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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Startups require a solid foundation founded on extensive market research to flourish in this volatile climate.

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An Important Guide To Unsupervised Machine Learning

Smart Data Collective

Machines, artificial intelligence (AI), and unsupervised learning are reshaping the way businesses vie for a place under the sun. With that being said, let’s have a closer look at how unsupervised machine learning is omnipresent in all industries. What Is Unsupervised Machine Learning? Well, machine learning is almost the same.

Learning 363
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Top automotive market research companies in 2024: An industry expert’s guide

ATTEST

We’ve listed some of the best players in automotive industry market research to find the one that aligns with your needs. Attest Attest is a standout in the automotive industry market research landscape, offering the best tools to get real-time consumer insights in-house.

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Seven Benefits of Using AI to Perform Text Analysis

Smart Data Collective

Text analysis , or text mining, is a machine—learning technique that can extract valuable data from large amounts of unstructured text. Artificial intelligence, machine learning, and advanced data analytics techniques come together to accomplish this. A better understanding of the market. Why is text analysis needed?

Analysis 331
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Brand24 vs. Brandwatch: Which Is the Right Choice? (2025 review)

mention

Both platforms excel at tracking online conversations and brand mentions, but they serve different market segments with varying levels of sophistication and price points. The following analysis breaks down these tools’ capabilities across critical areas that matter most to social media managers and market researchers.

Analysis 130
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7 Strategies for Conducting Online Market Research

Netbasequid

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable.

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How To Present Your Market Research Results And Reports In An Efficient Way

Datapine Blog

there are two answers that go hand in hand: good exploitation of your analytics, that come from the results of a market research report. Your Chance: Want to test a market research reporting software? Explore our 14 day free trial & benefit from market research reports! What Is A Market Research Report?