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G2 Names INE 2024 Enterprise and Small Business Leader

CIO

Earlier this year, the Global InfoSec Awards presented INE Security with 4 awards at RSAC 2024 , including: Best Product – Cybersecurity Education for Enterprises Most Innovative – Cybersecurity Education for SMBs Publisher’s Choice – Cybersecurity Training Cutting Edge – Cybersecurity Training Videos Combined, these accolades highlight INE’s leadership (..)

Business 433
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How Data Analytics Improves Customer Journeys Behind the Scenes

Smart Data Collective

People couldn’t really see into the future and appropriately predict the outcomes of any particular course of action, so they largely took educated guesses and saw what stuck. While some market segments have automated this process, the same cannot be completely said of this sector.

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Brand24 vs. Brandwatch: Which Is the Right Choice? (2025 review)

mention

Both platforms excel at tracking online conversations and brand mentions, but they serve different market segments with varying levels of sophistication and price points. They’re best suited for companies seeking hands-on support with robust self-service options, particularly those operating in English or Polish-speaking markets.

Analysis 130
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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Startups require a solid foundation founded on extensive market research to flourish in this volatile climate. Identify market gaps where you can shine. Market Segmentation Market segmentation allows you to restrict your focus and establish customized marketing tactics.

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5 hot IT budget investments — and 2 going cold

CIO

One of IT’s first big projects is embedding AI into its SmileMaker platform to access its user database “to create an educational experience for our customers and show them what SmileDirectClub can do for them. The legacy/fixed voice services market segment is expected to decline at a 4.3% CAGR through 2026, Fernandez notes.

Hospitals 545
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How To Generate Healthcare Leads With Surgical Precision

Zoominfo

For this exercise, pretend you work at a digital marketing agency that helps healthcare organizations digitally transform their practices to improve patient satisfaction. Research Industry: Segment and Identify Pain Points. Here’s how to get started.

Hospitals 246
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Millennial vs Gen-Z Marketing: 7 Key Differences Marketers Should Know

mention

75% of Gen Z believe that there are other ways to get higher education than going to traditional college. They’re educated and are reportedly earning more than older generations did at the same age. Applying this when Marketing to Millennials vs Gen Z. Because of this, focus on tactics like influencer marketing.

Marketing 298