Zoominfo

SEPTEMBER 17, 2018

Ten or so years ago, podcasts were just a blip on the average marketer’s radar. Although the medium existed, it certainly wasn’t as common or as popular as it is today. In fact, 48 million Americans listened to podcasts weekly in 2018—that’s 6 million more weekly listeners than there were just a year ago ( source ). Given its rising popularity, podcasting is now an avenue marketers can explore to publish more branded content and reach new audiences.

Marketing 252

Marketing Marketing Copywrite Sales 252

DC Velocity

SEPTEMBER 15, 2018

Whether it's saving space, boosting productivity, or slashing processing costs, the benefits of automation can make it a logical move. Here are some signs that your operation is ripe for automation.

IT 64

IT Technology Technology 64

Happy Market

SEPTEMBER 21, 2018

Today, my guest is Clint Taylor, Senior VP & Strategic Technologist at Sentient Decision Science as well as the inventor of Sentient Prime. Sentient Decision Science specializes in behavioral data. Sentient embeds implicit experiments in surveys to reveal the subconscious associations with brands. Prior to Sentient Decision Science, Clint has founded a company and has worked in research and technology.

Sports 52

Sports Market Research Marketing Research Research 52

Elegant BI

SEPTEMBER 19, 2018

Does Tally Have a Mobile App? Tally users are a dedicated bunch. They do love their Tally solution and they are loathe to be without it. But, the desktop application is not accessible to them on the road, and that is a problem. This application has become critical to the day-to-day function and decisions of many organizations and users depend on the data contained within the app to make decisions.

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Finance Business Intelligence Intelligence Intelligence 52

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Zoominfo

SEPTEMBER 18, 2018

Personalization. It’s one of the most talked-about trends in the marketing world today. Marketers—us included—continue to preach the importance of understanding your customers and delivering targeted, personalized campaigns based on what you know about them. But, what we haven’t discussed are the risks of personalization—or more specifically, what happens when a campaign is too personalized.

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Marketing Marketing Sports Information 206

Happy Market

SEPTEMBER 18, 2018

Today, my guest is Dyna Boen, President of Market Research at Survata. Survata offers a technology platform that informs business decisions used by today’s top brands including GameStop, Clorox, Gartner, and Disney. Dyna is a serial entrepreneur who has worked in all aspects of the marketing research space. FIND DYNA ONLINE: [link] Twitter: @DynaBoen1 LinkedIn: [link] Survata's Data Quality FIND US ONLINE: www.happymr.com Facebook: [link] Twitter: @happymrxp Instagram: @happymrxp LinkedIn: [link

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Market Research Marketing Research Research Marketing 52

Athena Solutions BI

SEPTEMBER 18, 2018

Tableau, Power BI and Qlik Sense offer similar self-service BI functionality, consultant Rick Sherman says. But he points to some of their strengths and weaknesses. Purchasing decisions on self-service BI software often come down to a three-way competition: Tableau vs. Power BI vs. Qlik. “Typically, they’re the ones winning out in self-service BI.

Win 52

Win Competitive Management Business Intelligence 52

Zoominfo

SEPTEMBER 16, 2018

Often, HR departments hire reactively— meaning they only seek to fill positions as they open up. Talent mapping, on the other hand, is a proactive approach used to forecast long-term hiring needs and subsequently cultivate organizational support for new roles over time. Essentially, talent mapping bridges the gap between a company’s goals and the personnel they must hire to reach them.

Matrix 203

Matrix Information Market Intelligence Advantage 203

DC Velocity

SEPTEMBER 15, 2018

We hope you weren't driven mad trying to find the song titles in our June issue. August-issue responses are due Sept. 16.

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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

Elegant BI

SEPTEMBER 18, 2018

Social BI Software Improves Decisions and Engenders Data Sharing! Social networking is here to stay. Your business users are familiar with these tools and, if used in the right way, these types of social tools can significantly contribute to a common understanding of information, and to collaboration and increased productivity. Social business intelligence tools can transform business users into Citizen Data Scientists and help each user to better understand how to use data and analysis to furth

Business Intelligence 52

Business Intelligence Analysis Data Analysis Intelligence 52

Digimind

SEPTEMBER 19, 2018

Here we will review 5 essential graphs your social command centres should display as a summary of your brand’s performance in both earned media and owned media. The post 5 Essential Graphs for Your Social Media Dashboard appeared first on Digimind Blog.

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Zoominfo

SEPTEMBER 20, 2018

What makes a marketer successful? However you answer that question, one thing is for certain—it’s a different answer than the one you’d give five years ago. The marketing industry lives in a constant state of evolution. New trends and technologies emerge regularly and quickly change the way we interact with customers and prospects. Today, we take a close look at the most essential skills modern marketers must possess to keep up with the current marketing landscape.

Marketing 193

Marketing Marketing Data Analysis Intelligence 193

DC Velocity

SEPTEMBER 21, 2018

I-95 in North Carolina's southern tier remains closed, as do parts of I-40; FedEx, UPS report disruptions, outbound load-to-truck ratios fall.

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Elegant BI

SEPTEMBER 17, 2018

Is Advanced Analytics Right Easy Enough for My Business Users? The benefits of advanced data discovery do not have to be limited to data scientists or IT staff. If you choose the right data discovery tool, your business users can enjoy the benefits of confident business decisions, shared analytics and a common approach to, and understanding of, data-driven, fact-based metrics and results.

Knowledge 52

Knowledge Analysis Business Learning 52

Digimind

SEPTEMBER 17, 2018

At Digimind, our aim is to build innovative tools to help our clients understand the world as it is through social media intelligence. We strive to provide not just the best-in-class technology, but also the sharpest minds to deliver actionable insights to help you drive results. There’s nothing that yields happiness quite as much as […]. The post Digimind Named A Strong Performer in Social Listening Platforms Report by Independent Research Firm appeared first on Digimind Blog.

Research 45

Research Innovation Intelligence Intelligence 45

Zoominfo

SEPTEMBER 19, 2018

Successful B2B businesses all have something in common– a segment of loyal customers who regularly purchase and recommend their products and services. Consider these statistics: A 5% increase in customer retention can increase profits between 25% and 95% ( source ). Current customers spend 67% more on average than new customers ( source ). Customers who are highly engaged with a brand make 90% more frequent purchases and spend 60% more on each transaction ( source ).

Business 150

Business Benchmarking Restaurants Hospitals 150

DC Velocity

SEPTEMBER 16, 2018

Teamsters organize truck tour to promote autism awareness.

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Zoominfo

SEPTEMBER 19, 2018

Successful B2B businesses all have something in common– a segment of loyal customers who regularly purchase and recommend their products and services. Consider these statistics: A 5% increase in customer retention can increase profits between 25% and 95% ( source ). Current customers spend 67% more on average than new customers ( source ). Customers who are highly engaged with a brand make 90% more frequent purchases and spend 60% more on each transaction ( source ).

Business 100

Business Benchmarking Restaurants Hospitals 100

DC Velocity

SEPTEMBER 18, 2018

Strategy to be center of 2020 initiative to improve service at western railroad. .

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Digimind

SEPTEMBER 17, 2018

At Digimind, our aim is to build innovative tools to help our clients understand the world as it is through social media intelligence. We strive to provide not just the best-in-class technology, but also the sharpest minds to deliver actionable insights to help you drive results. There’s nothing that yields happiness quite as much as […]. The post Digimind Named A Strong Performer in Social Listening Platforms Report by Independent Research Firm appeared first on Digimind Blog.

Research 40

Research Innovation Intelligence Intelligence 40

DC Velocity

SEPTEMBER 15, 2018

Here's our monthly roundup of some of the charitable works and donations by companies in the material handling and logistics space.

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Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence

DC Velocity

SEPTEMBER 18, 2018

Site in Leesport, Pa., will support company's commercial fleet management, dedicated transportation, and supply chain solutions.

Management 44

Management 44

DC Velocity

SEPTEMBER 16, 2018

Award-winning safety initiative nets workers a free lunch catered by local taqueria.

Win 54

Win 54

DC Velocity

SEPTEMBER 18, 2018

Battery electric vehicles to gain share as urban trucking grows, technology improves, IHS Markit report says. .

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Technology Technology 44

DC Velocity

SEPTEMBER 21, 2018

Venture funding continues flowing for load-matching software.

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Technology Technology 58

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive