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Travelex leverages cloud-based customer data platform to boost retention

CIO

Money generated from prepaid travel cards is set to quadruple between 2022 and 2032, from $120.5 billion, according to Allied Market Research. This sharp upward trajectory is due in large part to an increase in international travel as tourist numbers slowly climb up to pre-pandemic levels. billion to $492.80

Travel 195
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LEO Pharma Announces Vacancy for Associate Director, Market Research and Competitive Intelligence

ArchIntel

“The global pharmaceutical manufacturing market is expected to garner growth at a noteworthy CAGR of 12.8% ” — Precedence Research. LEO Pharma has put the word out that it is on the hunt for its next associate director for market research and competitive intelligence for its operations in the United States.

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What the Web Data Revolution Is and How to Benefit From It

mention

Public web data plays a crucial role in just about every industry, with everyone from Fortune 500 companies who seek to outsmart competition with in-depth market research and smarter solutions, to universities’ providing evidence-based research, to data scientists applying data to state-of-the-art AI capabilities.

IT 195
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Named one of the top 50 women in marketing and the incoming chair of the ANA’s Business Marketing Association, Carla regularly challenges conventional thinking. Today, Carla travels the world teaching anyone (and everyone) how to cultivate idea-driven teams that breed unstoppable creativity and game-changing innovation.

Marketing 220
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How Heat Affects Global Consumer Behavior

Netbasequid

Frequent reminders of the rising global temperatures call to mind an important thought: What is the effect of heat on business? Does climate change have the potential to alter the way we produce and market products? Others prefer to go to the stores later in the day to avoid traveling when it’s too hot.

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2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

To succeed, companies must have the capacity to gather and merge multiple consumer and market data sources. And our 2023 Global Consumer Insight Analytics survey report showcases how marketers across various industries leverage consumer research to promote brand recognition and drive business growth.

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Consumer & Market Intelligence Sophistication is a Key Indicator of Business Success

Netbasequid

How to conduct market research. Getting the edge with emerging market insights. And before we get going, here are a couple of stats we uncovered underlining the importance of streamlining your consumer and market intelligence : The use of AI to inform marketing strategy has taken to the skies in the last few years.