Sat.Nov 27, 2021 - Fri.Dec 03, 2021

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Getting Started with Knowledge360®

Cipher

If you’re in the process of evaluating different Market and Competitive Intelligence (M/CI) platforms, two of the most important variables to consider are what your implementation and rollout processes will involve. CI platforms are complex, and without the right guidance, you risk delaying the benefits of your new software and possibly the reputation of your CI team.

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Machine Learning Interview Questions to Land the Perfect Data Science Job

Smart Data Collective

Are you looking to get a job in big data? That could be a wise career move. The Bureau of Labor Statistics reports that there were over 31,000 people working in this field back in 2018. The median annual wage is $118,370. However, it is not easy to get a career in big data. You need to know a lot about machine learning to land a job. You will need to make sure that you can answer machine learning interview questions before you can get a job offer.

Learning 304
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4 Unskippable Social Rituals for Remote Teams

mention

Remote work has thrown up a lot of new challenges for teams. Before, office life was dominated by connecting in person and being physically present. This enabled work to get done and allowed an easy pathway to socialize. A coffee chat here, team lunch there, after-work drinks, and a host of activities can be efficiently planned as most people share a common factor – the office.

Gaming 262
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Zero waste ad targeting

Zoominfo

Scenario Demographics, firmographics, and technographics are crucial for identifying and building targeted audiences. But the real competitive edge comes when you can target accounts based on the behavior of their employees. Intent data captures which accounts are in the market for a particular solution. Intent signals are strongest when content consumption activities are much higher than average and multiple people at the company are involved.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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How to Build Your Competitive Intelligence Function

Cipher

If you’re setting out to build your own Competitive Intelligence (CI) function, it can be difficult to know where to start. But with so much complexity to navigate in almost every industry, having a high-performing CI team is one of the keys to success.

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Business Success Amid COVID-19 Depends on Addressing Human Factors

ArchIntel

ArchIntel™ -. The challenges entrepreneurs are experiencing amid a continuing pandemic is spotlighted in an article proposing that the way to success in the current landscape is to substitute “business” for “human.” The landscape remains volatile while solutions seem to demand a complexity equal to the environment and the clues to what tomorrow will bring are ambiguous, a column on CEOWorld Magazine said Sunday.

Business 104
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Are You Tracking These Crucial Marketing KPIs?

Zoominfo

Whether your marketing department is a startup or well established, you should routinely assess which key performance indicators (KPIs) you’re tracking — and if you’re not tracking any, decide where to start. Every marketing team should have specific KPIs that align with their department’s goals and the organization’s goals at large. Picking the right marketing KPIs to monitor over time gives you a bird’s-eye view of how your program is performing and where to make improvements.

Marketing 130
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WINK, INC. NAMES NEW PRESIDENT

Wink Intel

— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE. . WINK, INC. NAMES NEW PRESIDENT. Victoria Grossman takes the helm at Wink, Inc. . Des Moines, Iowa. December 2, 2021 – Wink, Inc., the competitive intelligence firm specialized in providing life insurance and annuity product data to the industry, today announced Victoria L. Grossman has been named the President of Wink, Inc. effective immediately.

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Can Data Analytics Help with Choosing Reliable Event Organizers?

Smart Data Collective

Data analytics has become a very important element of success for modern businesses. Many business owners have discovered the wonders of using big data for a variety of common purposes, such as identifying ways to cut costs, improve their SEO strategies with data-driven methodologies and even optimize their human resources models. However, there are some other benefits of using data analytics that don’t get quite as much attention.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Dentsu Uses UiPath's Automation Offerings to Streamline Operations, Improve Human Performance

ArchIntel

ArchIntel™ -. “The Global Logistics Automation Market size is expected to reach $82. 3 billion by 2026, rising at a market growth of 12. 4% CAGR during the forecast period.” — ReportLinker. Companies all over the world have been adopting automation to help streamline their operations and improve efficiency. While the practice has been tagged as a means to replace employees, proper automation implementation should promote human-centric solutions.

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4 Ways to Maximize Your Sales Team in a Tough Labor Market

Zoominfo

The COVID-19 pandemic changed virtually every aspect of modern life, but its impacts have been felt especially keenly in the job market. Competition for experienced sales professionals has never been more intense, and it’s likely to remain a strongly candidate-driven market for at least the foreseeable future. As a result, many companies are struggling to attract and retain skilled professionals.

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Top 15 Social Media Tracker Tools for 2022

Netbasequid

There are 4.55 billion social media users worldwide, and a sizable chunk of them could be your potential consumers. Tracking their movements, their loves and hates can be difficult to do, but social media trackers make it simple to design relevant messaging and more. Here, we’re exploring the top 15 social media tracker tools for 2022. It’s an important topic.

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How Do Banks and Other Financial Institutions Benefit from AI

Smart Data Collective

AI is revolutionizing the banking and financial sector. Read this article to get to know why banks need to introduce AI-based solutions in their workflows—the faster the better. Banking is one of those industries that can earn or save billions of dollars thanks to AI. Institutions that introduce AI-powered solutions earlier than their rivals gain a significant competitive edge.

Banking 291
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Starting Out as an Open-Source Researcher

ArchIntel

ArchIntel™ -. In an article for investigative journalism website Bellingcat, investigator Giancarlo Fiorella offered recommendations on how aspiring open-source researchers can develop their skills and eventually assist in important research work. To start, Fiorella suggested taking stock of one’s skills and interests. He explained that having a list of topics of interest will help a person figure out what kind of research work to pursue.

Research 104
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Data Done Right: Today’s Biggest Competitive Advantage

Zoominfo

Data is the lifeblood of modern business — but not all data solutions are created equal. Obtaining multiple data sources, integrating them, and delivering advanced insights to your team is an incredibly complex operation. Mishandling these steps can create significant challenges. Smart organizations are overcoming these data management hurdles with a modern approach that unifies, cleanses, and enriches data automatically in a centralized manner.

Advantage 100
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Why Social Media Intelligence Matters

Netbasequid

Social media intelligence is very different from other marketing intelligence. It’s real-time, raw nature makes it exceptionally valuable to brands in every category – and we’re about to show you why, with some examples of it in action! Here are some stats to keep top of mind that lend to the importance of capturing accurate social media intelligence: In 2021, there were 66 billion people using social media, an increase of 13.13% year-over-year from 3.69 billion in 2020. 78% of

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Data-Driven Approaches for Email Marketing Automation in Your Business

Smart Data Collective

We have endlessly discussed the benefits of using big data to make the most out of your marketing strategies. Companies that neglect to use data analytics, AI and other forms of big data technology risk falling behind to their competitors. One of the most important benefits of data analytics has been in implementing email marketing strategies. New advances in AI and analytics have made it possible to automate many email marketing strategies that used to be very difficult and time-intensive to ex

Marketing 279
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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How OSINT Can Help Guide Potential Mergers and Acquisitions

ArchIntel

ArchIntel™ -. Open-source intelligence can help companies understand integration problems that may arise from potential mergers and acquisitions , according to Adeeb Rashid , a security strategy, risk and compliance consultant at IBM. In a blog post for Security Intelligence, Rashid said having the foresight to assess and review tech differences early on in the M&A transaction can mitigate future problems.

Security 104
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Pretty Big Deal: Chris Hays isn’t the stereotypical salesperson

Zoominfo

Chris Hays is the COO and president at ZoomInfo, but because he isn’t the stereotypical salesperson, it took him a while to hit his stride. As an introvert, he struggled with the expectation that salespeople are outgoing and gregarious. But as the sales process became more of a science, he was able find a groove. In this week’s episode, Chris talks about how sales has changed over time, and a deal that got way more personal than he thought it would.

Sales 100
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Thanksgiving Week Travel

Domo

After a nice Thanksgiving holiday break, we are back to bring you more interesting data from the world we live in. Since a lot of us are probably still digesting—literally and figuratively—our Turkey Day experiences, we thought it would be interesting to examine the TSA data we have been tracking and see how a travel period that is usually among the busiest in the U.S. every single year shook out in 2021.

Travel 98
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Data Management: Best Data Recovery Tools for Windows 11

Smart Data Collective

Many disasters can create a lot of problems for businesses. One of the biggest concerns is that they can lead to data loss. If you are worried about a disaster impacting your business, then you have to be ready to restore your data as quickly as possible. This requires you to have the right disaster recovery tools on hand. You can hardly find a computer user who has never faced the issue of data loss.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Macy's Posts Job Vacancy for New York-Based CI Specialist

ArchIntel

ArchIntel™ -. Macy’s is in search of a full-time competitive intelligence specialist to work on-site in New York City. According to a job announcement on LinkedIn, the selected candidate will play a key role in identifying marketplace and product category opportunities for the department store company. One of the CI specialist’s main responsibilities is to develop business-relevant reports by compiling aggregate data, with the goal of providing the company’s leaders with a better understanding o

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Capitalize on competitor churn

Zoominfo

Scenario A competitor’s customers can be a great source of new business—if you can get plugged into the right signals. Companies that churn from your competitors are already educated on your value proposition and understand its potential. This makes them well-positioned to find a better solution—you. You can use technographic data to monitor and alert you when a target company in your total addressable market (TAM) drops a technology from their stack.

Capital 100
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Why Optimized Day 2 Operations Are Key for Modern Data Centers

Dataversity

As edge cloud computing, AI/ML, and IoT revolutionize computing, many enterprises are considering pulling back on data center operations in favor of cloud-based solutions. The reasons to consider alternatives to on-prem data centers are valid: They can be expensive to operate, and it’s increasingly difficult to recruit and retain staff with the right skills.

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Benefits of SMS for Data-Driven Marketing Strategies

Smart Data Collective

Big data is a gamechanger for the marketing sector. We have talked about the benefits of using big data in online marketing. However, there are other reasons to use big data to make the most of your marketing strategy. One often overlooked opportunity to leverage big data is in the context of SMS marketing. More companies are using SMS to expand their reach and capture a larger share of the market.

Marketing 255
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr