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Product-based IT: 6 key steps for making the switch

CIO

Product management addresses the complexities of market research and product strategy definition. ITs product management journey Developing enterprise product management disciplines is challenging, in part because businesses executives in healthcare, manufacturing, and many other industries dont typically see IT as developing products.

IT 473
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What Squid Games Teaches Brands About Consumer & Market Research

Netbasequid

The hit series, Squid Games, teaches us some key lessons about what to focus on this season – and how to use consumer and market research to stay top of mind with a fickle consumer base. And this is huge, as one can’t know how to play the games (and win) if you don’t understand the games themselves.

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4 industries where chatbots will have the biggest impact

CIO

For industries across the board, a chatbot that is actually good at chatting will be a customer- and employee-experience game-changer. Healthcare: digital assistants for Dx and Rx The market for healthcare chatbots globally is projected to more than triple to $647 million by 2030, according to Vantage Market Research.

Banking 397
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How To Defend Your Brand with Market Research

Netbasequid

Brands do not often place enough stock in the “worse” part of that equation until a crisis hits, but market research can change that! So, what are the characteristics of solid market research – and how can it be used to defend your brand specifically? Brands Require Accurate Market Research. Insist on it.

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10 Market Research Trends in 2021

Netbasequid

Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. And these 10 market research trends in 2021 are bound to do just that. How Market Research Tools Have Evolved.

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The Best Starting Point for Market Research Triangulation

Netbasequid

As they begin to incorporate consumer insights from social media into their market research, many companies rely on traditional techniques such as focus groups, surveys, interviews, and ethnographies. What is Triangulated Research? Have you had a research project recently? Comprehensive research.

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LinkedIn Growth: Using Audience Insights to Drive Engagement

mention

We may think of social media platforms like Facebook, Instagram, and YouTube as the bigger players in the game. Still, LinkedIns no underdog either its playing the long game and consistently growing its user base, with LinkedIn members actively engaging and driving the platforms reach year-on-year. The result?

Algorithm 147