Crayon

NOVEMBER 3, 2021

Product marketing interviews are tricky—it’s inevitable, given the interdisciplinary nature of the role. If you’re a hiring manager, it can be overwhelming trying to narrow down the list of potential questions. And if you’re a candidate, it can be overwhelming trying to prepare for all the questions you might be asked. To help both parties, we’ve compiled a list of eight essential questions: Can you walk me through your last product launch?

Marketing 615

Marketing Marketing KPI Sales 615

Smart Data Collective

NOVEMBER 1, 2021

Machine learning technology has become an integral part of many different design processes. Many entrepreneurs use machine learning to improve logo designs. However, there are a lot of other benefits as well. One of the areas where machine learning has proven particularly useful has been with 3D printing. 3D Printing is Crucial for Cost Optimization in 3D Printing.

Learning 341

Learning Algorithm Advantage Advantage 341

mention

NOVEMBER 3, 2021

Ever since Amazon made changes to the commission structure of its affiliate program in 2020, a lot of affiliate marketers have been considering whether or not to move away from the Amazon Associates program. Although Amazon is one of the biggest retailers in the world, it’s certainly not the only one with a lucrative affiliate program. There are other alternatives available out there, each of which (like Amazon) comes with its own set of benefits and drawbacks.

Marketing 243

Marketing Marketing Retail Sports 243

Zoominfo

NOVEMBER 3, 2021

Sales and marketing leaders have reached a tipping point when it comes to using intent data , and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner Inc. predicts this figure will grow to 70 percent in the months ahead. At ZoomInfo, the use of intent data on our platform in the second quarter grew more than 400 percent from a year earlier.

Sales 130

Sales Research Knowledge Analysis 130

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

SpyFu

NOVEMBER 1, 2021

If you’re new to search engine optimization, diving right in without any guidance could be one of the biggest mistakes you can make. You must look for the most effective SEO tips for beginners, so you get a strong start. SEO can be terrifying and intimidating for beginners. Mainly because of the information overload and the constant changes to search engine algorithms.

Profiling 131

Profiling Research Algorithm Analysis 131

ArchIntel

NOVEMBER 2, 2021

ArchIntel™ -. Adobe announced on Monday that it is currently recruiting a senior manager of competitive intelligence for placement in its offices in Lehi, Utah. The role was summed up as being responsible for monitoring top-tier competitors across all of Adobe’s DX products, including company developments, corporate news, product announcements and product strategies.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

NOVEMBER 4, 2021

Sales professionals work hundreds and hundreds of deals every year. They handle everything from awkward cold calls to years-long negotiations. The job can be trying and repetitive — but when deals succeed, very rewarding. The biggest stars in pro sports have career-defining plays. Your favorite musician might have that one unforgettable song that made their career.

Sports 100

Sports Sales Marketing Marketing 100

SpyFu

NOVEMBER 2, 2021

Even before a reader clicks on a link, the blog post’s title is what catches their attention. In a crowded search engine results page (SERP), your title being more eye-catching and appropriate to your audience’s search intent can be the difference between a click or a pass—so it’s crucial you nail it. A perfectly optimized SEO title balances the needs of search engines and searchers, making it both enticing to read and helpful for keyword rankings.

Learning 116

Learning Capital Commerce Information 116

Smart Data Collective

NOVEMBER 4, 2021

There are many important considerations for people using cloud technology. Lots of businesses have already moved to the cloud. One of the most important issues is cloud security. Cyberattacks have been named one of five top-rated risks in 2020, according to Global Risks Report for both private individuals and businesses. In 2021 the tendency is not expected to slow down as in IoT sector alone cyberattacks are projected to double in the next five years.

Security 309

Security Security Education Technology 309

Advertisement

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

ArchIntel

NOVEMBER 2, 2021

ArchIntel™ -. Facebook is seeking a product marketing researcher for its Spark AR platform , a studio built for creating intuitive and customizable augmented reality experiences in Instagram stories and reels, among other things. The job search comes as the tech company looks to release multiple products over the next few years. The selected candidate will be deployed in New York as part of the Facebook Reality Labs marketing insights team, according to a job announcement posted on LinkedIn.

Market Research 104

Market Research Marketing Research Research Marketing 104

Zoominfo

NOVEMBER 3, 2021

Websites and online experiences have undergone immense changes over the past 20 years, but one of the most important elements of any website remains virtually identical to its Web 1.0 predecessor: the humble form. Web forms are one of the most valuable lead-generation tools at your disposal. Despite this, the web forms of today have not kept pace with broader changes in web design and online experiences.

Sales 100

Sales Information Marketing Marketing 100

Dataversity

NOVEMBER 5, 2021

Blockchain is a technology that allows information to be recorded while protecting data against tampering, thereby maintaining integrity. While blockchain records information like a database, it differs from a traditional database in that it stores data in blocks that are linked as chains and are theoretically immutable. Capabilities of Blockchain That Enable or Disable Data […].

Management 98

Management Information Technology Technology 98

Smart Data Collective

NOVEMBER 5, 2021

Big data has become highly important for many companies that are trying to maintain a strong competitive edge, which explains why companies are expected to spend over $116 billion on it by 2027. There are many brilliant ways that companies can leverage big data to improve their bottom line. We mentioned the benefits of using big data to better manage financial and HR policies.

Business 308

Business Competitive Security Security 308

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

ArchIntel

NOVEMBER 2, 2021

ArchIntel™ -. Gergo Varga , a content manager for anti-fraud company SEON , has published an article detailing how open-source intelligence factors into employee recruitment. According to Varga, OSINT investigations could yield valuable information about a person’s prior employment, academic background, industry status and interests. Such investigations aid in background checks and evaluations of job applicants, enabling human resources managers to make informed hiring-related decisions.

Intelligence 104

Intelligence Intelligence Human Resources Profiling 104

Domo

NOVEMBER 5, 2021

Scott Wagner can pinpoint the beginning of the “modern data revolution” at Mayer Electric. It was when business questions were getting so difficult for the operations team to answer using traditional spreadsheet software. So, Scott approached the president and suggested that the Alabama-based distributor of electrical products and services modernize its approach to data.

Business Intelligence 98

Business Intelligence Intelligence Intelligence Sales 98

Dataversity

NOVEMBER 3, 2021

People today are often rightfully skeptical about sharing their information with companies and service providers. Large-scale data breaches, like the recent exposure of the personal data of 533 million Facebook users, can quickly disillusion consumers and tarnish brand trust. Nevertheless, consumers are required to hand over their personal information each time they sign up for a […].

Win 98

Win Security Security Business 98

Smart Data Collective

NOVEMBER 3, 2021

There is no denying the reality that artificial intelligence is setting new standards in the financial sector. In fact, AI is the basis for the sudden boom in Fintech. We have talked extensively about the role of AI in investment management and insurance. However, there are other segments of the financial industry that also rely on AI technology. The banking industry is among them.

Banking 309

Banking Briefing Loss Algorithm 309

Advertisement

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

ArchIntel

NOVEMBER 2, 2021

ArchIntel™ -. Hetherington Group and Dakota State University have launched an OSINT Academy funded by the National Security Agency. The academy will focus on cyber intelligence instruction and cater primarily to military members and first responders. Graduates are expected to boost the U.S. national cybersecurity workforce, Hetherington Group said. According to the OSINT academy website , students will learn best practices for open-source intelligence and dark web investigations and obtain skill

Counterintelligence 104

Counterintelligence Intelligence Intelligence Education 104

Netbasequid

NOVEMBER 3, 2021

Brands need market intelligence tools that will inform strategic decision-making across their enterprise. There is a lot of data out there that can help, but much of it is disparate and unstructured. As such, you need market intelligence tools that can not only scoop it up but package it in a way that makes sense. In that vein, we’ll touch on the top ten market intelligence tools of 2021 that’ll help you brand make sense of it all.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

SpyFu

NOVEMBER 1, 2021

You’ve heard the stories ( small businesses spending more on digital advertising ), you’ve seen the case studies ( 19X return on ad spend ), and now you’re ready to get started with PPC advertising yourself. But where to begin? Unlike SEO, where creating content is generally free (minus hosting costs and time investments), PPC inherently costs you money with each click you receive.

Knowledge 98

Knowledge Win Sales Learning 98

Smart Data Collective

OCTOBER 30, 2021

Last year, one expert reported that Netflix used big data to grow to become a $100 billion company. This shouldn’t surprise anybody, because big data has been instrumental in their business model since the day the company was launched. Netflix, by far, is one of the most reputed, loved, preferred, and biggest OTT Platforms and has also been around the longest.

Algorithm 298

Algorithm Competitive Business Management 298

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence

ArchIntel

NOVEMBER 2, 2021

ArchIntel™ -. An article in Forbes points out how some corporate decision-makers overanalyze otherwise simple problems by bringing in measurement algorithms and artificial intelligence when all they have to do is look at the issue from a human perspective. Author Patrick Bensen makes a case for the continued importance of basic human skills in today’s technology-driven corporate landscape.

Human Resources 104

Human Resources Algorithm Capital Intelligence 104

Netbasequid

NOVEMBER 2, 2021

Getting inside the minds of your customers can be tricky. Harnessing the power of customer intelligence platforms takes the guess work out of the equation, ensuring you hit your target audience where it counts, every time. How does that work? Let’s find out! We’ll be dissecting what customer intelligence (CI) platforms are, and why you need them to inform your next marketing strategy.

Intelligence 98

Intelligence Intelligence Entertainment Travel 98

Dataversity

NOVEMBER 4, 2021

We have reached an exciting milestone in how we harness digital technologies. The shifts forced by the pandemic have altered our behaviors and expectations around the digital services we use. As many have said, the past 20 months accelerated years of planned digitization. But it’s only starting to become evident how successful that transformation has […].

Technology 98

Technology Technology Information Management 98

Smart Data Collective

NOVEMBER 1, 2021

Big data technology has become a very important aspect of modern retail. Countless retailers are finding ways to leverage big data to gain a greater competitive edge, market more effectively to customers and improve the in-store experience. One of the biggest ways that big data is being applied by many retail businesses is with QR codes. QR codes give businesses access to major troves of information.

Business 298

Business Retail Competitive Marketing 298

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive