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Knowledge management: GenAI helps organize and retrieve organizational knowledge, making it easier for IT professionals to access the information they need to solve problems and learn new skills. Learn more about IDCs research for technology leaders OR subscribe today to receive industry-leading research directly to your inbox.
Hackers got into Target’s network through third-party vendors, compromising credit and debit card information for about 40 million customers. Learn more about IDC’s research for technology leaders. Mona Liddell is a research manager for IDC’s IT Executive Programs (IEP). Contact us today to learn more.
Allis Information Management (AIM) is now doing business as AIM – Targeted Intelligence. While evolving its mainstay research and data management offerings, our company now provides a wide range of intelligence consulting services. The rebranding comes in response to AIM’s growing portfolio of capabilities.
The good news is that there’s no secret formula, and anyone can gather competitive intelligence. The bad news is that you’ll need a lot of time to gather information, and the determination and persistence to uncover hard-to-find stories and data. The first step, rather confusingly, is the secondary research.
An article posted on Octopus Intelligence’s website Monday tells of an established facilities management company that suddenly realized that it knew next to nothing about rising competitors. Octopus said that the company’s senior team was greatly unsettled by their apparent lack of competitor intelligence.
Business intelligence (BI) and analytics are competitive necessities in today’s fast-moving, data-driven business world. Although business intelligence is a powerful tool, most organizations do not implement it successfully or are lacking a centralized source to maximize its full potential.
Despite our obvious bias, we know that you don’t always need an external competitive intelligence agency. Your own colleagues can conduct competent, actionable competitor research. Your in-house teams can do things that competitive intelligence agencies can’t, like ask salespeople what they hear in the field.
Knowing how to get competitor pricing is essential for the competitive intelligence of any business. It helps you make informed decisions about your own pricing strategies, market positioning, and potential opportunities. Mystery shopping Mystery shopping involves posing as a potential customer to gather pricing information directly.
Companies must rely on their competitive intelligence executives to light the way forward. Executive Profile: May-Yee Ng, General Manager of Competitive Intelligence at Chevron. Executive Profile: Blaker Reuter, Market Intelligence and Strategic Planning Manager at GE Capital. Here are the profiles of some of them.
Contify, the AI-enabled market and competitive intelligence solutions provider, has announced today the launch of its ‘IntelligenceEdge Partner Programme’ to help market research firms deliver their research and insights to their clients through Contify’s Market and Competitive Intelligence Platform.
AlphaSense is a leading market intelligence platform that combines a diverse content universe with artificial intelligence (AI) power and easy scheduling capabilities with quality experts to maximize your return on investment (ROI).
How AI-enabled competitive intelligence solutions can drive informational advantage. What is an informational advantage? Having an informational advantage means you have access to data that your competitors don’t have. What type of information is available from primaryresearch and secondary monitoring?
This requires that organizations make decisions that are informed by secondary data, and targeted primaryresearch. Mohit Bhakuni has spent the last decade building Contify, an AI-enabled Market and Competitive Intelligence Platform, and implementing successful intelligence platforms at leading Fortune 500 enterprises.
Whether you’re a seasoned professional or new to Competitive Intelligence, our series of Essential Skills for Competitive Intelligence Professionals will give you the knowledge and tools you need to excel. What is competitive intelligence?
And there are many different sources from which to pull this information. Types of Market Research. Market research is vast, and it can be overwhelming to know where to pull data from and what details to include in a report. These questions can be answered by conducting consumer behavior research. We’ll explore those now.
The digital landscape is rapidly evolving, and businesses and investors alike are constantly seeking innovative ways to gain insights from industry experts to elevate their primary investment research. Below, we explore the value of AI within Expert Insights and how it can revolutionize your primary investment research.
The competitive strategies every company should know Gaining a competitive edge requires extracting high-value intelligence about your competitors and the markets you operate in. Key Takeaways: What is competitive intelligence? Develop strategies to integrate diverse information into actionable intelligence.
Data collection : Consider the different data collection methods and choose one or a combination of which will be most effective at helping you get the data you need from your research respondents. Having a central business intelligence platform to aggregate your efforts regardless of what you choose is important.
However, investors and businesses face many challenges when researching new topics due to the sheer volume of information and resources available online. Navigating efficiently through public data, earning calls, press releases, and more can be incredibly overwhelming for researchers.
Within the ever-evolving realm of the life sciences industry , fast-paced healthcare investment research plays a crucial role in providing timely insights on valuable opportunities for financial investors.
Contify’s competitive intelligence solution automates intelligence reports for a competitive intelligence company. As part of the engagement, Contify customized its AI-enabled market and competitive intelligence platform to deploy a custom competitive intelligence solution for the competitive intelligence company.
