Cipher
DECEMBER 1, 2021
If you’re in the process of evaluating different Market and Competitive Intelligence (M/CI) platforms, two of the most important variables to consider are what your implementation and rollout processes will involve. CI platforms are complex, and without the right guidance, you risk delaying the benefits of your new software and possibly the reputation of your CI team.
Smart Data Collective
NOVEMBER 29, 2021
We have endlessly discussed the benefits of using big data to make the most out of your marketing strategies. Companies that neglect to use data analytics, AI and other forms of big data technology risk falling behind to their competitors. One of the most important benefits of data analytics has been in implementing email marketing strategies. New advances in AI and analytics have made it possible to automate many email marketing strategies that used to be very difficult and time-intensive to ex
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
mention
DECEMBER 1, 2021
Remote work has thrown up a lot of new challenges for teams. Before, office life was dominated by connecting in person and being physically present. This enabled work to get done and allowed an easy pathway to socialize. A coffee chat here, team lunch there, after-work drinks, and a host of activities can be efficiently planned as most people share a common factor – the office.
Zoominfo
NOVEMBER 30, 2021
Scenario Demographics, firmographics, and technographics are crucial for identifying and building targeted audiences. But the real competitive edge comes when you can target accounts based on the behavior of their employees. Intent data captures which accounts are in the market for a particular solution. Intent signals are strongest when content consumption activities are much higher than average and multiple people at the company are involved.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Cipher
NOVEMBER 29, 2021
If you’re setting out to build your own Competitive Intelligence (CI) function, it can be difficult to know where to start. But with so much complexity to navigate in almost every industry, having a high-performing CI team is one of the keys to success.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Wink Intel
DECEMBER 2, 2021
— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE. . WINK, INC. NAMES NEW PRESIDENT. Victoria Grossman takes the helm at Wink, Inc. . Des Moines, Iowa. December 2, 2021 – Wink, Inc., the competitive intelligence firm specialized in providing life insurance and annuity product data to the industry, today announced Victoria L. Grossman has been named the President of Wink, Inc. effective immediately.
Zoominfo
NOVEMBER 29, 2021
Whether your marketing department is a startup or well established, you should routinely assess which key performance indicators (KPIs) you’re tracking — and if you’re not tracking any, decide where to start. Every marketing team should have specific KPIs that align with their department’s goals and the organization’s goals at large. Picking the right marketing KPIs to monitor over time gives you a bird’s-eye view of how your program is performing and where to make improvements.
Netbasequid
DECEMBER 1, 2021
There are 4.55 billion social media users worldwide, and a sizable chunk of them could be your potential consumers. Tracking their movements, their loves and hates can be difficult to do, but social media trackers make it simple to design relevant messaging and more. Here, we’re exploring the top 15 social media tracker tools for 2022. It’s an important topic.
Smart Data Collective
NOVEMBER 29, 2021
Last year, we talked about the growing importance of big data in the entertainment industry. Marvel is one of the many companies using big data to optimize its business model. As we all know, Marvel is one of the most influential comic books in the world created by Stan Lee. Only a mind like his could create an out-of-this-world creation that would last forever.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
ArchIntel
DECEMBER 1, 2021
ArchIntel™ -. Businesses cannot survive without an objective or direction, nor can they remain viable without long-term goals , a recent article on Contify’s website said. Author Malay Mehrotra emphasized that any organization that wants to thrive will need planning and strategy. The author said that to develop a business strategy at any level of an organization, and to see it through fruition, requires a strong grasp of one’s own products or services, an understanding of global tren
Zoominfo
DECEMBER 3, 2021
The COVID-19 pandemic changed virtually every aspect of modern life, but its impacts have been felt especially keenly in the job market. Competition for experienced sales professionals has never been more intense, and it’s likely to remain a strongly candidate-driven market for at least the foreseeable future. As a result, many companies are struggling to attract and retain skilled professionals.
Netbasequid
NOVEMBER 29, 2021
Social media intelligence is very different from other marketing intelligence. It’s real-time, raw nature makes it exceptionally valuable to brands in every category – and we’re about to show you why, with some examples of it in action! Here are some stats to keep top of mind that lend to the importance of capturing accurate social media intelligence: In 2021, there were 66 billion people using social media, an increase of 13.13% year-over-year from 3.69 billion in 2020. 78% of
Smart Data Collective
NOVEMBER 29, 2021
Data analytics has become a very important element of success for modern businesses. Many business owners have discovered the wonders of using big data for a variety of common purposes, such as identifying ways to cut costs, improve their SEO strategies with data-driven methodologies and even optimize their human resources models. However, there are some other benefits of using data analytics that don’t get quite as much attention.
Advertisement
In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
.jpg)
ArchIntel
DECEMBER 1, 2021
ArchIntel™ -. Businesses have been allocating large budgets for competitive intelligence , information-gathering and analysis services to help them gain a better understanding of the competitive landscape. Competitive intelligence helps both large corporations and small- and medium-sized businesses to grow and gain an advantage over others in the same playing field.
Zoominfo
DECEMBER 1, 2021
Data is the lifeblood of modern business — but not all data solutions are created equal. Obtaining multiple data sources, integrating them, and delivering advanced insights to your team is an incredibly complex operation. Mishandling these steps can create significant challenges. Smart organizations are overcoming these data management hurdles with a modern approach that unifies, cleanses, and enriches data automatically in a centralized manner.
Domo
DECEMBER 2, 2021
After a nice Thanksgiving holiday break, we are back to bring you more interesting data from the world we live in. Since a lot of us are probably still digesting—literally and figuratively—our Turkey Day experiences, we thought it would be interesting to examine the TSA data we have been tracking and see how a travel period that is usually among the busiest in the U.S. every single year shook out in 2021.
Smart Data Collective
NOVEMBER 29, 2021
AI is revolutionizing the banking and financial sector. Read this article to get to know why banks need to introduce AI-based solutions in their workflows—the faster the better. Banking is one of those industries that can earn or save billions of dollars thanks to AI. Institutions that introduce AI-powered solutions earlier than their rivals gain a significant competitive edge.
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
ArchIntel
NOVEMBER 30, 2021
ArchIntel™ -. The challenges entrepreneurs are experiencing amid a continuing pandemic is spotlighted in an article proposing that the way to success in the current landscape is to substitute “business” for “human.” The landscape remains volatile while solutions seem to demand a complexity equal to the environment and the clues to what tomorrow will bring are ambiguous, a column on CEOWorld Magazine said Sunday.
Zoominfo
NOVEMBER 30, 2021
Chris Hays is the COO and president at ZoomInfo, but because he isn’t the stereotypical salesperson, it took him a while to hit his stride. As an introvert, he struggled with the expectation that salespeople are outgoing and gregarious. But as the sales process became more of a science, he was able find a groove. In this week’s episode, Chris talks about how sales has changed over time, and a deal that got way more personal than he thought it would.
Dataversity
DECEMBER 3, 2021
As edge cloud computing, AI/ML, and IoT revolutionize computing, many enterprises are considering pulling back on data center operations in favor of cloud-based solutions. The reasons to consider alternatives to on-prem data centers are valid: They can be expensive to operate, and it’s increasingly difficult to recruit and retain staff with the right skills.
Smart Data Collective
NOVEMBER 29, 2021
Many disasters can create a lot of problems for businesses. One of the biggest concerns is that they can lead to data loss. If you are worried about a disaster impacting your business, then you have to be ready to restore your data as quickly as possible. This requires you to have the right disaster recovery tools on hand. You can hardly find a computer user who has never faced the issue of data loss.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
ArchIntel
NOVEMBER 30, 2021
ArchIntel™ -. “The Global Logistics Automation Market size is expected to reach $82. 3 billion by 2026, rising at a market growth of 12. 4% CAGR during the forecast period.” — ReportLinker. Companies all over the world have been adopting automation to help streamline their operations and improve efficiency. While the practice has been tagged as a means to replace employees, proper automation implementation should promote human-centric solutions.
Zoominfo
NOVEMBER 30, 2021
Scenario A competitor’s customers can be a great source of new business—if you can get plugged into the right signals. Companies that churn from your competitors are already educated on your value proposition and understand its potential. This makes them well-positioned to find a better solution—you. You can use technographic data to monitor and alert you when a target company in your total addressable market (TAM) drops a technology from their stack.
Similarweb
NOVEMBER 30, 2021
We’ve all been there – that moment you notice your traffic and engagement metrics are dipping. Visitors are arriving at your website, but they’re leaving at an alarmingly high (and fast) rate. In a frenzy, you search through all your data and rummage through different digital metrics to try and find the culprit. . While bounce rate seems to convey a simple message – how quickly people leave your site or a specific landing page – understanding its true implications requires a deeper dive.
Smart Data Collective
DECEMBER 2, 2021
Big data is a gamechanger for the marketing sector. We have talked about the benefits of using big data in online marketing. However, there are other reasons to use big data to make the most of your marketing strategy. One often overlooked opportunity to leverage big data is in the context of SMS marketing. More companies are using SMS to expand their reach and capture a larger share of the market.
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
Expert insights. Personalized for you.
482 
Let's personalize your content