A CI Pro's Guide to Helping Content Teams Thrive In 2022
Crayon
DECEMBER 22, 2021
Blogs. E-books. White papers. Reports. The list goes on and on.
Crayon
DECEMBER 22, 2021
Blogs. E-books. White papers. Reports. The list goes on and on.
Smart Data Collective
DECEMBER 22, 2021
Startups need to take advantage of the latest technology in order to remain competitive. Big data technology is one of the most important forms of technology that new startups must use to gain a competitive edge. The success of your startup might depend on your ability to use big data to your full advantage. But you have to know how to do so effectively.
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mention
DECEMBER 22, 2021
Fine feathers make fine birds , says an old proverb, and it applies to many more aspects than a human look. Just think about your website – it’s like a business card. You want your potential clients to perceive it as neat, well-organized, and elegant. The impression that the website makes may greatly influence their decision to buy your product or use your services.
Zoominfo
DECEMBER 23, 2021
The COVID-19 pandemic hit recruitment and hiring professionals with a massive one-two punch of disruption. Even before the pandemic, a far more fluid, labor-driven hiring market meant the time-tested methods for interviewing and hiring candidates were becoming outdated. Human resources professionals now rank recruiting and hiring as top concerns , and they are embracing new recruiting technology to meet those demands — tools that may become permanent parts of the HR toolbox.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
FedSavvy
DECEMBER 21, 2021
You may have noticed Sev1Tech ’s recent M&A fueled evolution in utilizing funding from private equity owners. This blog provides a short overview into the Sev1Tech’s latest key hires, acquisitions, and new customer footprint. Founded in 2010, Sev1Tech began as a data center consolidation and relocation consulting firm. The business has greatly expanded its offering to include providing enterprise IT, cyber security, cloud services, engineering, C5ISR, fielding, training, and program support
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Primary Intelligence
DECEMBER 22, 2021
As a product developer, knowing the needs and desires of your buyers can mean everything to making and keeping your product relevant in your marketplace. If your internal vision deviates from the needs of the market, eventually your product will be surpassed by competitors may drift into irrelevancy. There are several ways a product leader can use win loss analysis to keep your offerings in line with buyer needs.
Zoominfo
DECEMBER 22, 2021
At ZoomInfo, we’re constantly working behind the scenes to improve our product so that you can continue to grow your business. With every update, we prioritize helping you understand each new feature and how it can be of use to you and your team. That’s why we’re introducing “What’s New at ZoomInfo,” a quick monthly overview of the latest and greatest updates across the ZoomInfo platform.
Dataversity
DECEMBER 22, 2021
Trying to protect sensitive data was a major concern for the enterprise in 2021, and it will continue to be in the coming new year. Whether it be ransomware, a data breach, or a compliance fine associated with one of the new data regulations, the risk around an organization’s data is going to increase as its […]. The post What Data Protection Will Look Like in 2022 appeared first on DATAVERSITY.
Smart Data Collective
DECEMBER 21, 2021
Big data is a phrase that the industry coined in 1987 , but it took years before it became truly popular. By the time the name was a household term, big data was everywhere, and companies were seeking ways to store and use the data. Data scientists knew that big data could hold valuable insights. The key was finding a way to analyze it as it continued to flood in constantly.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Netbasequid
DECEMBER 20, 2021
Keeping track of one’s online efforts is great, but meaningless without standards to measure against. We have five benchmarking examples for brand marketing here to help you better focus your information tracking activities! In this post, we’ll cover: Share of voice and why it’s important. Tracking shifting consumer sentiment. Locating your industry’s influencers.
Zoominfo
DECEMBER 20, 2021
Marketing teams spend a huge amount of time and money to find out what motivates their prospective customers. When a prospect finally lands on your website, those efforts have reached a critical moment: you have their attention, and it’s time to build a relationship. But too many campaigns are still using an approach that treats all visitors the same.
Dataversity
DECEMBER 20, 2021
Reading Larry Burns’ “Data Model Storytelling” (TechnicsPub.com, 2021) was a really good experience for a guy like me (i.e., someone who thinks that data models are narratives). I agree with Larry on so many things. However, this post is not a review of Larry’s book. Read it for yourself – highly recommended. Reading it triggered […]. The post Tales of Data Modelers appeared first on DATAVERSITY.
Smart Data Collective
DECEMBER 19, 2021
The rise of machine learning and the use of Artificial Intelligence gradually increases the requirement of data processing. That’s because the machine learning projects go through and process a lot of data, and that data should come in the specified format to make it easier for the AI to catch and process. Likewise, Python is a popular name in the data preprocessing world because of its ability to process the functionalities in different ways.
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
Netbasequid
DECEMBER 22, 2021
Online consumer sentiment is a window into the psyche of your audience. Social media users are at liberty to express their opinions online about brands, and these expressions tell the story behind consumer behavior. An online sentiment analysis captures the discussion revolving around your brand, allowing you to understand how and why they feel the way they do.
Zoominfo
DECEMBER 24, 2021
Scenario A prospect initiates communication—maybe they fill out a form or request a demo—but you can’t get a hold of them. Send a calendar invite to this inbound lead with engaging messaging. New technology even makes it possible to book a meeting on their calendar. This is a last-ditch effort to make a connection, and it’s a little risky to schedule a meeting without a qualified call first.
Dataversity
DECEMBER 20, 2021
“Data is the currency of the future,” many experts have predicted. The 21st century has been characterized by the astounding amount of data we’ve gained access to. But what happens if this data isn’t properly stored? A data swamp begins to develop, and accessing that data becomes difficult and sometimes impossible. The internet, social media, […].
Smart Data Collective
DECEMBER 22, 2021
Artificial intelligence has become an invaluable form of technology for fostering better communications in the workplace. Artificial intelligence has been a beneficial changing force for many forms of communication technology. Video messaging is just one example. Video technology is becoming much more sophisticated. More video messaging services are dependent on data analytics, as the analytics in video market is growing over 20% a year.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
SpyFu
DECEMBER 20, 2021
Pay-per-click (PPC) advertising is simple and effective. While a lot of more affordable marketing strategies have emerged over the years, nothing can replace a good old PPC campaign. And, if you are able to make your PPC campaign more targeted and pocket-friendly, then it is really worth the investment. However, PPC campaign management is not an easy task and requires a certain level of knowledge of advertising strategies.
Zoominfo
DECEMBER 24, 2021
Scenario Add more people to a high-value meeting to give it a greater level of importance. People have a hard time “no showing” when they know that others are depending upon them. It’s difficult to reject meetings when multiple third-party individuals are involved. Use company org charts to identify and invite other potential stakeholders to the meeting.
Netbasequid
DECEMBER 23, 2021
The world of work has experienced a seismic shift in the past two years, and who knows what 2022 may bring? Brands are making decisions right now that will impact them for years to come, so making informed predictions is a must. And this applies to both attracting consumers and to internal messaging designed to retain workers. Understanding why workers are leaving their jobs in record numbers informs brands’ next steps in more ways than one.
Smart Data Collective
DECEMBER 22, 2021
There is no question that big data is changing the nature of business in spectacular ways. A growing number of companies are discovering new data analytics applications, which can help them streamline many aspects of their operations. Data-driven businesses can develop their own infrastructure and handle all of their data management processes in-house.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Infegy
DECEMBER 20, 2021
Fellow trendspotter! You live your life in data and you need to keep track of the next breakout consumer trends for your brand or business. You may have already turned to social analytics tools to watch a trend about to go viral online ahead of time. But sometimes social media research carries with it some barriers to finding consumer trends quickly and accurately.
Weidert Group
DECEMBER 21, 2021
“You had my curiosity. But, now, you have my attention.”.
Netbasequid
DECEMBER 21, 2021
Whether your brand is new to the social listening game or you’ve been around the block a few times, a competitive analysis is a key ingredient in your overall market intelligence. Brands that don’t exert much effort here – or none at all – are driving a car on three wheels. An athlete studies an opponent to understand their strengths and weaknesses.
Owler
DECEMBER 22, 2021
What is a Sales Process? A robust sales process is the roadmap for converting prospective leads into longtime customers and enables sales teams to efficiently close deals. The sales process is the standardized practice for researching, approaching, and closing potential customers. The customer's perspective of the sales process is the buyer's journey.
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
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