Crayon

NOVEMBER 11, 2021

Time and time again, companies’ yearning desire to be the best gives way to fierce rivalries.

Learning 659

Learning Competitive Intelligence Competitive Intelligence 659

Smart Data Collective

NOVEMBER 12, 2021

One of the best things about digital marketing is that it’s often at the forefront of the latest online technologies. It doesn’t get any more cutting-edge at the moment than machine learning, and it’s not only large companies that have already started to take advantage. As far back as 2018, a veritable eternity in the world of online marketing, over 80% of marketing organizations reported the deployment or growth of their AI and machine learning efforts.

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Learning Marketing Marketing Advantage 337

mention

NOVEMBER 10, 2021

Amazon’s global ad revenue is set to reach $26.1 billion this year. The eCommerce mammoth is constantly expanding its ads service portfolio and giving advertising tech giants like Google and Facebook a run for their money. Keep reading to learn just about everything you need to know about Amazon Advertising — what it is, why it’s worth investing in, some ad placement options, and optimization strategies.

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Marketing Marketing Gaming Sales 246

Zoominfo

NOVEMBER 8, 2021

You know what’s a colossal marketing mistake? Assuming a message that resonates in one place will also work in another — especially when there’s an ocean between them. While every new marketing venture requires due diligence, the nuances of international communications are often overlooked when marketers try to gain traction in a new region. You can’t simply “copy and paste” your marketing efforts from the U.S. into another market.

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Marketing Marketing Due Diligence Sales 130

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Intelligence Node

NOVEMBER 12, 2021

Using competitive price analysis software is a necessity for staying one step ahead of your competitors at all times! Competitive pricing analysis was once considered a luxury — something only big brands could afford to implement. But in today’s commerce landscape, that’s no longer the case. With customers as smart and market savvy as ever, […].

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Analysis Competitive Commerce Marketing 104

Primary Intelligence

NOVEMBER 10, 2021

As a sales leader, win loss analysis is key to hitting revenue goals and increasing win rates for your team. Through win loss analysis, you are able to tap into your buyer feedback to get an unbiased look into why your reps win and lose. These actionable insights help you determine what data-driven, strategic changes to your sales processes will help your team increase win rates.

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Loss Win Analysis Sales 104

Zoominfo

NOVEMBER 10, 2021

Bryan Tunick is a sales manager at ZoomInfo. But seven years ago, he was working at a start-up as the only salesperson. In this week’s episode, Bryan tells us about a deal gone wrong. And what he did to turn things around at the last second.

Sales 100

Sales Management 100

SpyFu

NOVEMBER 12, 2021

Follow this 16-step SEO Audit checklist to find SEO errors and boost your Google rankings. For 2021 the ugly days of keyword stuffing your way up the SERPs are far away in the rearview mirror. Google’s algorithm now has over 200 ranking factors, and they seem to be adding more every month. Does this mean that an SEO Audit in 2021 needs more than 200 steps to be any good?

Win 105

Win Learning Competitive Research 105

Smart Data Collective

NOVEMBER 12, 2021

According to the 2021 CMO Spend Survey by Gartner, budget allocation for marketing analytics failed to make the top 3 in priority falling behind digital commerce, marketing operations and brand strategy. While I understand that selling products, cutting costs and delivering brand strategy is important for long term business results, the lack of priority in using data troubles me.

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Information Marketing Marketing Commerce 335

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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

Netbasequid

NOVEMBER 10, 2021

What customers think matters. And in our always-on global economy, opinions are shifting all the time. Between technological innovations, politics, and socio-economic factors, consumers have a lot on their plate – and all of it affects which brands they choose to align with. Brands are scrambling to get a grip on business intelligence these days, so customer analytics should be one of your top priorities.

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Business Gaming Win Business Intelligence 105

Dataversity

NOVEMBER 12, 2021

Machine learning (ML) has enabled a whole host of innovations and new business models in fintech, driving breakthroughs in areas such as personalized wealth management, automated fraud detection, and real-time small business accounting tools. For a long time, one of the most significant challenges of machine learning has been the amount and quality of data […].

Learning 98

Learning Innovation Management Business 98

Datapine Blog

NOVEMBER 11, 2021

Table of Contents. 1) Benefits Of Business Intelligence Software. 2) Top Business Intelligence Features. a) Data Connectors Features. b) Analytics Features. c) Dashboard Features. d) Reporting Features. For a few years now, Business Intelligence (BI) has helped companies to collect, analyze, monitor, and present their data in an efficient way to extract actionable insights that will ensure sustainable growth.

Business Intelligence 85

Business Intelligence Business Intelligence Intelligence 85

Smart Data Collective

NOVEMBER 9, 2021

The average consumer is unaware of the phenomenal benefits that big data provides. One of the biggest benefits of big data is that it can help improve driver safety. Data analytics technology is becoming more useful when it comes to stopping traffic accidents. A lot of companies are sharing data to help make roads and vehicles safer, as well as helping drivers make better driving decisions on the road.

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Due Diligence Travel Technology Technology 333

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Netbasequid

NOVEMBER 12, 2021

The online landscape is always treacherous for brands, and this is particularly true around the holidays. How can one come out the other side, and as a big winner to boot, with the pandemic, supply chain issues and any number of concerns combining forces against a brand’s bottom line? The hit series, Squid Games, teaches us some key lessons about what to focus on this season – and how to use consumer and market research to stay top of mind with a fickle consumer base.

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Market Research Marketing Research Gaming Research 98

Dataversity

NOVEMBER 11, 2021

Back in 2020, when the COVID-19 pandemic was in its earliest, scariest stages, researchers found that localized search trends could predict outbreaks more accurately and quickly than other measures. User-generated inputs on the internet provided access to useful and actionable insights. All of the predictions had been garnered from Google Trends and similar search-engine-based tools.

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Research IT Information Management 98

Wink Intel

NOVEMBER 8, 2021

The Wink officers are closed on Thursday, November 11th to honor Veterans Day. We want to say THANK YOU, we are proud of the military and war veterans who have served! . We would like to take a moment to re-feature a very special veteran in our extended Wink family, Sheryl Moore’s father, Kurt S. Sundberg, CTRCM, U.S. Navy Retired. Living in Des Moines, Iowa at the time, Sundberg wanted to serve our country and to earn GI Bill benefits.

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Entertainment Hospitals Travel Gaming 75

Smart Data Collective

NOVEMBER 8, 2021

Data analytics has become a very important aspect of any modern business’s operating strategy. One of the most important ways to utilize big data is with financial management. The financial analytics market is projected to be worth $114 billion within the next two years. This is a testament to the amazing benefits it provides for companies in all sectors.

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Business Data Mining Technology Technology 313

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Netbasequid

NOVEMBER 11, 2021

Agencies need to stand out to their clients, because – much like every other consumer these days – brands are equally fickle and will go with whomever helps them win. Here’s how to prove your agency is right for the job – and win business with BI Connector! The struggle to win business is real, with many agencies not making it past the initial pitch phase because brands have a lot at stake.

Win 98

Win Business Gaming Intelligence 98

Dataversity

NOVEMBER 12, 2021

A concise definition of data product was coined by DJ Patil as “a product that facilitates an end goal through the use of data.” This includes not only pure datasets, both raw and refined, but also products based heavily on algorithms, models, and similar data-intensive workloads. Leaders in data are leaders in business, and treating data as a product is […].

Learning 98

Learning Algorithm Business Management 98

Elegant BI

NOVEMBER 11, 2021

Why Does My Business Need BI Tools with GeoMaps? So, you’ve got yourself a BI tool! That’s great news. Hopefully, that business intelligence solution includes all the features your business users need to easily gather and analyze data and make recommendations and suggestions, make decisions and fulfill their responsibilities in a way that supports your corporate goals and objectives.

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Business Intelligence Data Analysis Analysis Intelligence 64

Smart Data Collective

NOVEMBER 10, 2021

Big data technology has been a huge gamechanger in the insurance sector. More insurance are using big data to assist with the underwriting process. They have discovered that data analytics has made the underwriting process a lot easier. They are getting a better understanding of risk and choosing rates for their policyholders. However, insurance companies aren’t the only ones affected by big data.

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Business Data Mining Technology Technology 312

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence

Netbasequid

NOVEMBER 8, 2021

Understanding the market has always been important, but it is indispensable today. Market research was very different ten years ago. Today, real-time consumer intelligence is a must. Let’s explore why that is. Years ago, it was enough to gain insight into the market once in a while because the insights gained would be valid for some time. We didn’t see such drastic shifts in perception, as people were not exposed to as much of the world, nor with such immediacy.

Intelligence 98

Intelligence Intelligence Marketing Marketing 98

Dataversity

NOVEMBER 8, 2021

Growing companies often find themselves floating on an “ocean” of underutilized or misused data – data that doesn’t reach the people who would most benefit from it or reaches them at the wrong time. Preventing these issues is one of the primary objectives of Data Governance. It helps companies keep their customers satisfied with their […]. The post Deriving Business Value Through Data Governance appeared first on DATAVERSITY.

Business 98

Business IT Information Education 98

Owler

NOVEMBER 12, 2021

You have an important sales call scheduled with a company CEO. What now? You can’t wing it. Where do you start getting all of the information you need together? How do you do that research? How are you going to have the right answers? We got you covered. Here is a quick tip list to keep you on track and allow you to easily prep for the call. Print it out, share it, save it.

Sales 59

Sales Win Research Learning 59

Smart Data Collective

NOVEMBER 10, 2021

These days, almost every organization relies on huge quantities of data to run day-to-day operations. There are times when projects may require you to convert or migrate data , depending on whether it’s moving from one system to another or from several databases into one. The terms “ database conversion ” and “database migration” are often used interchangeably, but they are two different processes that play a big role in an organization’s software implementation.

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Profiling Knowledge Security Security 305

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive