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Welcome to our Competitive Intelligence Software Comparison series! We are regularly asked by prospects and clients to help them compare different competitive intelligence software tools. So we decided to dedicate a series of articles to this very subject. -- Article Continues Below -- Let us help you find the tool that best fits your needs. As evaluators work through their decision-making process, we often see that the decision becomes less about comparing tools against each other, and more abo
Have you ever planned something out so that it would make accomplishing an end goal easier? Maybe you make a to-do list of chores for the day or map out specific tasks in order to complete a project? Building out ideal client profiles is the same idea — creating something in the short term that will help you market and sell to your audience in the long term.
In your daily business, many different aspects and ‘activities’ are constantly changing – sales trends and volume, marketing performance metrics, warehouse operational shifts, or inventory management changes. All these little alterations in your business activities are impacting the global well-being of your company, your warehouse, your restaurant, or even your healthcare facility.
Winning Consumers with Dynamic Pricing for DTC Brands In the last decade, with the growth of eCommerce, DTC or direct-to-consumer retail has gained momentum. Infact, today there are more than 400 DTC brands disrupting the retail model, offering a more personalized user experience, and winning customers and market share. It is only a matter of […].
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Intelligence professionals respond to shifts in priorities, increased pressure from management, and fewer resources. The COVID-19 induced shutdowns have reset the agenda for strategy, intelligence, and insights professionals. Fuld + Company deployed this survey to better understand how corporate functions are adapting to these uncertain times and where they are delivering value to decision-makers.
Part one of our GTM series was all about our inbound go-to-market motions. In case you missed it, our performance-based approach results in nearly 60% of our revenue. We refine and refine as much as we can, applying learnings in real-time, based on outcome-powered lead scoring and routing to scoring a rep’s performance. And in return, we’re able to ask for reps to commit to that motion, and in return we provide an infrastructure that helps our company win and our employees grow.
Part one of our GTM series was all about our inbound go-to-market motions. In case you missed it, our performance-based approach results in nearly 60% of our revenue. We refine and refine as much as we can, applying learnings in real-time, based on outcome-powered lead scoring and routing to scoring a rep’s performance. And in return, we’re able to ask for reps to commit to that motion, and in return we provide an infrastructure that helps our company win and our employees grow.
Posted by ryanmoothart Our world changed dramatically in March of 2020 as a new viral threat to our livelihoods took hold in the United States and around the world. Here in the US (at the time of writing this post), COVID-19 has not relented. Some industries have been more heavily affected than others. For example, travel and tourism businesses have been hurting far more than many other industries due to social distancing guidelines and stay-at-home orders.
Companies, organizations, enterprises, large, or small businesses – no matter in which category you belong to, you need to pay close attention to your customers. A customer retention dashboard and metrics depicted in a neat visual will help you in monitoring, analyzing, and managing multiple customer-centric points and how they echo in your business.
This blog will take you through an essential, but often overlooked, use of social media listening and analytics: gathering and analyzing consumer insights.
On building a sales organization as sophisticated as contemporary B2B buyers …. Every B2B trade publication, analyst, and even company (Hi!) waxes poetic about the buyer’s journey. The idea that the modern buyer is more empowered than ever, and procurement is enabled through endless sources of information about a particular product or space. Here’s a secret: Contemporary sales leaders are just as well equipped as their counterparts in procurement.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Posted by cheryldraper This year's MozCon was unlike any other. In the midst of a global pandemic, we pivoted from planning our traditional 1,600-plus in-person shindig to an online conference that ended up bigger and more well-attended than anything we'd done before. MozCon Virtual was a delightful journey into the unknown. Just a few of the practical lessons we learned: How to collect, assemble, and ship high-quality at-home filming kits to our speakers How to reimagine online networking (they
My guest today is Rick Kelly, Chief Product Officer at Fuel Cycle. Founded in 2005, Fuel Cycle was started as a community management platform and has evolved into one of today’s leading experience management platforms. Prior to joining Fuel Cycle, Rick started his career as a Communications Intern for US Senator Mick Crapo and held a senior leader at Survey Sampling International.
Ever since the majority of the U.S. went into shutdown mode back in March, Domo has been hard at work expanding its product line to help organizations navigate the pandemic intelligently. After launching what CNBCs Jim Cramer called the best coronavirus tracker out there during an episode of Mad Money , we built an array of new solutions including the COVID-19 Crisis Command Center , an app designed to integrate multiple data sources and give state leaders real-time insights on key metrics throu
How will we reopen schools? . This remains one of the most pressing questions for parents, teachers, and school administrators. In 2020, the “back-to-school” drama could play out in three ways: fully back in class, fully remote, or — what’s looking like the most likely path — a hybrid of the two. New data from ZoomInfo indicates that as K-12 schools continue to adopt technology that enables online learning, they may not be as prepared to retrofit school buildings to improve air quality and alte
In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
Posted by Dr-Pete Needless to say, we're facing more and more complexity in our everyday work, and the answers to our questions are about as clear as mud. In the wake of the 2018 mobile-first index, and since more searchers are home and not on-the-go, we're left wondering where to focus our optimization efforts. Is desktop the most important? Is mobile?
Contify leverages its Competitive Intelligence Solution to generate actionable insights. Contify has announced that it has successfully deployed its market Intelligence Platform at a European eMobility and sustainability solutions provider to power informed decision making and drive its product strategy through fast delivery of critical insights. As part of the engagement, Contify, a leading market intelligence company, tailored a customized competitive intelligence solution to: 1.
This episode is in partnership with MrWeb’s Insight in the Mobile Age segment. My guest today is Chris Havemann, CEO of RealityMine. Founded in 2012, RealityMine is a passive metering technology, enabling the tracking of consumers on multiple devices—across all major platforms—providing a holistic view of their daily lives. Headquartered in Manchester, England, with offices in London and Sydney.
Have you ever planned something out so that it would make accomplishing an end goal easier? Maybe a to-do list of chores for the day? Building out and writing ideal client profiles is the same idea — creating something in the short term that will help you market and sell to your audience in the long term. Ideal client profiles are crucial for any account based marketing (ABM ) strategy, and are important for understanding your customers better.
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Smarten is pleased to announce the introduction of its eLearning Workshop, ‘ Be a Citizen Data Scientist – Aspire, Inspire, Become ‘ This online course is designed to provide a solid foundation for one’s business and, more importantly, for those members of the team who may be considering as early adopters or champions of the Citizen Data Scientist transformation within their organization.
A quality sales organization is build on retention and a quality sales team structure. Every B2B trade publication, analyst, and even company (Hi!) waxes poetic about the buyer’s journey. The idea that the modern buyer is more empowered than ever, and procurement is enabled through endless sources of information about a particular product or space. Here’s a secret: Contemporary sales leaders are just as well equipped as their counterparts in procurement.
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