t reflect your company, you might make the right decision. Here are some good primary reasons for rebranding your company: New market and audiences.

Market Research 336

Market Research Marketing Research Research Marketing 336