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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Helping AGPC was strategic technology partner, WONGDOODY, the global human experience company of Infosys.

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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Harvard Business Review outlined a matrix to evaluate new markets for possible expansion. Briefly, the matrix ranks three metrics: The size of a new market compared to other markets. Lululemon — a sports apparel retailer — was one of those firms, as it bought in-home fitness startup Mirror for $500 million in June 2020.

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Peer Influence and the Power of Facebook Groups in PR

mention

These are the people we might admire from a distance for their lavish lifestyles and otherworldly talents in sports, film, and other entertainment-centric mediums. . Aspirational influencers are usually what the non-influencer world mostly thinks of when they think of influencers as a whole: celebrities.

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Atos Powers 2024 Paris Olympics and Paralympics with Cutting-edge IT and AI Solutions

TBR

She also stated that the Games are complex to manage with multiple parties, such as the IOC, sports federations, broadcasters and journalists, requiring services and access to information 24/7 from anywhere on any device. Atos has been providing services for the Olympic Movement since 1989.

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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Factors to consider when evaluating expansion potential Harvard Business Review outlined a matrix to evaluate new markets for possible expansion. Briefly, the matrix ranks three metrics: The size of a new market compared to other markets. How a company already performs in a new market.

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