Zoominfo

FEBRUARY 25, 2019

Marketers constantly adjust to new content trends and try new tactics to increase the effectiveness of their marketing initiatives. But, new content is only one piece of the content marketing puzzle. The content you created in the past ago doesn’t disappear just because it’s no longer relevant or timely. In fact, out of date content can negatively impact several different aspects of your marketing program—and many marketers don’t even realize it.

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Algorithm Marketing Marketing Learning 130

Moz

FEBRUARY 26, 2019

Posted by TheMozTeam With the new year in full swing and an already busy first quarter, our 2019 predictions for SEO in the new year are hopping onto the scene a little late — but fashionably so, we hope. From an explosion of SERP features to increased monetization to the key drivers of search this year, our SEO experts have consulted their crystal balls (read: access to mountains of data and in-depth analyses) and made their predictions.

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Competitive Landscape Competitive Capital Research 61

Happy Market

FEBRUARY 28, 2019

Today, my guest is Mitchell Atchison, Senior Associate in US Immunology Marketing Research at a leading global pharmaceutical firm. Mitchell has spent his career in both retail and pharma. This episode is brought to you by Attest. Attest is a powerful, easy-to-use SaaS platform that connects businesses to over 100 million consumers in 80 countries on demand in just a few clicks.

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Pharmaceutical Research Retail Market Research 52

BI Insight

FEBRUARY 26, 2019

In an article I posted a while back I showed different methods of creating Time dimension in Power BI and Tabular models. The Time dimension I explained was in Minutes. In this post I show you simple way to create Time dimension supporting Seconds. As this is a quick tip, I only show you how … Continue reading Quick Tips: Time Dimension with Granularity of Seconds in Power BI and Analysis Services Tabular Models.

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Analysis Business Intelligence Business Intelligence 52

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Zoominfo

FEBRUARY 27, 2019

The art of the sales pitch has drastically changed in recent years. Technological advances have allowed your buyers to access more information than ever before. And, as a result, most are already educated about your products and services. In fact, experts estimate that 50%-90% of the buyer’s journey is complete before the buyer even speaks to a sales rep ( source ).

Sales 100

Sales Market Intelligence Profiling Research 100

Happy Market

FEBRUARY 28, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Stephen Thompson, Executive VP of Recollective. This Episode’s Sponsor: GreenBook Contact Stephen Online: LinkedIn Recollective [00:02] My guest today is Stephen with Recollective.

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Research Technology Technology Business 52

Moz

FEBRUARY 24, 2019

Posted by KristinTynski In my last post , I explained how using network visualization tools can help you massively improve your content marketing PR/Outreach strategy —understanding which news outlets have the largest syndication networks empowers your outreach team to prioritize high-syndication publications over lower syndication publications. The result?

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Learning Advantage Advantage Information 56

Zoominfo

FEBRUARY 26, 2019

B2B sales can be a rewarding career for those who enjoy working with people, building relationships, and of course, selling a product or service. Yet, if you’ve ever looked for a sales job, you know how difficult it can be to land a good position with a reputable organization. Today, we make your life a little easier. Keep reading for a comprehensive guide to getting the B2B sales job of your dreams.

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BI Insight

FEBRUARY 26, 2019

In an article I posted a while back I showed different methods of creating Time dimension in Power BI and Tabular models. The Time dimension I explained was in Minutes. In this post I show you simple way to create Time dimension supporting Seconds. As this is a quick tip, I only show you how … Continue reading Quick Tips: Time Dimension with Granularity of Seconds in Power BI and Analysis Services Tabular Models.

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Analysis Business Intelligence Business Intelligence 44

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Competitive

Happy Market

FEBRUARY 27, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Rahul Krishna, Director EMEA, Client Solutions at Prodege. This Episode’s Sponsor: GreenBook Contact Rahul Online: LinkedIn Prodege [00:00] We are live today at IIeX in Amsterdam, morning time.

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Market Research Marketing Research Gaming Research 52

Moz

FEBRUARY 28, 2019

Posted by KameronJenkins From irrelevant, off-topic backlinks to cookie-cutter anchor text, there are more than a few clues hidden in your backlink profile that something spammy is going on. Alone they might not be something to worry about, but in conjunction, common red flags can spell trouble when you're performing an audit on your backlink profile.

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Profiling Marketing Marketing Information 55

BIS Research

FEBRUARY 28, 2019

Blockchain-in-Agriculture. BIS Research presented an emerging tech webinar on blockchain technology transforming the agriculture and food supply chain. During the webinar, significant insights were shared on how blockchain technology is likely to disrupt the agriculture industry, increase food safety, and improve the overall supply chain for agricultural produce.

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Technology Technology Intellectual Property Finance 40

Better Buys

FEBRUARY 26, 2019

Employee turnover can be frustrating for any company. It doesn’t just cause a loss of time, energy and morale. It can also cost a company anywhere between 90% to 200% of the employee’s annual salary, according to The Society of Human Resource Management. These costs include severance, recruitment, training and lost productivity. No wonder 78% […].

