Smart Data Collective

FEBRUARY 25, 2021

We have talked a lot about the benefits of big data in marketing. The global marketing analytics market was worth $2.1 This figure is expected to rise sharply in the future as more companies are likely to discover the benefits data-driven marketing affords. Understanding the Benefits of Data-Driven Marketing.

Startups 314

Startups Marketing Marketing Algorithm 314

CIO

JANUARY 25, 2024

Healthcare: digital assistants for Dx and Rx The market for healthcare chatbots globally is projected to more than triple to $647 million by 2030, according to Vantage Market Research. billion, according to Verified Market Research. billion by 2032, according to Allied Market Research.

Banking 397

Banking Retail Market Research Marketing Research 397

CIO

OCTOBER 27, 2022

By going in for a standardized ERP solution, IT leaders can avoid these issues, and most are following suit,” says Abhishek Mundra, practice director for enterprise platform services at research firm Everest Group. Currently about 60% to 65% of the ERP market in India is still on-premise. in 2022.

IT 545

IT Finance Market Segmentation Market Research 545

mention

JULY 7, 2021

Are you keeping pace with the latest digital marketing trends to put your brand in the palm of their hand? Find out where you should be focusing your marketing efforts in 2021. As it continues to evolve, marketers continue to find new ways to reach their audience. So, where is digital marketing heading in 2021?

Marketing 336

Marketing Marketing Due Diligence Security 336

CIO

JULY 8, 2022

IFS, which is based in Sweden and has customers globally, says that it is acquiring Ultimo because it believes that the company’s SaaS offering can provide high levels of flexibility and configurability for customers. The global EAM market is expected to grow at a compound annual growth rate (CAGR) of 8.7% to reach $5.5

Management 370

Management Market Research Marketing Research Globalization 370

CIO

AUGUST 2, 2022

The Singapore-based market research firm said its latest cloud spending research, released Tuesday, shows that demand for cloud services remains strong despite a global economy suffering from inflation, rising interest rates and recession. billion in the second quarter, according to Canalys. billion out of $62.3

Sales 435

Sales Research Market Research Marketing Research 435

mention

MAY 23, 2023

Did you know that from 2021, the global content marketing industry is worth over $400 billion? With the ever-increasing importance of digital marketing, content marketing has become an essential part of any successful marketing strategy. So, let’s start. But how can you achieve the best results through email?

Marketing 304

Marketing Marketing Algorithm Advantage 304

CIO

APRIL 17, 2024

Salesforce’s reported bid to acquire enterprise data management vendor Informatica could mean consolidation for the integration platform-as-a-service (iPaaS) market and a new revenue stream for Salesforce, according to analysts. This challenge requires tools with capabilities outside of what MuleSoft and Tableau can offer,” Park explained.

Airline 482

Airline Capital Globalization Market Research 482

CIO

AUGUST 21, 2024

In many organizations, the problem of siloed content developed over many years, and sometimes even decades,” says Dennis Chepurnov, Product Marketing Manager with content management solution vendor Hyland. The result: numerous content silos and point products that don’t talk to one another. “In

Management 447

Management Finance Market Research Marketing Research 447

CIO

APRIL 12, 2024

Global banks and investment firms are currently mulling plans to replace entry-level financial analyst positions with artificial intelligence (AI), with as many as two-thirds of these positions potentially on the chopping block.

Banking 539

Banking Human Resources Finance Market Research 539

CIO

JANUARY 14, 2025

Nadella said in his statement that AI is going to have to reshape Microsoft, in the same way that it is reshaping enterprise IT operations globally. A Brunet colleague, Thomas Randall, director of AI market research at Info-Tech, said that CIOs should expect some price tag pain from the change.

Research 293

Research Market Research Marketing Research Innovation 293

CIO

JANUARY 17, 2024

Digital transformation is not a new concept for Ipsos,” says global CIO Humair Mohammed. Externally, it’s seen a steady increase in customer satisfaction surveys, revenue, stock price, and ratings as the most innovative provider in the market research industry.”

