Sat.Jul 13, 2024 - Fri.Jul 19, 2024

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GenAI sticker shock sends CIOs in search of solutions

CIO

The early bills for generative AI experimentation are coming in, and many CIOs are finding them more hefty than they’d like — some with only themselves to blame. “We’re getting back into this frenetic spend mode that we saw in the early days of cloud,” observed James Greenfield, vice president of AWS Commerce Platform, at the FinOps X conference in San Diego in June.

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Why Power BI Table Visuals With Scrollbars Can Cause Problems

Chris Webb BI

Concluding my series of blog posts on seemingly harmless things you can do in a Power BI report that can lead to performance problems and the “This visual has exceeded the available resources” error (see also “ Calculate(), Filter() and DAX memory usage ” and “ DAX measures that never return blank “), in this post I’ll show how table visuals with vertical scrollbars that potentially show thousands of rows can be a Bad Thing.

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Advertising Value Equivalency: How to calculate it?

mention

Advertising Value Equivalency (AVE) has long been controversial in public relations and marketing. It attempts to measure the value of earned media by comparing it to the cost of equivalent paid advertising. If your brand gets a quarter-page article in a magazine, the AVE would estimate how much that space would cost if it were an advertisement. AVE is now considered outdated and often criticized for being inaccurate and misleading.

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Construction Companies Turn to AI for Scalability

Smart Data Collective

More construction companies are using AI technology to improve their business models.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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CIOs are stretched more than ever before — and that’s a good thing

CIO

The CIO role is in a constant state of flux. What was a thorough set of roles and responsibilities a few years ago is far from adequate today, so the operationally focused CIO of the last decade isn’t the digital leader of the future, says Omer Grossman, global CIO at technology specialist CyberArk. “Some CIOs just try and keep the lights on,” he says.

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Social Media Listening Analyst: Job description

mention

Curious about the role of a Social Listening Analyst and how it can boost your brand’s voice online? You’re in the right place! As companies increasingly tap into the power of social media, Social Listening Analysts have become vital. They help businesses understand what people say about their brands, competitors, and industry trends. This insight is crucial in shaping marketing strategies and improving customer engagement.

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How AI Will Fuel the Future of Observability

Dataversity

We’re seeing a lot of convergence in the market between observability vendors and companies positioned as artificial intelligence (AI) companies. It’s a natural marriage, since AI has the potential to significantly improve what observability does. The question is how to make the best use of AI to support observability in discovering an organization’s unknowns, providing […] The post How AI Will Fuel the Future of Observability appeared first on DATAVERSITY.

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SAP security holes raise questions about the rush to AI

CIO

Cloud security firm Wiz has probed SAP defenses as part of its tenant isolation research on AI service providers, and on Wednesday published a lengthy list of shortcomings. SAP says that they fixed all of the problems before Wiz published. Most deal with either a lack of meaningful segmentation or network components trusting other components without any authentication — a violation of the basic tenet of Zero Trust.

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Internal vs External Links: A Comprehensive Guide for SEO Success

SpyFu

Links are the lifeblood of the internet, connecting web pages and sites in an intricate network of information and authority. For SEO professionals and marketers, understanding the nuances of internal and external links is crucial for crafting effective strategies. Let's dive into the world of link building and explore how these two types of links can supercharge your SEO efforts.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Make your Oracle HCM Cloud Smarter with SplashBI’s Pre-Built Dashboards

Splash BI

People Analytics Whitepaper Make your Oracle HCM Cloud Smarter with SplashBI’s Pre-Built Dashboards Are you leveraging the full potential of Oracle HCM Cloud? While Oracle HCM Cloud significantly improves HR efficiency, its setup, integration, and reporting functionalities can be time-consuming and technically demanding. For businesses to truly realize a comprehensive return on investment, there’s a need for tools that simplify and enhance the user experience for HR professionals.

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Integrate Data Architecture with Business Operations to Boost Success Now

Dataversity

In the contemporary data-driven business landscape, the seamless integration of data architecture with business operations has become critical for success. There is a symbiosis between sophisticated data architectures and operational agility that demonstrates how this integration facilitates real-time decision-making, predictive analytics, and personalized customer experiences.

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The CIO role today: Change agents need only apply

CIO

If you’re not yet an agent of change at your organization, your career as CIO may be at risk of falling behind. That’s because the majority of CIOs now see themselves as innovators and champions of change rather than technologists, according to a recent survey of people holding the job. While the drumbeat for CIOs to be strategic thinkers has been building for some time, the survey , conducted by Deloitte in February and released in June, marks a watershed moment of sorts: About 54% of CIOs now

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Expert Insights: Data Centers Driving Industrial Demand

Alpha Sense BI

The rise of data center development has revitalized demand for many formerly slow-growing industrial sectors, including power generation, heat/ventilation/air conditioning (HVAC), and electrical equipment. New technologies like artificial intelligence (AI), immersion cooling, and changing regulatory standards have accelerated this demand. AlphaSense’s Expert Insights boasts an extensive range of firsthand perspectives from manufacturing and energy experts covering the latest trends and topics.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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SEO Keyword Research: The Foundation of Organic Traffic Success

SpyFu

SEO keyword research is the cornerstone of any successful search engine optimization strategy. You can drive organic traffic to your website by identifying the right keywords and boosting your search engine rankings. Without a solid understanding of SEO keyword research, your content may struggle to reach its target audience. But how do you navigate millions of words and phrases to find the ones that will truly make a difference for your business?

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Output Monitoring to Overcome LLM Vulnerabilities

Dataversity

The vulnerabilities in large language models (LLMs), such as their ability to create hallucinations, their inherent biases, and their susceptibility to corruption, have led to hesitation among businesses in deploying AI applications for business advantage. This concern is compounded further by the lag in legislative regulations to address these risks.

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Microsoft Recall: Everything IT can get wrong about AI in a single feature

CIO

AI is the new “Digital.” That is, vendors are slapping the AI label on their wares regardless of whether their wares’ capabilities warrant it, aided and abetted by the complete and utter lack of a reliable definition of AI. It’s just as they did with “Digital” a few years back. But sometimes a product deserves the AI label. That makes its description accurate, which is quite a different matter from it being a good idea.

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Adidas vs Nike: Competitive Analysis with Data Visualizations

Data Hut

Nike and Adidas, two of the most iconic and influential brands in the global footwear industry, have consistently set benchmarks in style, performance, and innovation. Their extensive product lines and strong brand identities have cultivated large and loyal customer bases worldwide. As industry leaders, both companies are renowned for their high-quality, stylish, and performance-driven products that cater to a diverse range of consumers, from professional athletes to casual wearers.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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On-Page vs. Off-Page SEO: What's the Difference?

SpyFu

In this guide, we are going to clearly explain the difference between on-page versus off-page SEO, their importance, and the key factors that impact each one. While these are certainly separate practices, you should always think about it as on-page AND off-page SEO. A great SEO strategy considers both elements equally. In today’s competitive SEO market, having amazing content is only the start.

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Key Steps for Managing Scope 3 Data Efficiently

Dataversity

As the effects of climate change become increasingly clear, businesses today are facing unprecedented pressure to rein in their carbon footprints and to properly account for and disclose their environmental impact. The era of vague, voluntary corporate mission statements on climate-related goals to satisfy internal and external stakeholders’ demands is over.

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As mainframe application development grows, so does the security risk

CIO

Mainframe systems process a vast amount of vital transactions daily—that includes everything from the swipe of a credit card at the grocery store to purchasing an airline ticket online or accessing sensitive healthcare information. A Rocket Software survey found that over half (51%) of IT leaders rely on mainframe systems to handle all, or nearly all, core business applications.

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Domo Named a Challenger in 2024 Gartner® Magic Quadrant™ for Analytics and BI Platforms

Domo

SILICON SLOPES, Utah – Today Domo (Nasdaq: DOMO) announced it has been named a Challenger in the 2024 Gartner Magic Quadrant for Analytics and BI Platforms. According to Gartner 1 , “Analytics and business intelligence (ABI) platforms — enabled by IT and augmented by AI — empower users to model, analyze and share data.” For a complimentary copy of the 2024 Gartner Magic Quadrant for Analytics and BI Platforms report, visit here.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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SEO Keyword Research: The Foundation of Organic Traffic Success

SpyFu

SEO keyword research is the cornerstone of any successful search engine optimization strategy. You can drive organic traffic to your website by identifying the right keywords and boosting your search engine rankings. Without a solid understanding of SEO keyword research, your content may struggle to reach its target audience. But how do you navigate millions of words and phrases to find the ones that will truly make a difference for your business?

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Data Synchronization: Definition, Tips, Myths, and Best Practices

Dataversity

Businesses rely on accurate, synchronized information to make informed decisions. Because discordant data leads to operational inefficiencies, missed opportunities, and costly mistakes. Hence, a unified, reliable source of truth is key, which is possible through data synchronization. It helps maintain consistency across disparate systems, enhancing data reliability and improving decision-making.

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China leads world in genAI use — US in genAI maturity

CIO

IT decision-makers across China lead the pack in implementing generative AI for their businesses, while genAI use among US organizations is the most mature, according to a recent survey. In the meantime, IT decision-makers across the globe are finding it challenging to determine exactly how the technology fits into their companies’ overall business strategy.

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Freddy’s Serves Up Analytics and Insights with Domo Data Science Solutions

Domo

SILICON SLOPES, Utah – Today Domo (Nasdaq: DOMO) announced that Freddy’s Frozen Custard & Steakburgers , a fast-casual restaurant concept known for its cooked-to-order steakburgers and freshly churned frozen custard treats, is leveraging Domo’s Data Science Suite to gain further insights into the restaurant’s data, giving franchisees the ability to optimize pricing and model menu mix.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr