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Was ist Market Intelligence?

Netbasequid

Und obwohl es nur ein Tool in Ihrem Markdaten-Arsenal ist, ist Market Intelligence eines, das Sie aus genau diesem Grund auf dem neuesten Stand und in gutem Funktionszustand halten sollten. Hierzu müssen wir wissen, was Market Intelligence ist und was nicht, und warum sie so wichtig für den Erfolg einer Marke ist.

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What Is Market Intelligence?

Netbasequid

Solid market intelligence helps brands keep pace, and even ahead of, ever-changing market conditions. And although it’s only one tool in your marketing metrics arsenal, market intelligence is one that you’ll want to keep updated and in good working order for precisely that reason!

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What is Competitive Market Intelligence and Why Do I Need It?

Netbasequid

Competitive market intelligence keeps you ahead of the evolving industry around you. From emerging trends within your category, to emerging crisis you may be facing – market intelligence can guide your brand to success, help you avoid pitfalls and keep your brand’s feet firmly planted on solid ground.

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A 5-Step Guide to Developing a Marketing Intelligence Engine

Domo

I want to talk briefly about five very specific steps to developing a business intelligence engine designed to serve marketers: 1. Know Why You Need Data Knowing why you need data is the most basic—and most often skipped—step in building a marketing intelligence engine. Once you have a specific goal in mind (e.g.,

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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

Are you new to sales and marketing intelligence… or not sure why you should care? That’s bad news for marketing decision-makers who increasingly track marketing-contributed ROI as a primary KPI. Intent Data: A Competitive Intelligence Must-Have. The horrors of bad lead lists are endless.

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How to Build a Company That is Market Intelligent

Contify

Information that is actionable is intelligence. Actionable information from outside the four walls of your office, from your market, is market intelligence (MI). But Market Intelligence is one of the worst-kept secrets in organizations. Is there a way to make our companies market intelligent?

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How to build a company that is Market Intelligent

Contify

Unsplash Information that is actionable is intelligence. Actionable information from outside the four walls of your office, from your market, is market intelligence (MI). But Market Intelligence is one of the worst-kept secrets in organizations. Is there a way to make our companies market intelligent?