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How to Create a SWOT Analysis to Update Your Organization’s Strategy

mention

SWOT (Strengths, Weaknesses, Opportunities, Threats) is a method used to evaluate a company and its environment. The global business intelligence and analytics software application market is expected to be valued at over $18 billion by 2025. A SWOT analysis can help assess a business unit, product, service, or whole company.

SWOT 130
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More Entrepreneurs Convinced That Marketing Competitor Analysis Leads to Revenue Gain

ArchIntel

A recent blog entry on BiQ’s website describes marketing competitor analysis as an assessment of current and potential competitors’ strengths and weaknesses , an activity that aims to keep one’s enterprise on top of competitors at all times. ArchIntel™ -.

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Picking a Digital Marketing Niche for Your Agency

mention

“Should you set up shop as a marketing generalist or a specialized expert ?” It’s a timeless question that every up-and-coming digital marketing agency ponders upon. With over 10,700 digital marketing agencies in the U.S. The Multiple Avenues of Niching in Digital Marketing How to Identify the Right Niche?

Marketing 173
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Context Analysis: Your Secret Weapon for Better Communication

mention

Context analysis, also known as contextual analysis, examines industry trends, competitors, and market opportunities to provide a complete picture. In business, it helps with market research, product development, and customer service. SWOT Analysis SWOT analysis examines Strengths, Weaknesses, Opportunities, and Threats.

Analysis 147
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Competitive Intelligence: Hype or Necessity?

mention

Growing your market share is impossible without it in today’s hyper-competitive environment. Market Intelligence Market intelligence comes down to the data that you gather about the external environment that your organization operates in. You’ve likely thought a lot about these factors at your business.

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How to Combat Generative AI Hallucination

Alpha Sense BI

And while there are various guardrails genAI tools can employ to combat hallucination, the majority of tools on the market today do not take adequate measures to prevent hallucination. Picture this: you are a professional conducting market research and decide to ask your genAI tool for specific market insights relevant to your research area.

SWOT 52
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How Generative AI Revolutionized Market Intelligence in 2023

Alpha Sense BI

We’ve been leading the way in unlocking the unprecedented potential for genAI to completely transform market intelligence. Developing our Own Large Language Model At the core of our genAI technology is AlphaSense LLM (ASLLM), a proprietary model that is purpose-built for market intelligence professionals and their most common use cases.