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As more generative AI projects move from proof-of-concept to production, CIOs will be shouldering the additional pressure of enacting AI governance policies to protect the enterprise — and their jobs. There is no dearth of AI governance frameworks available from the US government and European Union, as well as top market researchers, but no doubt, as gen AI innovation outpaces formal standards, CIOs will need to enact and hone internal AI governance policies in 2025 — and enlist the entire C-sui
How AI Can Change Your Social Listening Practice Since the release of OpenAI’s generative models in late 2022, generative AI has become a buzzword in marketing. However, long before this, AI was the backbone of social listening tools, helping brands extract insights from massive volumes of social media data. These tools initially used traditional NLP techniques to analyze sentiment, detect themes, and recognize entities—turning raw data into measurable insights.
In the digital era, data is the backbone of innovation and transformation. At IKEA, the global home furnishings leader, data is more than an operational necessity—it’s a strategic asset. In a recent presentation at the SAPSA Impuls event in Stockholm , George Sandu, IKEA’s Master Data Leader, shared the company’s data transformation story, offering valuable lessons for organizations navigating similar challenges.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Just as Japanese Kanban techniques revolutionized manufacturing several decades ago, similar “just-in-time” methods are paying dividends as companies get their feet wet with generative AI. “The timeliness is critical. You don’t want to do the work too much in advance because you want that real-time context. We activate the AI just in time,” says Sastry Durvasula, chief information and client services officer at financial services firm TIAA.
In today's digital advertising landscape, achieving a strong return on investment (ROI) from your Google Ads campaigns isn't just about spending more – it's about spending smarter. While Google Ads is our everyday tool, sometimes we want to go beyond for campaign results. In this piece, I will share my 6 practical tips to maximise your PPC efforts according to fundamentals rather than the skyrocket ideas 🙂 These strategies will help you: Stay ahead of your competiti
A data breach is like the iceberg that sank the “unsinkable” Titanic – it can swiftly bring down even the most powerful organizations. In today’s data-driven world, as per IBM’s 2024 report, the cost of data breaches has skyrocketed to $4.88 million per incident globally, while in the United States, this figure is almost double at $9.36 million […] The post The Legal Necessity of Secure Data Erasure in Preventing Data Breaches appeared first on DATAVERSITY.
AI coding agents are poised to take over a large chunk of software development in coming years, but the change will come with intellectual property legal risk, some lawyers say. AI-powered coding agents will be a step forward from the AI-based coding assistants, or copilots, used now by many programmers to write snippets of code. But as coding agents potentially write more software and take work away from junior developers, organizations will need to monitor the output of their robot coders, acc
My strongly-held opinion: technology ROI cases based exclusively on the “hard numbers” are dangerously inadequate works of fiction. I was at the Swedish SAP User Group event (SAPSA Impuls Stockholm) this week. There was a great presentation by Mölnlycke Health Care on “Building the Business Case for RISE” by Mikael Björk – Global Director IT, and he explained that they had an impressive payback period of just 3½ years.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
The telecom sector is as competitive as it gets. Consumers are always looking for the most reliable provider that gives them the fastest 5G for the least amount of money, and if they find someone who delivers more, faster and better, they change providers without even flinching. That means telecom companies today, need to know exactly what consumers want, tomorrow.
In a recent Data-Driven Dining Trends 2025 webinar hosted by Placer.ai, new data highlighted shifts in consumer behavior within the food retail sector. At Engage3, we see these trends as proof that a strategic, data-driven approach to pricing is more essential than ever. Here’s a breakdown of the main trends discussed and how Engage3 is helping clients stay competitive through Price Image optimization and data insights.
Artificial Intelligence (AI), a term once relegated to science fiction, is now driving an unprecedented revolution in business technology. From nimble start-ups to global powerhouses, businesses are hailing AI as the next frontier of digital transformation. Nutanix commissioned U.K. research firm Vanson Bourne to survey 650 global IT, DevOps, and Platform Engineering decision-makers on their enterprise AI strategy.
This month, in November’s “Book of the Month,” we’re settling in with Dr. Wendy Lynch’s “Become an Analytic Translator” and learning about the nature of communication with data in the workplace. In her book, Dr. Lynch focuses on a potentially new role in many organizations: a role that bridges the divide between analysts and executives. […] The post Book of the Month: “Become an Analytic Translator” appeared first on DATAVERSITY.
In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
Market intelligence is critical for businesses trying to stay competitive. Knowing how to collect and analyze data can set you apart. But with so many sources and techniques, figuring out where to start can feel overwhelming. Whether you’re conducting competitor analysis, tracking customer behavior, or scanning trends, understanding the right methods is important.
Retail media networks have been gaining serious traction over the last few years. In fact, retail media could become one of the biggest growth drivers in digital advertising history. According. The post A Holistic System’s Approach to Mastering Retail Media appeared first on Blog.
Jeff Schumacher, CEO of artificial intelligence (AI) software company NAX Group, told the World Economic Forum : “To truly realize the promise of AI, businesses must not only adopt it, but also operationalize it.” Schumacher and others believe AI can help companies make data-driven decisions by automating key parts of the strategic planning process.
Document SCIP Insights The Future of Space Tourism: How Intelligence Can Make Space Travel Safe and Accessible Space tourism, once a topic of science fiction, is now becoming a reality. Companies like SpaceX, Blue Origin, and Virgin Galactic have pioneered civilian space flights, opening new doors for people who dream of experiencing space firsthand.
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
We live in a world where an organization’s reputation is critical to its bottom line, impacting everything from customer retention and loyalty to financial performance and its competitive edge. While leaders understand the importance of protecting the organization’s reputation, cybercriminals also see the value of compromising it. Through various methods to disrupt an organization’s daily […] The post DDoS Attacks on the Rise: Is Your Organization Prepared?
The UK government has introduced an AI assurance platform, offering British businesses a centralized resource for guidance on identifying and managing potential risks associated with AI, as part of efforts to build trust in AI systems. About 524 companies now make up the UK’s AI sector, supporting more than 12,000 jobs and generating over $1.3 billion in revenue, the UK government said.
I just read that the Miss Universe contestant from Panama was evicted from the Miss Universe pageant. I don't know what she did, but it was apparently bad enough to get kicked out. She was hot and she was popular, but she's been evicted.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
The details are in the data, and well help you understand them. Whatever the challenge, Domo.AI is here to helpfrom preparation to forecasting to automation, leverage Domos suite of AI tools and services to enhance and extend your business strategy. Domos AI Chat offers conversational data exploration, flexible model creation and management, seamless deployment, and enhanced governance and security so you can integrate safely, personalize freely, and build with confidence.
Discover the strategic importance of data lineage in modern business ecosystems. Learn how data lineage enhances data quality, ensures compliance with GDPR & CCPA, and boosts operational efficiency for Data & Analytics teams. Read our latest blog on implementing data lineage for improved governance and streamlined data management. Erhalten Sie Zugriff auf diesen Inhalt, indem Sie BARC+ in unserem Shop erwerben.
In an era where technology reshapes entire industries, I’ve had the privilege of leading Mastercard on an extraordinary journey. Once synonymous with a simple plastic credit card to a company at the forefront of digital payments, we’ve consistently pushed the boundaries of innovation while respecting tradition and our relationships with our merchants, banks, and customers.
For the business intelligence professional, DevOps can be a confusing topic because it intersects with many disciplines and philosophies. I'm hopeful that a bit of reflection on my own experience over the years provides some valuable insight. I have seen DevOps and version control implemented on dozens and perhaps hundreds of projects, with different degrees of sophistication and control.
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
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