Zoominfo

AUGUST 2, 2022

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Smart Data Collective

JANUARY 21, 2020

When it comes to bridging the existing gap between data science and its usage , targeting better marketing results, nothing beats the utilitarian nature of AI. The focus, therefore, is always on keeping the marketing strategies proactive, in order to improve the existing customer journey in the best possible manner.

Marketing 322

Marketing Marketing Intelligence Intelligence 322

Zoominfo

AUGUST 31, 2020

Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company. ZoomInfo has identified four areas — or quadrants — that together create a framework for a successful go-to-market approach: Build loyalty. Market expansion.

Marketing 264

Marketing Marketing Market Intelligence Hospitals 264

Alpha Sense BI

NOVEMBER 19, 2024

AlphaSense addresses this head-on with a generative AI suite purpose-built for market intelligence, integrating the highest-quality data and advanced analytics to ensure you’re equipped with accurate, scalable, and actionable insights. Ready to streamline your market research workflows? Why AlphaSense?

Market Intelligence 52

Market Intelligence Research Intelligence Intelligence 52

Zoominfo

DECEMBER 3, 2018

Think about it: without accurate information, how can you market, sell, or provide customer service to your target audience? With turnover like that, it’s no wonder companies struggle to keep a clean marketing database. The Impact of Bad B2B Marketing Data. So, what does list churn have to do with B2B marketing data?

Marketing 223

Marketing Marketing Market Intelligence Intelligence 223

CIO

SEPTEMBER 3, 2024

Ransom payments may expedite recovery of critical information systems so that the business can quickly resume operation but may also be embarrassingly expensive. Advisors should provide information on the likelihood of recovering information even if the ransom is paid. CEO) or board level.

Hospitals 482

Hospitals Benchmarking Research Globalization 482

CIO

SEPTEMBER 26, 2024

Finding a simple way to present this information is the challenge. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. the world’s leading tech media, data, and marketing services company.

Airline 497

Airline Banking Security Security 497

Zoominfo

JANUARY 15, 2021

Both market and sales intelligence fall under the umbrella of lead intelligence, which collectively gives comprehensive insights about prospects. Sales professionals also need access to extensive intelligence such as buying signals, reporting structures, and tech stacks. What is Sales Intelligence?

Sales 207

Sales Intelligence Intelligence Marketing 207

Alpha Sense BI

JANUARY 5, 2024

We’ve been leading the way in unlocking the unprecedented potential for genAI to completely transform market intelligence. Our mission is to improve the business world’s strategic decision-making by fueling it with better information at every step.

Market Intelligence 105

Market Intelligence Intelligence Intelligence Marketing 105

ArchIntel

FEBRUARY 1, 2022

Digital optimization and analytics company Amplitude is hiring a full-time senior product marketing manager for competitive and market intelligence. The successful applicant will design a scalable competitive intelligence program for the company. CI managers oftentimes are experienced in mathematics and analytical skills.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Marketing 104

CIO

SEPTEMBER 19, 2024

Goldcast, a software developer focused on video marketing, has experimented with a dozen open-source AI models to assist with various tasks, says Lauren Creedon, head of product at the company. It may be another two years before they have “any chance of meeting inflated automation hopes,” Chaurasia and Maheshwari write.

IT 518

IT Knowledge Algorithm Technology 518

CIO

AUGUST 29, 2024

Difficulty in maintaining consistent security controls and configurations: Security tool sprawl makes integrations challenging, and without effective integration, information sharing among systems can fail. the world’s leading tech media, data, and marketing services company. Learn more about IDC’s research for technology leaders.

Security 468

Security Security Benchmarking Research 468

CIO

AUGUST 6, 2024

Similarly, some hospitals and medical offices could not obtain vital patient information or maintain visit schedules. Continuous improvement and review Stay informed: Keep abreast of industry trends and incidents like the CrowdStrike outage to learn from the experiences of others. This helps mitigate risks and ensures accountability.

Business 417

Business Hospitals Banking Airline 417

CIO

JULY 25, 2024

Modern SOCs are equipped with advanced tools and technologies such as security information and event management (SIEM) systems, threat intelligence platforms, and automated response solutions. the world’s leading tech media, data, and marketing services company. Both the command center and SOC are ready to respond.

Security 416

Security Security IT Banking 416

CIO

AUGUST 27, 2024

Invest in a comprehensive application inventory Leverage platforms to capture detailed information on each application, including business value, technical health, and operational costs. Focus on automation to enhance speed, quality, and real-time information. the world’s leading tech media, data, and marketing services company.

Business 412

Business Benchmarking Security Security 412

CIO

SEPTEMBER 5, 2024

A framework for identifying cybersecurity strengths and weaknesses But by monitoring the right information and analyzing it in a consistent way, businesses can effectively distinguish people and process from technology issues. the world’s leading tech media, data, and marketing services company.

Technology 435

Technology Technology Security Security 435

CIO

JULY 17, 2024

Artificial intelligence (AI) is an increasingly large portion of information technology investments and societal discussions. Similarly, law enforcement’s use of biometric information systems is prohibited. National governments will be required to enforce regulations and monitor AI market developments. As the U.S.

Globalization 397

Globalization Benchmarking Intelligence Intelligence 397

Alpha Sense BI

AUGUST 21, 2023

Market volatility, economic uncertainty, downturn—whatever you’d like to call it, the next few QoQs are undoubtedly uncertain in the eyes of C-Suite executives. Ultimately, companies need a way to stay smarter, more agile, and continuously informed about their industries and the business world at large.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Zoominfo

JUNE 20, 2018

The marketing tech landscape changes constantly as new trends emerge and innovative tactics catch on as effective marketing strategies. Subsequently, new technologies have emerged as well, aimed to help marketers achieve specific tasks and objectives. Today, we break down the most important categories of marketing tech.

Marketing 170

Marketing Marketing Market Intelligence Sales 170

CIO

JULY 10, 2024

However, there is a risk that GenAI tools will draw inaccurate conclusions when summarizing information or translating natural language into query code. None of the GenAI features brought to market so far are fundamentally disruptive; most are incremental improvements, at best. What’s the value of AI in cybersecurity tools?

Security 461

Security Security Startups Benchmarking 461

CIO

SEPTEMBER 15, 2023

It enables the organization to focus on its core business while managing risks and accelerating time-to-market for new products and services. Taking stock of the performance and efficiency of your supplier base will be a valued perspective that will inform future sourcing decisions on net-new demand or shifts in sourcing preferences.

IT 418

IT Market Intelligence Advantage Advantage 418

Smart Data Collective

JUNE 18, 2021

It identifies new customers and filters their requests for more information. A chatbot can also gather helpful customer information in a follow-up conversation. It takes human beings a long time to research information, organize it around a theme, and communicate it. A virtual chatbot converses with website visitors.

Learning 361

Learning Business Human Resources Algorithm 361

Zoominfo

AUGUST 7, 2018

B2B marketers manage a number of competing tasks throughout the day. We’ll let you in on a secret: Your marketing technology stack makes a world of difference when it comes to marketing productivity and efficiency. In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Keep reading!

Marketing 178

Marketing Marketing Competitor Analysis Market Intelligence 178

Zoominfo

AUGUST 6, 2024

Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. Lead capture software is a vital tool that enables companies to identify, collect, and manage potential customer information across various channels.

Sales 130

Sales Startups Profiling Learning 130

CIO

SEPTEMBER 22, 2023

Deploying a DMP can be a great way for companies to navigate a business world dominated by data, and these platforms have become the lifeblood of digital marketing today. In these instances, data feeds come largely from advertising channels, and the reports they generate are designed to help marketers spend wisely.

Management 397

Management Profiling Sports Market Segmentation 397

CIO

OCTOBER 24, 2024

Use benchmarks to inform, not dictate: The best way to leverage benchmarks is as a tool to inform your decision-making. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. They should not dictate your strategy.

Benchmarking 413

Benchmarking Security Security Innovation 413

CIO

AUGUST 9, 2022

The moment that models start guiding strategic decisions, there is a shift in requirements,” explains René Traue, senior data scientist at the market intelligence and consultancy firm GfK. Tech and consumer brands may be managing multiple products, distribution channels, promotion campaigns, and marketing channels at any one time.

Win 397

Win Algorithm Market Intelligence Intelligence 397

Zoominfo

MARCH 17, 2025

Revenue operations leaders are confronting complex challenges on two fronts: designing smarter territories for expansion, and maximizing productivity for frontline go-to-market (GTM) teams. Blind spots in your addressable market and missed opportunities from good-fit prospects. The result?

Capital 130

Capital Hospitals Sales Intelligence 130

Zoominfo

SEPTEMBER 17, 2024

Lead mining is becoming increasingly commonplace among companies seeking to expand into new markets and territories, as well as those hoping to increase profitability. Enhancing data quality by validating and enriching existing client information for more targeted marketing efforts. The result?

Business 130

Business Profiling Sales Data Mining 130

CIO

AUGUST 9, 2023

Digital transformation became a key strategic initiative in the mid-2010s, as mobile communications, cloud, data analytics, and other advanced information technologies took off, enabling businesses and consumers to easily engage via digital channels. Amazon became a metaphor for markets upended in upstarts digitalization wake.

Innovation 516

Innovation Technology Technology Intelligence 516

CIO

AUGUST 15, 2024

Can social or pervasive technology change the product, extend business reach, or inform adjacencies? Whether responding to a specific opportunistic event or more generally analyzing market opportunities, strategic questions can broaden the deal team’s perspective. the world’s leading tech media, data, and marketing services company.

Alliance 418

Alliance Banking Startups Benchmarking 418

CIO

JULY 15, 2024

Standard & Poor’s Global Sustainability Yearbook is one source of ESG information for public companies. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets.

Airline 418

Airline Profiling Globalization Travel 418

CIO

JANUARY 5, 2023

The market for technology talent has been white hot over the past year. Dan Roberts: What are some of the macro trends you’re seeing that are affecting the technology industry and market for talent? We come across so much information and we’re more than happy to usually share it and refer you to other resources.

IT 474

IT Due Diligence Sports Globalization 474

CIO

SEPTEMBER 12, 2024

Whether you are powering AI models or traditional information systems, you need foundational resources to implement and maintain. Gray: “One of the less-than-obvious factors that a CIO should be mindful of is how market forces might drive technology evolution in a particular direction. We still need the fundamentals.

Management 432

Management IT Education Benchmarking 432

CIO

JULY 30, 2024

Organizations are under pressure to demonstrate commitment to an actionable sustainability strategy to meet regulatory obligations and to build positive market sentiment. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets.

Benchmarking 395

Benchmarking Alliance Banking Profiling 395

Zoominfo

JANUARY 5, 2021

What happens when your most important go-to-market machines sync up? For many companies, ZoomInfo serves as the information engine that powers how they go to market. With this intel, you can: Identify and target your best prospects Access up-to-date company and contact information Prioritize leads Close more sales.

Marketing 173

Marketing Marketing Profiling Win 173

CIO

SEPTEMBER 17, 2024

Security process owners can inform the interviewer (typically a security and risk professional) of the big picture within a security process, explain the challenges faced (which can be translated to gaps), and the ongoing activities to improve the process. the world’s leading tech media, data, and marketing services company.

Security 418

Security Security Knowledge Benchmarking 418