Business 448

Business Analysis Market Research Marketing Research 448

Netbasequid

APRIL 1, 2021

Navigating the market with inadequate information is like fumbling around in the pre-dawn hours for your keys. Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. How Market Research Tools Have Evolved.

Market Research 105

Market Research Marketing Research Research Marketing 105

Netbasequid

AUGUST 17, 2022

Online access has made all businesses global, for better or worse. Brands do not often place enough stock in the “worse” part of that equation until a crisis hits, but market research can change that! So, what are the characteristics of solid market research – and how can it be used to defend your brand specifically?

Market Research 111

Market Research Marketing Research Research Marketing 111

Netbasequid

AUGUST 5, 2021

There are many types of market research available to brands – and some are more effective than others. We’ve listed the top ten market research types and methods here to help you decide which is best for you! Global revenue of the market research industry exceeded 73.4 billion U.S. Observation.

Market Research 105

Market Research Marketing Research Research Marketing 105

Netbasequid

JUNE 13, 2022

Through market research, companies reduce these uncertainties, build confidence, and achieve mission critical business objectives. Market research is a dynamic field. We’ll share some insight about traditional market research vs modern strategies below! The Evolution of Market Research.

Market Research 98

Market Research Marketing Research Research Marketing 98

Netbasequid

JULY 26, 2022

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research? Let’s take a look!

Market Research 98

Market Research Marketing Research Research Marketing 98

CIO

MAY 30, 2024

And the market for process mining tools is growing. According to a November 2023 report by global market research and management consulting company Global Market Insights, the process mining market is estimated to expand at a compound annual growth rate of more than 40% over the next decade, reaching $31.52

Business 528

Business IT Analysis Management 528

Netbasequid

SEPTEMBER 16, 2022

There are many reasons, but a recurring theme revolves around market research intelligence, or lack thereof! When new products succeed, ripples are felt across the entire market. Introducing a new product to the market is a high stakes endeavor. So, what goes into a successful product launch?

Market Research 98

Market Research Marketing Research Research Intelligence 98

Smart Data Collective

MARCH 28, 2022

Modern businesses that neglect to invest in big data are at a tremendous disadvantage in an evolving global economy. Marketing is intrinsic to the continued growth of any business. But this can be difficult when you don’t market to the correct group of individuals. Utilize Primary Market Research Resources with Data Mining.

Data Mining 290

Data Mining Market Research Marketing Research Finance 290

ArchIntel

JANUARY 26, 2021

“The global pharmaceutical manufacturing market is expected to garner growth at a noteworthy CAGR of 12.8% ” — Precedence Research. LEO Pharma has put the word out that it is on the hunt for its next associate director for market research and competitive intelligence for its operations in the United States.

Competitive Intelligence 104

Competitive Intelligence Market Research Marketing Research Research 104

Netbasequid

JUNE 16, 2023

Our 2023 North America Market Research Survey Report digs into how this looks, perspectives on available data sources, common analytical capabilities employed, challenges encountered, and aspirations for more advanced analytics methods. A Thriving Industry The market research industry is thriving and poised for continued growth.

Market Research 96

Market Research Marketing Research Research Marketing 96

Netbasequid

AUGUST 29, 2022

There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research. What Is Qualitative Market Research?

Market Research 98

Market Research Marketing Research Research Marketing 98

CIO

SEPTEMBER 8, 2022

The supply chain software market has been gaining importance and momentum as challenges around the pandemic and geopolitical tensions have disrupted logistics for most industry sectors. A report from Allied Market Research showed that the global digital supply chain market is expected to reach $13.67

Business 397

Business Startups Retail Capital 397

Zoominfo

OCTOBER 4, 2018

Let’s face it—it’s not easy to build a perfect marketing team. A comprehensive marketing strategy includes a number of different tactics and initiatives—which means your team must include members with a wide variety of skills. However, only 23% of B2B marketers claim to have a customer-centric organizational structure ( source ).

Marketing 187

Marketing Marketing Analysis Algorithm 187

CIO

JANUARY 17, 2023

Their products, research, and technologies are changing the way the world works. We see it every day in the way humanity relies on communication, global positioning, and special analytics to enable smart cities, smart cars, and smart factories. Aerospace organizations are pushing new boundaries every day.

Innovation 369

Innovation Technology Technology Pharmaceutical 369

CIO

AUGUST 11, 2023

Patents, product specifications, academic publications, market research, news, not to mention social media feeds, all have text as a primary component and the volume of text is constantly growing. Apply the technology to voice and the pool gets even larger.

Algorithm 533

Algorithm Matrix Pharmaceutical Data Mining 533

Netbasequid

JULY 1, 2022

Consumers’ online consumption habits increasingly trend toward video, with YouTube holding the top spot as the largest global hub. And market research is helping brands create better YouTube Shorts to reach them! Relying solely on market metrics means relying on the intel that businesses capture about their consumers.

Market Research 98

Market Research Marketing Research Research Marketing 98

CIO

SEPTEMBER 19, 2022

The APAC region boasts the largest share, around 37%, of data centers globally, Forrester noted. The market research company added that there are targeted investments to expand onshore capacity in emerging markets like Malaysia, Thailand, and Vietnam. India leads in public cloud uptake.

Market Research 366

Market Research Marketing Research Globalization Research 366

Smart Data Collective

JANUARY 11, 2021

A 2015 study by the market research company IDC, which surveyed almost 600 manufacturing enterprises from 17 countries, discovered more than 90% of global companies are using cloud computing in some part of their operations. Shorter Go-to-market Times. How much is the manufacturing industry using cloud-technology?

Pharmaceutical 319

Pharmaceutical Value Chain Market Research Marketing Research 319

Netbasequid

AUGUST 4, 2022

The limits of market research are ever expanding. And it is, once again, changing market research! In a globalized economy that is ever in flux, the use of technology to select research subjects, simulate potential marketing campaigns, and buy advertising space is not only understandable, it’s necessary.

Market Research 96

Market Research Marketing Research Research IT 96

Netbasequid

MARCH 25, 2021

There are two distinct data sets available to brands: consumer insight, which focuses on people and is a combination of social web, reviews, comments and many other places where consumers congregate; and market research, which captures real-time industry intel from different, but equally powerful sources, including news media.

Market Research 80

Market Research Marketing Research Research Marketing 80

Smart Data Collective

SEPTEMBER 22, 2021

Many of our articles have delved into the advantages of using data technology in finance and marketing outreach. Using data for monitoring, analyzing, and tracking different pricing factors in the market is called pricing intelligence. With a proxy , you can anonymously monitor the market for helpful information.

Commerce 307

Commerce Advantage Advantage Market Research 307

Datapine Blog

SEPTEMBER 1, 2020

, there are two answers that go hand in hand: good exploitation of your analytics, that come from the results of a market research report. Besides, they also add more credibility to your work and add weight to any marketing recommendations you would give to a client or executive. What Is A Market Research Report?

Market Research 99

Market Research Marketing Research Research KPI 99

mention

NOVEMBER 3, 2023

Given the speed with which online trends come and go as well as the growing number of internet users, marketers need to constantly monitor the media to be able to create strategies that convert users into customers. There are many reasons why marketers should add sentiment analysis to their tools for marketing analytics.

Analysis 173

Analysis Marketing Marketing Benchmarking 173

ArchIntel

AUGUST 31, 2021

Delfi Diagnostics is recruiting a competitive intelligence and market research senior manager for placement in its offices in Palo Alto, California. The post Delfi Diagnostics Seeks Competitive Intelligence and Market Research Senior Manager appeared first on ArchIntel™.

Competitive Intelligence 80

Competitive Intelligence Market Research Marketing Research Research 80

Smart Data Collective

JULY 20, 2021

According to market research – The global CRM market size was estimated at USD 43.7 The current market is overpacked with several CRMs; hence, selecting the best CRM for business operations has become challenging for organizations. of the total market share. billion in 2021. Sounds great, right?

Sales 355

Sales Business Human Resources Algorithm 355