Zoominfo

NOVEMBER 29, 2018

In today’s marketing landscape, personalization has quickly become the gold standard—and for good reason! In this content-saturated marketplace, personalized marketing is the only way for companies to stand apart from the competition. Luckily, as technology advances, it’s easier for marketers to personalize their efforts. . Today, we show you 26 B2B personalization statistics: Your prospects and customers want personalized content. 1.

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Marketing Marketing Retail Competitive 214

DC Velocity

NOVEMBER 26, 2018

The race toward automation continues, as a rise in goods-to-person fulfillment, increased adoption of warehouse execution systems, and greater use of autonomous mobile robots top the list of material handling technology trends to watch in 2019.

Technology 103

Technology Technology 103

Moz

NOVEMBER 26, 2018

Posted by -LaurelTaylor- Around 2005 or so, corporate blogs became the thing to do. Big players in the business world touted that such platforms could “drive swarms of traffic to your main website, generate more product sales” and even “create an additional stream of advertising income” ( Entrepreneur Magazine circa 2006). With promises like that, what marketer or exec wouldn’t jump on the blog bandwagon?

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Entertainment Sales Information Management 63

Digimind

NOVEMBER 28, 2018

2018 has seen the rise of new digital marketing trends, as well as the evolution of key technologies like augmented reality, artificial intelligence, and voice search. In this post, we bring you six key trends that shaped the marketing industry in 2018, and how marketers like yourself, can integrate them in your strategies.

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Marketing Marketing Intelligence Intelligence 60

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Zoominfo

NOVEMBER 28, 2018

Here on the ZoomInfo blog, we regularly cover topics related to business data and business data management. In fact, there are very few aspects of business data we have yet to cover. But, today we’re venturing into uncharted territory to discuss a recent—and necessary—trend in business data. That is, the switch from static to dynamic data management.

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Business Profiling Sales Finance 145

Moz

NOVEMBER 29, 2018

Posted by Whitespark In the past year, local SEO has run at a startling and near-constant pace of change. From an explosion of new Google My Business features to an ever-increasing emphasis on the importance of reviews, it's almost too much to keep up with. In today's Whiteboard Friday, we welcome our friend Darren Shaw to explain what local is like today, dive into the key takeaways from his 2018 Local Search Ranking Factors survey, and offer us a glimpse into the future according to the local

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Algorithm Competitive Knowledge Business 63

Digimind

NOVEMBER 28, 2018

In this post, we bring you six key digital marketing trends that shaped 2018, and how marketers like yourself, can integrate them in your strategies. The post 6 Digital Marketing Trends that Shaped 2018 appeared first on Digimind Blog.

Marketing 60

Marketing Marketing 60

Zoominfo

NOVEMBER 26, 2018

It’s no secret—email marketing is one of the most effective marketing channels to engage customers and contribute to overall business growth. After all, email marketing boasts an ROI of 4400% ( source ), and 59% of marketers say it’s the most effective channel for revenue generation ( source ). But, after a while most email marketers see their campaigns plateau.

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Marketing Marketing Sales Sales Enablement 113

DC Velocity

NOVEMBER 26, 2018

As many as 2.4 million manufacturing jobs will go unfilled over the next 10 years due to widening skills gap, study shows.

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Competitive

Happy Market

NOVEMBER 29, 2018

Hi, I’m Jamin Brazil and you’re listening to the Happy Market Research Podcast. Today, my guest is Marc Zionts, CEO of Automated Insights. Automated Insights is the creator of Wordsmith, the world’s first public natural language generation platform. Wordsmith allows users to generate human-sounding narratives from data. Prior to Automated Insights, Marc has been a leader in both technology and market research for two decades.

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Market Research Marketing Research Research Travel 52

Elegant BI

NOVEMBER 29, 2018

Business Intelligence for Shipping: The Smart Choice! If you work in the shipping and distribution industry, you know how complicated life can be! The industry has come under increasing scrutiny as international trade, national trade, security concerns and other factors impact the shipping enterprise in ports, distribution hubs, and entry points around the world.

Business Intelligence 52

Business Intelligence Intelligence Intelligence Business 52

Zoominfo

NOVEMBER 25, 2018

We recently reported that, while marketing professionals understand marketing automation can streamline essential processes, many do not leverage these systems to their full advantage. In fact, only 14% of B2B marketers report their use of marketing automation as “good” or better ( source ). So, what’s holding them back? According to Ascend2, the biggest inhibitor of successful marketing automation implementation is a lack of effective strategy ( source ).

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Moz

NOVEMBER 28, 2018

Posted by MiriamEllis A thousand thanks to the 1,411 respondents who gave of their time and knowledge in contributing to this major survey! You’ve created a vivid image of what real-life, everyday local search marketers and local business owners are observing on a day-to-day basis, what strategies are working for them right now, and where some frankly stunning opportunities for improvement reside.

Travel 56

Travel Benchmarking Knowledge Intelligence 56

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IT

Happy Market

NOVEMBER 27, 2018

Today my guest is Stacey Walker, consumer insights leader here at Adobe. Adobe is the global leader in digital media and digital marketing solutions. Stacey has headed up insights for Netflix, Walmart, Visa and has taught at Columbia University in the Sociology Department. Find Stacey Online: LinkedIn [00:44] Over the last decade the market research industry has been disrupted.

Market Research 52

Market Research Marketing Research Research Marketing 52

Elegant BI

NOVEMBER 27, 2018

Can Analytics for Pharmaceuticals Simplify Decisions and Planning? If you work in a pharmaceutical company, you can appreciate how large and complex these businesses are and the critical need for information and data that is a constant reality within your organization. Data crosses the enterprise in the form of research and development, regulatory compliance requirements, test data, drug contraindications, side effects, clinical trials, ingredients and dosage information, doctor and patient info

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Pharmaceutical Human Resources Business Intelligence Data Analysis 52

Zoominfo

NOVEMBER 28, 2018

Here on The Pipeline, we regularly cover topics related to business data and business data management. In fact, there are very few aspects of business data we have yet to cover. But, today we’re venturing into uncharted territory to discuss a recent—and necessary—trend in business data. That is, the switch from static to dynamic data management. Today’s blog post explores the difference between static and dynamic data.

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Business Profiling Sales Marketing 100

Moz

NOVEMBER 27, 2018

Posted by rjonesx. Correlation studies have been a staple of the search engine optimization community for many years. Each time a new study is released, a chorus of naysayers seem to come magically out of the woodwork to remind us of the one thing they remember from high school statistics — that "correlation doesn't mean causation." They are, of course, right in their protestations and, to their credit, and unfortunate number of times it seems that those conducting the correlation studies have f

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Sales Research Analysis Learning 51

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Competitive

DC Velocity

NOVEMBER 30, 2018

New Jersey facility serves as test bed for automation, could inspire similar approach in Los Angeles and Chicago.

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Elegant BI

NOVEMBER 26, 2018

Your Business Users Will LOVE Predictive Analytics Tools! Predictive Analytics used to involve a crystal ball but, today, there are other options and they are more widely accepted in the business community! With the right predictive analytics tool, your business can hypothesize, test theories, discover the effects of a possible price increase, discover and address changing buying behavior and develop appropriate competitive strategies.

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Predictive Analytics Algorithm Advantage Advantage 52

BIS Research

NOVEMBER 29, 2018

Over the past couple of years, research on various types of sophisticated drugs is being carried out for the treatment of a variety of diseases and biologics is one of them. Biologics are primarily used for diagnosing, treating and curing both chronic and acute illnesses, such as autoimmune disease, infectious diseases, and cancer, among others. They are defined as a set of molecules that are extracted from living cells.

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Pharmaceutical Globalization Research Market Intelligence 40

Better Buys

NOVEMBER 29, 2018

Time clock software, or time and attendance solutions, simply tracks employees’ hours worked. The market has a long history dating back to the late 1800s when the first time clock debuted for tracking factory workers’ hours. Today, time clock software is more than just recording time – it allows employees to manage their sick and […].

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Management Marketing Marketing IT 44

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence

DC Velocity

NOVEMBER 28, 2018

FreightWaves says forthcoming Freight Futures Exchange will help shippers and trucking companies mitigate risk, ease pricing volatility in trucking market.

Marketing 48

Marketing Marketing 48

Zoominfo

NOVEMBER 27, 2018

The online marketing world contains an abundance of conflicting information about email marketing. Because of this, it’s not always easy to tell fact from fiction. As misinformation spreads, marketers must be wary of common email marketing myths that can hinder their long-term growth. In today’s blog post, we’ll explore five commonly held email marketing myths and reveal the truths behind them.

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Elegant BI

NOVEMBER 28, 2018

What is Advanced Analytics, and How Can it Help My Business? What is advanced analytics? Where to start? Advanced analytics takes analysis to the next level by providing sophisticated techniques designed to get to the heart of data and offer insight and answers with which businesses can make more accurate decisions and develop more dependable, accurate plans and forecasts.

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Predictive Analytics Business Environment Analysis Advantage 52

Better Buys

NOVEMBER 28, 2018

The global online project management software market is expected to reach to a valuation of more than $6.68 billion over the next 7 years. The adoption of project management solutions in large IT enterprises will drive this growth and a commensurate 9.4 percent compound annual growth rate across the market by 2026. And while market […].

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Management Globalization Marketing Marketing 34

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive