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The year’s top 10 enterprise AI trends — so far

CIO

“Generative AI touches every aspect of the enterprise, and every aspect of society,” says Bret Greenstein, partner and leader of the gen AI go-to-market strategy at PricewaterhouseCoopers. With a pre-trained model, you can bring it into HR, finance, IT, customer service—all of us are touched by it.”

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How To Build Your Go To Market Strategy

Zoominfo

Define Your Ideal Customer Profile (ICP). Though similar to a buyer persona, an ideal customer profile (ICP) centers on company characteristics. To procure data that drives sales and marketing success it’s all about quality over quantity. For customer insights and prospecting, there is sales intelligence.

Marketing 246
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Competitive Intelligence Professionals Lighting the Way for the Energy Sector

ArchIntel

In such a dynamic competitive backdrop, energy producers must struggle fiercely to maintain and expand their market share. Companies must rely on their competitive intelligence executives to light the way forward. Here are the profiles of some of them. Blake Reuter Market Intel Manager GE Capital Americas.

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A Bright 2021 for Telecommunications, But Challenges Lie Ahead

ArchIntel

In light of such challenges, telecommunication companies would benefit from the services of competitive intelligence experts. Here are the profiles of CI executives from some of the biggest businesses in the telecom industry. Angelique Sabin Marketing Strategy Head T-Mobile. Gregory Lasserre CI Director Nokia IP Networks.

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Sales Intelligence Tools: A Guide to Predictive Prospecting

Zoominfo

What is Sales Intelligence? Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more. Here’s how data filtered through sales intelligence has evolved to drive specific business functions and revenue.

Sales 130
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The US Education Sector Can Turn Disruption Into Opportunity

ArchIntel

It will be up to the competitive intelligence professionals of each learning institution to help turn disruption into opportunities. These are the profiles of some of them. Executive Profile: Kathy Brant, Market Intelligence and Product Marketing Senior Director at NWEA. Kathy Brant Senior Director NWEA.

Education 104
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US Manufacturers Regain Bullishness Amid Q1 Rebound in Production Activity

ArchIntel

Anupama Pokharna Senior Market, CI Manager Western Digital. Executive Profile: Anupama Pokharna, Senior Market and Competitive Intelligence Manager at Western Digital. Anupama Pokharna serves as the senior manager of market and competitive intelligence at Western Digital , a manufacturer of data storage solutions.