Sat.Feb 11, 2023 - Fri.Feb 17, 2023

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5 hot IT budget investments — and 2 going cold

CIO

The economy may be looking uncertain, but technology continues to drive the business and CIOs are investing big in 2023. At the same time, they are defunding technologies that no longer contribute to business strategy or growth. It’s not a stretch to say that across the board, CIOs are continuing to invest in some form of AI. Upgrading cloud infrastructure is critical for deploying broad AI initiatives more quickly, so that’s a key area where investments are being made this year.

Hospitals 909
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Promising Benefits of Predictive Analytics in Asset Management

Smart Data Collective

Artificial intelligence technology has massively disrupted the financial sector. Joe McKendrick posted an article in Forbes on the role that AI will play in the coming democratization of financial services. There are many other reasons AI and big data technology is changing finance. One of the biggest is that more financial institutions are using predictive analytics tools to assist with asset management.

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Unlocking the Power of AI with a Real-Time Data Strategy

CIO

By George Trujillo, Principal Data Strategist, DataStax Increased operational efficiencies at airports. Instant reactions to fraudulent activities at banks. Improved recommendations for online transactions. Better patient care at hospitals. Investments in artificial intelligence are helping businesses to reduce costs, better serve customers, and gain competitive advantage in rapidly evolving markets.

Hospitals 724
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7 Best Data Visualization Examples to Boost Digital Marketing Campaigns

mention

Data visualization is an ever-growing field that helps to communicate data in a more compelling and insightful way. The first example of data visualization was a pie chart in 1786 by William Playfair. The field has come a long way since, then with the use of graphs, infographics, and even 3D data visualizations. Each new example allows for a more complex and accurate portrayal of data, which is essential in making sound decisions based on facts.

Marketing 349
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Dynamic What-If With User-Entered Data In Power BI

Chris Webb BI

My recent post on passing any value to a Power BI dynamic M parameter from a report generated quite a lot of interest but only among people who use DirectQuery mode and who want more flexibility when filtering. In this post, however, I’ll show you an application for this technique that is useful for anyone, regardless of whether they are using DirectQuery mode or Import mode, and which is nothing to do with filtering.

Matrix 299

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Must Read: New Trends for Digital Transformation in 2023 – Value Stream Management

CIO

For many of today’s global enterprises, it’s a struggle to adapt quickly to emerging challenges. With supply chain issues and the impending recession, digital transformation remains a pressing strategic imperative. However, key digital transformation milestones remain out of reach for far too many teams. To make real strides in each of these areas, Value Stream Management (VSM) has emerged as an urgent demand.

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Top 4 Project Management Tools of 2023

mention

Project management tools are among the few tools that span all departments in a business, and with some 85% of companies accelerating the digitization of employee collaboration since the outbreak of COVID, project management is one of the most important tech niches in the post-pandemic world. In the modern business arena, project management tools are a non-negotiable essential for planning, monitoring, and executing projects of any size, while preventing miscommunication and lost efficiencies th

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ZoomInfo’s 2022 Sustainability Report Recap

Zoominfo

We’re excited to announce that our annual Sustainability Report has just been published. At ZoomInfo, we are dedicated to the sustainability of our business, people, and communities. This means fostering an environment and building a platform of products that makes our employees and customers proud. This report looks at our environmental, social and governance responsibilities over the past year, along with our short- and long-term goals.

Travel 130
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Big Data is Changing the Student Financial Aid Process

Smart Data Collective

Over the last few years, the demand for student loans and financial aid has significantly increased as many employers are now dismissing applicants who are without college educations. While this was always the case for certain niches in the past, it’s becoming an increasingly popular practice even among retail and part-time positions that usually don’t have such harsh restrictions on their employees.

Education 307
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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Key Pillars to Future-Proofing Your Cloud Management Strategy

CIO

The onset of the COVID-19 pandemic led many organizations to further adopt public clouds, and geopolitical conflicts have demonstrated the importance and need for sovereign clouds. Today, many organizations are already embracing or are moving to multi-cloud environments, but this multi-cloud reality does not come without its challenges. As the nature of the cloud evolves, so does the strategy in which organizations must approach these challenges.

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Top 10 questions in competitor research for sales teams

Aqute Intelligence

In almost every competitive intelligence project, sales is an important focus. What is the competitor doing to succeed in sales? What is their messaging? How do they price proposals? Most companies want to know many of the same questions about their competitors. Across the hundreds of research projects that we have conducted, these are the top ten questions about competitors’ sales activities that our customers want answered.

Research 130
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Customer Survey: Faster Prospecting, Better Performance with ZoomInfo

Zoominfo

For many sales professionals, today’s business environment is unlike anything they’ve ever seen. Broad economic and societal shifts — amplified by the COVID-19 pandemic and continued technological disruption — are resulting in longer sales cycles, more discerning buyers, intensifying competition, and lingering uncertainty. To better understand the challenges and opportunities facing our customers and their businesses, we surveyed thousands of ZoomInfo users.

Sales 130
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The Role of Big Data Analytics in Gaming

Smart Data Collective

We have discussed the compelling role that data analytics plays in various industries. In December, we shared five key ways that data analytics can help businesses grow. The gaming industry is among those most affected by breakthroughs in data analytics. A growing number of gaming developers are utilizing big data to make their content more engaging.

Gaming 304
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Maximizing the Business Benefits of Multi-Cloud Adoption

CIO

Experts reveal that by 2027, cloud adoption will be mainstream, with 90% of enterprises implementing some kind of cloud strategy. What’s key is that, in the process, the cloud won’t just be a technology disruptor — it will be a business disruptor. What does this mean for your business? If you don’t tackle the challenges associated with cloud adoption today, you will be at a competitive disadvantage tomorrow.

Business 745
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GSA FEDSIM Winners and Spenders: The Return of the Blog!

FedSavvy

In November 2021, we examined what contractors are winning FEDSIM bids and with what federal customers. GSA FEDSIM contracting is always a hot topic so we’re exciting to bring to you some updated analysis on FEDSIM spending and winners. Top winners of FEDSIM contracts Figure 1 – Top 10 winners of FEDSIM opportunities, FY2018-FY2022. Source: USASpending.gov Booz Allen Hamilton came out on top (again) as winning the largest number of contract opportunities and received the highest obligations over

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Go-to-Market for All: Introducing the New GTM Plays

Zoominfo

Since launching ZI Labs in May 2022 , we’ve been meeting with go-to-market (GTM) leaders, customers, and analysts to learn more about how we can help solve the most urgent problems facing their businesses today. Longer sales cycles. Increasingly discerning buyers. More meetings with more stakeholders. Intensifying competition. Economic uncertainty. These are all challenges facing GTM professionals at companies of every size, in every industry.

Marketing 130
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The Surprising Benefits of Data Analytics for Furniture Stores

Smart Data Collective

Data analytics technology has played a huge role in the future of small businesses. One study from March 2020 showed that 67% of small businesses spend over $10,000 a year on data analytics. Of course, this statistic predates the pandemic. Many businesses have since invested even more in their data analytics infrastructure, since they have relied more heavily on digital technology in a post-pandemic world.

Commerce 297
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Konica Minolta’s cloud play is crucial for office comeback

CIO

Aside from commercial real estate dealers, office equipment vendors were among the hardest hit by the massive office evacuation following the pandemic. But the death of the office was much exaggerated, say some affected CIOs, who point to an increasing number of corporate mandates for employees to return to the office for at least three days per week as the telltale of better business ahead for them.

Commerce 662
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Competitor Highlights: This isn’t the Jacobs you think you know

FedSavvy

You may know Jacobs from their series of surprising takeaway wins executed in recent years. As some of the recompetes for these wins approach, it’s important to explore how Jacobs has changed as a competitor over the past five years. Strategic Developments The most apparent indication of change at Jacobs is their rebranding effort. In August 2022, Jacobs implemented a new holding structure, which renamed Jacobs as “Jacobs Solutions, Inc.” from “Jacobs Engineering Group, Inc.

Win 130
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How Product Content Optimization Helps Brands Maximize Their Share of Shelf

Intelligence Node

Product page optimization and management in 2023 Scrolling through the endless aisles of eCommerce offerings, even among the first few search results on a given SERP (Search engine results page), The post How Product Content Optimization Helps Brands Maximize Their Share of Shelf appeared first on Blog.

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AI Advances Drive New Generation of Browser-Based Solutions

Smart Data Collective

We have talked extensively about some of the biggest changes brought on by artificial intelligence technology over the last few years. Two of the many fields that has been affected by breakthroughs in AI is web development and mobile application development. We previously talked about some of the benefits of using AI to create great mobile applications.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Twinings tech chief stirs up the IT department

CIO

As the chief business transformation and technology officer at Twinings Ovaltine (TwO), some might imagine Sandeep Seeripat’s role to be the epitome of what a senior technology executive should be, with a remit beyond IT operations, an authoritative voice in the boardroom and a reporting line straight to the CEO. But it hasn’t always been this way, with IT once leaving little more than a bitter aftertaste for this historic tea marketer.

IT 662
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How to find your customers pain points

WideNARROW

Why is it essential to understand customer pain points? As a Competitive or Market Intelligence professional, understanding your customers' pain points is critical to developing a winning strategy. Identifying the key challenges and frustrations that your target audience faces can help you to gain a competitive edge by developing products, services, and messaging that meet their specific needs.

Win 98
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How Data Governance is Central to Effective Data Analytics

TDAN BI

In the publishing industry, there are a lot of things we can measure. However, if there is no strategy underlining how and why we collect data and who can access it, the value is lost. Not only that, but we can put our business at serious risk of non-compliance.

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Machine Learning Helps Social Media Marketers Earn Higher ROIs

Smart Data Collective

We have talked extensively about some of the changes machine learning has introduced to the marketing profession. According to one analysis, companies that used machine learning in their marketing strategies boosted sales by up to 50%. There are a number of ways that companies can boost their marketing strategies with machine learning technology. One of the biggest benefits involves using machine learning to improve the performance of their social media marketing strategies.

Learning 295
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr