Sat.Feb 23, 2019 - Fri.Mar 01, 2019

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The Step-by-Step Guide to a B2B Content Audit

Zoominfo

Marketers constantly adjust to new content trends and try new tactics to increase the effectiveness of their marketing initiatives. But, new content is only one piece of the content marketing puzzle. The content you created in the past ago doesn’t disappear just because it’s no longer relevant or timely. In fact, out of date content can negatively impact several different aspects of your marketing program—and many marketers don’t even realize it.

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14 SEO Predictions for 2019 & Beyond, as Told by Mozzers

Moz

Posted by TheMozTeam With the new year in full swing and an already busy first quarter, our 2019 predictions for SEO in the new year are hopping onto the scene a little late — but fashionably so, we hope. From an explosion of SERP features to increased monetization to the key drivers of search this year, our SEO experts have consulted their crystal balls (read: access to mountains of data and in-depth analyses) and made their predictions.

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Ep. 207 – Mitchell Atchison – Biggest Challenges Pharma Researchers Are Facing In Today’s Landscape

Happy Market

Today, my guest is Mitchell Atchison, Senior Associate in US Immunology Marketing Research at a leading global pharmaceutical firm. Mitchell has spent his career in both retail and pharma. This episode is brought to you by Attest. Attest is a powerful, easy-to-use SaaS platform that connects businesses to over 100 million consumers in 80 countries on demand in just a few clicks.

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Quick Tips: Time Dimension with Granularity of Seconds in Power BI and Analysis Services Tabular Models

BI Insight

In an article I posted a while back I showed different methods of creating Time dimension in Power BI and Tabular models. The Time dimension I explained was in Minutes. In this post I show you simple way to create Time dimension supporting Seconds. As this is a quick tip, I only show you how … Continue reading Quick Tips: Time Dimension with Granularity of Seconds in Power BI and Analysis Services Tabular Models.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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7 Ways to Nail Your Next Sales Presentation

Zoominfo

The art of the sales pitch has drastically changed in recent years. Technological advances have allowed your buyers to access more information than ever before. And, as a result, most are already educated about your products and services. In fact, experts estimate that 50%-90% of the buyer’s journey is complete before the buyer even speaks to a sales rep ( source ).

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IIeX Europe 2019 Conference Series – Stephen Thompson – Recollective

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Stephen Thompson, Executive VP of Recollective. This Episode’s Sponsor: GreenBook Contact Stephen Online: LinkedIn Recollective [00:02] My guest today is Stephen with Recollective.

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Advanced Linkbuilding: How to Find the Absolute Best Publishers and Writers to Pitch

Moz

Posted by KristinTynski In my last post , I explained how using network visualization tools can help you massively improve your content marketing PR/Outreach strategy —understanding which news outlets have the largest syndication networks empowers your outreach team to prioritize high-syndication publications over lower syndication publications. The result?

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The Definitive Guide to Getting a B2B Sales Job

Zoominfo

B2B sales can be a rewarding career for those who enjoy working with people, building relationships, and of course, selling a product or service. Yet, if you’ve ever looked for a sales job, you know how difficult it can be to land a good position with a reputable organization. Today, we make your life a little easier. Keep reading for a comprehensive guide to getting the B2B sales job of your dreams.

Sales 100
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Quick Tips: Time Dimension with Granularity of Seconds in Power BI and Analysis Services Tabular Models

BI Insight

In an article I posted a while back I showed different methods of creating Time dimension in Power BI and Tabular models. The Time dimension I explained was in Minutes. In this post I show you simple way to create Time dimension supporting Seconds. As this is a quick tip, I only show you how … Continue reading Quick Tips: Time Dimension with Granularity of Seconds in Power BI and Analysis Services Tabular Models.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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IIeX Europe 2019 Conference Series – Rahul Krishna – Prodege

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Rahul Krishna, Director EMEA, Client Solutions at Prodege. This Episode’s Sponsor: GreenBook Contact Rahul Online: LinkedIn Prodege [00:00] We are live today at IIeX in Amsterdam, morning time.

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7 Red Flags to Watch Out For When Auditing Your Link Profile - Whiteboard Friday

Moz

Posted by KameronJenkins From irrelevant, off-topic backlinks to cookie-cutter anchor text, there are more than a few clues hidden in your backlink profile that something spammy is going on. Alone they might not be something to worry about, but in conjunction, common red flags can spell trouble when you're performing an audit on your backlink profile.

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Blockchain Technology Transforming the Agriculture and Food Supply Chain

BIS Research

Blockchain-in-Agriculture. BIS Research presented an emerging tech webinar on blockchain technology transforming the agriculture and food supply chain. During the webinar, significant insights were shared on how blockchain technology is likely to disrupt the agriculture industry, increase food safety, and improve the overall supply chain for agricultural produce.

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3 Ways HRMS Can Reduce Employee Turnover

Better Buys

Employee turnover can be frustrating for any company. It doesn’t just cause a loss of time, energy and morale. It can also cost a company anywhere between 90% to 200% of the employee’s annual salary, according to The Society of Human Resource Management. These costs include severance, recruitment, training and lost productivity. No wonder 78% […].

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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IIeX Europe 2019 Conference Series – Ranier van Rietschoten – Veylinx

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Ranier van Rietschoten, Co-Founder and CCO of Veylinx. This Episode’s Sponsor: GreenBook Contact Ranier Online: LinkedIn Veylinx [00:02] My guest today is Rainier from Veylinx.

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We Dipped Our Toes Into Double Featured Snippets

Moz

Posted by TheMozTeam This post was originally published on the STAT blog. Featured snippets, a vehicle for voice search and the answers to our most pressing questions, have doubled on the SERPs — but not in the way we usually mean. This time, instead of appearing on two times the number of SERPS, two snippets are appearing on the same SERP. Hoo! In all our years of obsessively stalking snippets, this is one of the first documented cases of them doing something a little different.

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Automotive Solid-State Battery Technology – The Future of Electric Vehicles

BIS Research

The automotive industry is undergoing a transformative shift toward the adoption of electric vehicles (EV) and is investing significantly in the research and development (R&D) of its battery technology and components. The energy density and weight of the battery are the major factors that determine the designing and manufacturing cost of an electric vehicle.

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What is Augmented Data Science and Why is it Important to My Business?

Elegant BI

If Data Science was once the sole domain of analysts and data scientists, Augmented Data Science represents the democratized view of this domain. With Augmented Data Science, the average business user can engage with advanced analytics tools that allow for automated machine learning (AutoML) and leverage sophisticated analytical techniques and algorithms in a guided environment that uses auto-recommendations and suggestions to lead users through the complex world of data science with ease and in

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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IIeX Europe 2019 Conference Series – Rie Burke – Innovate MR

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Rie Burke, Managing Director, EMEA at Innovate MR. This Episode’s Sponsor: GreenBook Contact Rie Online: LinkedIn Innovate MR [00:00] My guest today, Rie Burke, Innovate MR.

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Rewriting the Beginner's Guide to SEO, Chapter 7: Measuring, Prioritizing, & Executing SEO

Moz

Posted by BritneyMuller It's finally here, for your review and feedback: Chapter 7 of the new Beginner's Guide to SEO, the last chapter. We cap off the guide with advice on how to measure, prioritize, and execute on your SEO. And if you missed them, check out the drafts of our outline , Chapter One , Chapter Two , Chapter Three , Chapter Four , Chapter Five , and Chapter Six for your reading pleasure.

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Teleradiology Services Market is Projected to Reach $9.46 billion by 2026

BIS Research

Teleradiology is a technology that enables sharing of radiological images, such as X-rays, CTs, and MRIs of patients with, as well as amongst radiologists placed in different parts of the world for examinations. This technology enables initiating the treatment procedure of a patient, who otherwise has no access to a radiologist, without delay. Its benefits include reduced cost, expertise, and accurate examination of a radiological image.

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IIeX Europe 2019 Conference Series – Rob Marjenberg – Qualie

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Rob Marjenberg, Co-Founder of Qualie. This Episode’s Sponsor: GreenBook Contact Rob Online: LinkedIn rob@qualie.com [00:02] I’ve got Rob with Qualie.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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IIeX Europe 2019 Conference Series – Dorte Torpe Hansen – Strategir

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Dorte Torpe Hansen, International Business Development Director at Strategir. This Episode’s Sponsor: GreenBook Contact Dorte Online: LinkedIn Strategir [00:01] My guest today is Dorte from Strategir.

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IIeX Europe 2019 Conference Series – Estrella Lopez Brea – CPW

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Estrella Lopez Brea, Global Head of Consumer Connections at CPW. This Episode’s Sponsor: GreenBook Contact Estrella Online: LinkedIn CPW [00:02] I have a special guest.

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IIeX Europe 2019 Conference Series – Florian Passlick – eye square

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Florian Passlick, Research Consultant at eye square. This Episode’s Sponsor: GreenBook Contact Florian Online: LinkedIn eye square [00:03] My guest today is Florian.

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IIeX Europe 2019 Conference Series – Frank Hayden – Op4G

Happy Market

Welcome to the #IIEX Europe Conference Series 2019. Recorded live in Amsterdam, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Frank Hayden, COO at Op4G. This Episode’s Sponsor: GreenBook Contact Frank Online: LinkedIn Op4G [00:01] We are live today.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr