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Knowledge management: GenAI helps organize and retrieve organizational knowledge, making it easier for IT professionals to access the information they need to solve problems and learn new skills. Mona has over 10 years of experience using data to drive actionable insights and recommendations.
Hackers got into Target’s network through third-party vendors, compromising credit and debit card information for about 40 million customers. She led large-scale primaryresearch studies and advised the IBM Systems and IBM Cloud teams and executive leadership on strategy, market dynamics and trends, and competitors.
Allis Information Management (AIM) is now doing business as AIM – Targeted Intelligence. While evolving its mainstay research and data management offerings, our company now provides a wide range of intelligence consulting services. The rebranding comes in response to AIM’s growing portfolio of capabilities.
Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primaryresearch, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?
The bad news is that you’ll need a lot of time to gather information, and the determination and persistence to uncover hard-to-find stories and data. Competitive intelligence strategy Without a clear plan, you could easily spend months gathering information that has little value to your organisation.
For example, a new or little-known competitor may emerge that offers little in the way of online research or offline chatter. You might assign the bulk of secondary research to your in-house teams, and preserve your budget for the thornier primaryresearch.
It helps you make informed decisions about your own pricing strategies, market positioning, and potential opportunities. Accurate and up-to-date pricing information on competitors can significantly impact profitability and competitiveness, providing valuable insights for creating a comprehensive competitor report.
With centralized access to our Expert Insights , business professionals can streamline their workflow and seamlessly transition between data-driven research and qualitative research to inform their business decisions.
And there are many different sources from which to pull this information. Types of Market Research. Market research is vast, and it can be overwhelming to know where to pull data from and what details to include in a report. These questions can be answered by conducting consumer behavior research. We’ll explore those now.
Octopus, a provider of competitive intelligence , said the quest for information is best undertaken by starting on a blank sheet of paper. The first order of business was to get an understanding of the market then develop sources of information. Its researchers talked to people who could hold the answers needed.
Now, with the integration of generative AI (genAI), AlphaSense has pioneered the way that researchers can gather competitive information through Expert Insights. Below, we explore the value of AI within Expert Insights and how it can revolutionize your primary investment research.
However, investors and businesses face many challenges when researching new topics due to the sheer volume of information and resources available online. Navigating efficiently through public data, earning calls, press releases, and more can be incredibly overwhelming for researchers.
The difference between primary and secondary research lies in how involved the researcher is in the data collection process. Primaryresearch is where the organization collects (or commissions the collection of) the required data directly from the respondents using one or more of the methods of research.
To add to the above, you’ll need both primary and secondary research. Instead, think of your secondary research as informing you for your primaryresearch. PrimaryResearch: This type of research is research you do yourself, or hire someone to do for you.
Understanding Business Intelligence Business intelligence is a set of processes and techniques for analyzing raw data and extracting information that helps drive business solutions. Business intelligence aims to leverage past and current data to inform real-time decision making and strategies. Start your free trial today.
Within the ever-evolving realm of the life sciences industry , fast-paced healthcare investment research plays a crucial role in providing timely insights on valuable opportunities for financial investors.
Plus with lower cost per one-on-one call, Expert Insights is the ultimate primaryresearch package to optimize your research budget and maximize your ROI. Both options provide you with an assigned AlphaSense research manager that will formulate targeted interview questions with you to extract the insights you need.
And it can be particularly meaningful when you start with an informed understanding based on your social media listening and other information-gathering. That being said ,if you have someone who is fantastic at making people feel at home and pulling information from a consumer, then it can be a very helpful type of market research!
In today’s age of information—when there is no shortage of data and the real challenge becomes separating the critical signals from the irrelevant noise —how can companies and investors find the information that truly helps them make smart decisions and keep turning profit?
Today, insight can be analyzed with powerful AI-driven plug-and-play technology where you can remain oblivious of the backend of things and just concern yourself with the information on the screen. And thank good goodness for that, as the secondary market research data sources are legion. Sources of Secondary Market Research Data.
As a primaryresearch expert, I am always looking to for ways to motivate others to share. They require less detail to process information, and when they change the subject you know they are ready for the next topic. They need more extensive detail to process information, and respond to touch.
This requires that organizations make decisions that are informed by secondary data, and targeted primaryresearch. Best practices to collect, filter, and integrate multiple information sources and how to leverage each source to specific scenarios. To register for this upcoming webinar, please click here.
Participating partners will get their own branded, bespoke research delivery platform to help them convert their clients from one-time ad-hoc projects to recurring, subscription-based offerings. . The IntelligenceEdge Partner Programme accords participating market research firms with: 1.
It’s no secret that industrial buyers do plenty of independent research while considering a product or service. Further, 62% of buyers identify internet searches as a primaryresearch tool. As such, these standalone tools can fall short of providing enough information to sway decisions.
The Current State of Expert Calls Traditionally, investment analysts dedicated significant time and resources to conducting expert calls for primaryresearch. From sourcing experts and coordinating calls to conducting interviews, the overall process can consume valuable hours and incur substantial costs for investment researchers.
How AI-enabled competitive intelligence solutions can drive informational advantage. What is an informational advantage? Having an informational advantage means you have access to data that your competitors don’t have. One way to develop such an information advantage is by integrating information from all possible sources.
When conducting primary investment research, timeliness to relevant information is imperative. One challenge of expert networks is the lengthy, and often costly, process of connecting researchers to the expert before gaining access to critical information. Ready to evolve your primaryresearch with Expert Insights?
Newer generation operating models provide actionable expert perspectives that empower informed decision-making while also maximizing your time through technological-driven efficiencies, like artificial intelligence (AI) and generative AI (genAI). Calculate the return on investment (ROI) of your market intelligence by using our ROI calculator.
In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. Market analysis is an extension of market research.
Aggregating content sources and developing the tools to catch and surface insights across a universe of information has always been at the forefront of our product vision at AlphaSense. When you’re researching companies, it’s essential to have confidence in the data points you find. New Content to Catch What Others Miss.
Business & Industry Research. Our business and industry research offerings help clients make more informed and effective decisions. From conducting detailed market due diligence procedures to meeting urgent data requirements, our research services support all business processes, client sectors, and geographical areas.
By taking a more proactive—rather than reactive—approach to research, organizations can leverage better-informed strategies to stay ahead of their competitors. In addition to the sheer volume of informationresearchers had to wade through, regulatory sites are notoriously difficult to navigate.
How To Present Your Results: 3 Market Research Example Dashboards. When it comes to sharing the most important information, research dashboards are invaluable. These 3 market research reports examples are different but equally essential and cover key elements required for market survey report success. click to enlarge**.
The nuanced firsthand perspectives provided by industry experts can complement your data-driven research with soft market information and complete your investment process. Leveraging expert Insights allows you to fast-track your understanding of an industry or market and gain a competitive edge with informed decision-making.
Related Reading: 5 Steps to Building an Effective ESG Strategy Step 1 – Aggregate All ESG Information in One Place The current lack of reporting standardization means you need to manually parse through multiple websites and outlets to find information on a peer’s ESG performance, eating up valuable time that could be better used elsewhere.
Many investment analysts and managers suffer from option paralysis due to a highly saturated financial market and an overwhelming amount of public information available online. Centralized and process-driven primaryresearch can lead to confident and rapid decision making as follows: 1.
The Value of Expert Insights for Qualitative Data When conducting primary investment research , most investors primarily focus on quantitative data to validate their theses and inform their investment strategies.
In today’s fast-paced business landscape, staying ahead of the competition requires access to timely and relevant information. AlphaSense is a market intelligence platform with powerful artificial intelligence (AI) features that enables users to quickly navigate and analyze vast amounts of financial and business information.
Competitive intelligence companies excel in primaryresearch and have a close relationship with their clients. By partnering with AI-enabled market and competitive intelligence platforms like Contify, they gain an informational advantage by integrating the best of both the worlds of primaryresearch and secondary monitoring.
Let’s start with the methods used to collect primaryresearch. Methods in Primary Market Research. Returning to primary market research, let’s see what else it’s about, as it may be defined by what it sets out to accomplish. Then it is referred to as causal research. Direct observation.
Empower your business with comprehensive competitor research At the core of our Competitor Intelligence services, Fuld & Company’s research capabilities empower you to gain a deeper understanding of your competitors. The post Competitor Research appeared first on Fuld & Co.
AlphaSense, a leading market intelligence platform, offers exceptional expert call tools under the Expert Insights suite of primaryresearch. Below we delve into the use cases of expert calls across a range of industries and how AlphaSense’s Expert Insights has revolutionized primaryresearch for corporate professionals.
The webinar focused on the evolving nature of competitive market intelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage. To watch this informative on-demand webinar, please click here.
An introduction to competitive intelligence and the process of gathering and analyzing information about competitors to inform strategic business decisions. You’ll learn: The role of CI is in informed decision-making Key components of CI How CI is practiced across various sectors 2. What is competitive intelligence?
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