Remove Information Remove Market Intelligence Remove SWOT
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How Generative AI Revolutionized Market Intelligence in 2023

Alpha Sense BI

We’ve been leading the way in unlocking the unprecedented potential for genAI to completely transform market intelligence. Our mission is to improve the business world’s strategic decision-making by fueling it with better information at every step.

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Competitive Intelligence: Hype or Necessity?

mention

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. Curious about what your competitors are doing?

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Importance of a Brand SWOT Analysis on Google

GrowbyData

Performing a comprehensive brand SWOT analysis is a highly effective strategy for auditing your brand performance on Google. The analysis enables you to assess your brand’s performance, make informed decisions, and drive growth by improving your brand performance. Learn the best approach to auditing brand SWOT on Google.

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How to Combat Generative AI Hallucination

Alpha Sense BI

In simple terms, hallucination is when a genAI model provides inaccurate or misleading information, usually with total confidence and conviction. And while there are various guardrails genAI tools can employ to combat hallucination, the majority of tools on the market today do not take adequate measures to prevent hallucination.

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

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Demand Gen vs. Lead Gen: Which is ‘Best’ for Startups?

Zoominfo

Get a Demo Determining your company’s position in your market is crucial to identifying whether a demand-gen or lead-gen strategy is best for your growth goals. According to Forrester, there are four main types of programs marketers can use to create awareness of their brands, products, and services: 1.

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How to Do a Competitor Analysis: Complete Guide

Netbasequid

A comprehensive competitor analysis looks at the competition in terms of products, features, prices, technology, marketing, and other details that may give competitors an edge over your business. This information is readily available through existing customers, marketing, and on their virtual channels or physical premises.