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Human Resources Loss Management IT 22

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Happy Market

FEBRUARY 27, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Ranier van Rietschoten, Co-Founder and CCO of Veylinx. This Episode’s Sponsor: GreenBook Contact Ranier Online: LinkedIn Veylinx [00:02] My guest today is Rainier from Veylinx.

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Startups Briefing Market Research Marketing Research 52

Moz

FEBRUARY 24, 2019

Posted by TheMozTeam This post was originally published on the STAT blog. Featured snippets, a vehicle for voice search and the answers to our most pressing questions, have doubled on the SERPs — but not in the way we usually mean. This time, instead of appearing on two times the number of SERPS, two snippets are appearing on the same SERP. Hoo! In all our years of obsessively stalking snippets, this is one of the first documented cases of them doing something a little different.

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Research Win Knowledge Analysis 50

BIS Research

FEBRUARY 27, 2019

The automotive industry is undergoing a transformative shift toward the adoption of electric vehicles (EV) and is investing significantly in the research and development (R&D) of its battery technology and components. The energy density and weight of the battery are the major factors that determine the designing and manufacturing cost of an electric vehicle.

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Technology Technology Alliance Analysis 40

Elegant BI

FEBRUARY 28, 2019

If Data Science was once the sole domain of analysts and data scientists, Augmented Data Science represents the democratized view of this domain. With Augmented Data Science, the average business user can engage with advanced analytics tools that allow for automated machine learning (AutoML) and leverage sophisticated analytical techniques and algorithms in a guided environment that uses auto-recommendations and suggestions to lead users through the complex world of data science with ease and in

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Business IT Knowledge Analysis 52

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Happy Market

FEBRUARY 27, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Rie Burke, Managing Director, EMEA at Innovate MR. This Episode’s Sponsor: GreenBook Contact Rie Online: LinkedIn Innovate MR [00:00] My guest today, Rie Burke, Innovate MR.

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Innovation Management Technology Technology 52

Moz

MARCH 1, 2019

Posted by BritneyMuller It's finally here, for your review and feedback: Chapter 7 of the new Beginner's Guide to SEO, the last chapter. We cap off the guide with advice on how to measure, prioritize, and execute on your SEO. And if you missed them, check out the drafts of our outline , Chapter One , Chapter Two , Chapter Three , Chapter Four , Chapter Five , and Chapter Six for your reading pleasure.

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Benchmarking Restaurants Briefing Competitive 49

BIS Research

FEBRUARY 24, 2019

Teleradiology is a technology that enables sharing of radiological images, such as X-rays, CTs, and MRIs of patients with, as well as amongst radiologists placed in different parts of the world for examinations. This technology enables initiating the treatment procedure of a patient, who otherwise has no access to a radiologist, without delay. Its benefits include reduced cost, expertise, and accurate examination of a radiological image.

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Hospitals Marketing Marketing Technology 40

Happy Market

FEBRUARY 27, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Rob Marjenberg, Co-Founder of Qualie. This Episode’s Sponsor: GreenBook Contact Rob Online: LinkedIn rob@qualie.com [00:02] I’ve got Rob with Qualie.

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Market Research Marketing Research Research Learning 52

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence

Happy Market

FEBRUARY 26, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Dorte Torpe Hansen, International Business Development Director at Strategir. This Episode’s Sponsor: GreenBook Contact Dorte Online: LinkedIn Strategir [00:01] My guest today is Dorte from Strategir.

Research 52

Research Market Research Marketing Research Technology 52

Happy Market

FEBRUARY 26, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Estrella Lopez Brea, Global Head of Consumer Connections at CPW. This Episode’s Sponsor: GreenBook Contact Estrella Online: LinkedIn CPW [00:02] I have a special guest.

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Market Research Marketing Research Research Globalization 52

Happy Market

FEBRUARY 26, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Florian Passlick, Research Consultant at eye square. This Episode’s Sponsor: GreenBook Contact Florian Online: LinkedIn eye square [00:03] My guest today is Florian.

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Market Research Marketing Research Commerce Research 52

Happy Market

FEBRUARY 26, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Frank Hayden, COO at Op4G. This Episode’s Sponsor: GreenBook Contact Frank Online: LinkedIn Op4G [00:01] We are live today.

Market Research 52

Market Research Marketing Research Banking Research 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Happy Market

FEBRUARY 26, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Jenny Karubian, CEO at Ready to Launch Research. This Episode’s Sponsor: GreenBook Contact Jenny Online: LinkedIn Ready to Launch Research [00:02] My guest today is Jenny Karubian.

Research 52

Research Travel Market Research Marketing Research 52

Happy Market

FEBRUARY 26, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Kristian Smith, Co-Founder and Strategy Director at GlobaLexicon This Episode’s Sponsor: GreenBook Contact Kristian Online: Linkedin GlobaLexicon [00:02] We are live at IIeX Amsterdam.

Market Research 52

Market Research Marketing Research Research Competitive 52

Happy Market

FEBRUARY 26, 2019

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Lucy Davison, Managing Director at Keen as Mustard Marketing. This Episode’s Sponsor: GreenBook Contact Lucy Online: LinkedIn Keen as Mustard [00:02] Lucy Davison, Keen as Mustard.

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Marketing Marketing Benchmarking Hospitals 52