Cipher
SEPTEMBER 29, 2021
At Cipher , we see many organizations take a misguided approach when it comes to competitive strategy , tending to operate primarily on a defensive basis. By focusing too much on identifying and monitoring competitors, organizations are consistently missing opportunities to innovate new technologies and business models that will move their business and market forward.
mention
SEPTEMBER 29, 2021
No matter what business you have, whether it is an online business or a brick-and-mortar business, you can’t last long in the market without some word-of-mouth advertising. Why? Because it’s more believable when a suggestion to buy or try something comes from an individual. Word of Mouth Advertising is like a personal recommendation. People tend to listen more when someone tells them.
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Smart Data Collective
SEPTEMBER 28, 2021
In today’s modern era, AI and IoT are technologies poised to impact every part of the industry and society radically. Because most businesses devote their primary efforts to developing their brand, software applications, or network, new technologies are apt to transform how they operate. In addition, as companies attempt to draw better significance from the huge datasets gathered by linked devices, the potential of AI is accelerating the wider implementation of IoT.
Crayon
SEPTEMBER 29, 2021
In recent years, point of sale ( POS) systems have become a key differentiator for restaurants across the globe. These systems allow restaurateurs to meet many practical needs such as growing profits, running more efficient and organized businesses, and improving bookkeeping.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Cipher
SEPTEMBER 27, 2021
A strong pricing strategy is essential to every organization, and the stakes are high. Set the price too high, and your organization will struggle to make many sales, but set your prices too low, and profits will suffer. It’s easy to see why the path to building a strong competitive pricing strategy is often not all that clear.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Smart Data Collective
SEPTEMBER 30, 2021
Data has become an essential asset for companies everywhere. The financial sector has been one of the most affected industries. By interpreting and analyzing the data, organizations can understand and predict trends, improve security and make data-driven decisions. Big data and the artificial intelligence technologies used to leverage it can go beyond market predictions, and you can use data to improve working processes and optimize your return on investment (ROI).
Owler
SEPTEMBER 27, 2021
We have chatted to our successful sales friends and got their five must-do tips to go from snake oil salesman to sales success story Pitching like a pro is all about building relationships, and knowing your product and your client’s business inside out. Here are Owler's top five tips for sales success: Know who you are pitching to. Who is your target audience?
SpyFu
SEPTEMBER 30, 2021
PPC ad campaigns are, unfortunately, more like children than fish. They require supervision, love, and care in order to grow; you can’t just toss in some food and forget about them for a while. A periodic PPC audit is the best way to give your ad campaign some TLC. Audits help guarantee your money is being well spent and driving the sales and brand recognition your business needs.
Intelligence Node
SEPTEMBER 28, 2021
Brands and retailers across the globe come to us looking for ways to turn mounds of competitive eCommerce data into intelligent, automated technology that helps them outperform the market. It is the holy grail that can make or break a retail business in the current climate. So how does a simple step like matching products […].
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Smart Data Collective
SEPTEMBER 30, 2021
A surprisingly large number of SMBs think they’re too small to be targeted by hackers. The truth is, cybercriminals sniff out opportunities regardless of the company size and the complacency of the SMBs is what draws them. 2020 was an especially eventful year for small businesses and it has exposed fundamental flaws in the way they handle data.
Vable
SEPTEMBER 27, 2021
I’ve been seeing an increased number of articles about attention spans in my health and wellbeing current awareness alerts every morning. This got me thinking about information consumption in general, for instance, I’ve noticed that tech and information conferences are condensing sessions to create shorter events. In the meantime, popular short form social media apps are making even the concise TED Talks look overlong.
Zoominfo
SEPTEMBER 29, 2021
A sales workflow is more than a series of tasks that you no longer have to perform manually. With the right data, automation can be a key part of keeping customers happy and increasing revenue. The key phrase here is “with the right data.” It’s the right data that tells you which accounts to target, which leads are qualified, when customers have problems, or where to direct visitors who come to your website.
Netbasequid
OCTOBER 1, 2021
If you ever wanted to know how some brands are consistently out in front of the crowd in innovation and messaging, then you’ll want to read on. Today, top brands use AI-enabled consumer insights to predict consumer purchase intent and significantly impact their bottom line. Let’s see how it looks! Brands are staying ahead of the curve using social listening to pick up on what consumers want and meeting demands head-on.
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
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Smart Data Collective
SEPTEMBER 30, 2021
It’s no secret that artificial intelligence and technology has been developing quickly in recent times, with applications such as CAPTCHA that prevent bots from accessing sites, thermostats that adapt to our daily schedules or even algorithms that could choose potential vacation destinations for us. But what if machine learning could be used beyond niche or individual contexts?
Dataversity
OCTOBER 1, 2021
Click to learn more about author Merav Yuravlivker. Companies are increasingly looking for ways to meet the demands of our data-driven world, and developing a data-mature organization is key to success across all areas of a business. In today’s environment, Data Literacy is no longer reserved solely for those who work in IT. In all departments, including marketing, human resources, and business development, employees across an organization must […].
Zoominfo
SEPTEMBER 28, 2021
Any salesperson worth their salt knows the simple power of names. Once you get a prospect on the phone , addressing them by name and mentioning their company are essential ways to break the ice and show that you’ve done your homework. “Using your prospect’s name to address them is a psychological trick I learned while working in hospitality, but really it works in every walk of life,” says Donna Tin, a ZoomInfo sales development representative who works on acquiring international customers.
Netbasequid
SEPTEMBER 30, 2021
Our global marketplace undulates under a vast array of influences. It’s not enough to produce a killer product, and hope sales pour in. An accurate market understanding is necessary to inform every aspect of your brand, from innovation to marketing. To get the most traction for your brand’s efforts, you need a diligent look into competitive, consumer and market intelligence.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Smart Data Collective
SEPTEMBER 28, 2021
Data analytics is the lifeblood of modern business. Every large organization has a CIO, who appreciates the need to invest in big data solutions. There are a lot of companies that offer solutions for data-driven businesses. One of the most popular is Garnter. Gartner is a Reliable Company for Businesses that Need Big Data Solutions. Gartner is an information technology research and advisory company.
Dataversity
SEPTEMBER 30, 2021
Click to learn more about author Gary McCarthy. Cybersecurity has never been as important as it is today. With more people than ever before accessing the internet for work or pleasure, the number of targets for cybercriminals continues to increase daily, as does the number of cyberattacks. In addition, factors such as the ongoing COVID-19 […].
Weidert Group
SEPTEMBER 30, 2021
It’s hard to overestimate the value of an accurate inventory , whether you’re a manufacturer with a warehouse full of components or a B2B service provider managing complex supplies and equipment.
Netbasequid
SEPTEMBER 29, 2021
Social media continues to permeate every aspect of this life it seems, and this includes business. Your brand is being talked about online via Facebook, Instagram, TikTok and anywhere else consumers are interacting – and you need to know what consumers are saying and whether you’re getting your messaging right. And to accomplish this, you need social media measurement tools.
Advertiser: ZoomInfo
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
Smart Data Collective
SEPTEMBER 30, 2021
Artificial intelligence has led to a number of developments in many industries. A growing number of companies are using AI technology to transform many aspects of their workplace. One of the biggest benefits of AI is that it has helped streamline many workplace functions. Many companies are using AI technology to make it easier for employees to work from home.
Dataversity
SEPTEMBER 27, 2021
Click to learn more about author Wayne Yaddow. DataOps, which focuses on automated tools throughout the ETL development cycle, responds to a huge challenge for data integration and ETL projects in general. ETL projects are increasingly based on agile processes and automated testing. ETL (i.e., extract, transform, load) projects are often devoid of automated testing.
BI Insight
SEPTEMBER 29, 2021
Many people talk about Power BI, its benefits and common challenges, and many more want to learn Power BI, which is excellent indeed. But there are many misconceptions and misunderstandings amongst the people who think they know Power BI. In my opinion, it is a significant risk in using tools without knowing them, and using … Continue reading Power BI 101, What is Power BI.
Netbasequid
SEPTEMBER 27, 2021
Consumers have an unprecedented number of brand options and access to information these days. Not only that, but communities are also becoming increasingly diverse while consumer behavior shifts on the heels of the pandemic. As such, customer analytics is more valuable than ever as it informs both your marketing and innovation. Brands are racing to improve their market intelligence to stay ahead of rapidly changing markets, and customer analytics is a massive piece of the puzzle.
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
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