Remove Knowledge Remove Market Research Remove Marketing Remove SWOT
article thumbnail

Top Market Research Challenges

Alpha Sense BI

Market research and the processes it entails have dramatically transformed over the past decade. By relying on manual methods of market research and neglecting tools that could enhance and accelerate their research, companies are choosing to be reactive, rather than proactive.

article thumbnail

Top Market Research Challenges

Alpha Sense BI

Market research and the processes it entails have dramatically transformed over the past decade. By relying on manual methods of market research and neglecting tools that could enhance and accelerate their research, companies are choosing to be reactive, rather than proactive.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Do Competitor Analysis

Aqute Intelligence

Marketing teams can refine strategies, product teams can innovate, and sales teams can better position their offerings. By understanding your rivals' strengths and weaknesses, you can identify opportunities for innovation, defend your market position, and strategically plan your next move. Here are the key elements to include: 1.

article thumbnail

Picking a Digital Marketing Niche for Your Agency

mention

“Should you set up shop as a marketing generalist or a specialized expert ?” It’s a timeless question that every up-and-coming digital marketing agency ponders upon. With over 10,700 digital marketing agencies in the U.S. The Multiple Avenues of Niching in Digital Marketing How to Identify the Right Niche?

Marketing 167
article thumbnail

How Investment Teams can Leverage GenAI

Alpha Sense BI

It is expected that genAI will grow more than 20% annually from 2023-2030, burgeoning to $207 billion in market volume by 2030. Across the industry, everyday genAI use cases are evolving to create efficiencies, innovate workflows, and streamline internal and external knowledge within organizations.

Knowledge 105
article thumbnail

Enterprise Search Use Cases

Alpha Sense BI

In today’s world of information overload, enterprise search helps organizations discover, organize, and manage their own knowledge. Below, we will cover the top use cases for enterprise search, from knowledge management to customer support and supply chain management, as well as some of its advantages and limitations.

article thumbnail

What Is Marketing Intelligence and Why Is It Important in 2022

Owler

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.