As a primaryresearch expert, I am always looking to for ways to motivate others to share. While the book focuses on closing sales deals, the same tactics will work to promote sharing when conducting competitive intelligence collection or win/loss interviews. So much about life revolves around effective communication.
In today’s age of information—when there is no shortage of data and the real challenge becomes separating the critical signals from the irrelevant noise —how can companies and investors find the information that truly helps them make smart decisions and keep turning profit?
The webinar was hosted by Contify, a leading competitive intelligence company. The webinar focused on the evolving nature of competitive market intelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage.
Other market intelligence platforms operate on a variable cost model, where costs depend on the perceived quality of experts (ie. Plus with lower cost per one-on-one call, Expert Insights is the ultimate primaryresearch package to optimize your research budget and maximize your ROI. c-level executives, doctors, etc.)
To add to the above, you’ll need both primary and secondary research. Instead, think of your secondary research as informing you for your primaryresearch. PrimaryResearch: This type of research is research you do yourself, or hire someone to do for you.
Reactive practices : Over half of respondents wish their market intelligence process was more proactive. Aggregating content sources and developing the tools to catch and surface insights across a universe of information has always been at the forefront of our product vision at AlphaSense. New Content to Catch What Others Miss.
Make the most of Contify’s Competitive Intelligence Solution — the latest features and enhancements. Optimizing Competitive Intelligence by Integrating PrimaryResearch and Secondary through AI-Enabled Solutions. European eMobility Solutions Provider Drive Product Strategy via Market Intelligence Platform.
The inception of the traditional expert network model began in the late 1990s where it functioned in connecting researchers to a pool of industry experts. What initially started as a time-consuming process has since grown tenfold due to rapid innovations in technology —particularly, artificial intelligence (AI).
An increasing number of pharma professionals are relying on market intelligence platforms to stay on top of these movements while providing the tools they need to devise a business or investment strategy. These tools turned a monumental task into a cakewalk by exponentially increasing the accuracy, breadth, and depth of conducted research.
In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. Market analysis is an extension of market research.
Today, insight can be analyzed with powerful AI-driven plug-and-play technology where you can remain oblivious of the backend of things and just concern yourself with the information on the screen. And thank good goodness for that, as the secondary market research data sources are legion. Sources of Secondary Market Research Data.
What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Business information and insights platforms can make competitive intelligenceresearch much easier for you.
Many investment analysts and managers suffer from option paralysis due to a highly saturated financial market and an overwhelming amount of public information available online. However, there are many research tools available that can help investors overcome option paralysis and make faster, more confident decisions.
While the true impact of automation on jobs is still the subject of much speculation, there is no doubt that the artificial intelligence market in the United States is growing by leaps and bounds. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities.
Let’s take a look at what market research is and how it works, so you can propel your efforts forward today! As a consumer and market intelligence provider, we have seen enough of the constant change in the marketplace to know that market research should be an ongoing activity for all businesses. What is Primary Market Research?
Establishing an efficient and successful competitive intelligence (CI) program is no small feat. Internal stakeholders like your executive team, sales team, and product teams want information about how your competitors are identifying and solving problems like the ones your organization may be facing. Conclusion.
Expert networks are a critical tool for market intelligence and are leveraged by professionals to gain firsthand knowledge of specialized industries, companies, and markets. AlphaSense, a leading market intelligence platform, has disrupted the expert network industry by providing Expert Insights with powerful AI search technology.
Leveraging firsthand perspectives from first-hand, company or industry operators can radically transform your market research from reactive to proactive. AlphaSense, a leading market intelligence platform , has disrupted the expert call landscape with its powerful AI-based expert transcript library and flat pricing for Expert Call Services.
That is why it is crucial to have a market intelligence platform that aggregates ESG content into one place so you can efficiently perform your research and benchmarking. However, without an AI-based market intelligence platform, trying to find goals on peer websites can be very time-consuming. Want to find out Airbus’s goals?
Business & Industry Research. Our business and industry research offerings help clients make more informed and effective decisions. From conducting detailed market due diligence procedures to meeting urgent data requirements, our research services support all business processes, client sectors, and geographical areas.
The nuanced firsthand perspectives provided by industry experts can complement your data-driven research with soft market information and complete your investment process. Leveraging expert Insights allows you to fast-track your understanding of an industry or market and gain a competitive edge with informed decision-making.
With digital market analysis reports, you can make your business more intelligent, more efficient, and, ultimately, meet the needs of your target audience head-on, This, in turn, will accelerate your commercial success significantly. How To Present Your Results: 3 Market Research Example Dashboards. click to enlarge**. c) Brand image.
The digital landscape is rapidly evolving, and businesses and investors alike are constantly seeking innovative ways to gain insights from industry experts to elevate their primary investment research.
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