Smart Data Collective

OCTOBER 8, 2019

While sports analytics is hardly a new idea, how it is being used in hockey has changed dramatically. Coaches no longer have to wait for newspapers to print out statistics. Fans are not left to wonder how their favorite players are truly excelling. What has brought about this change? Big data. Big data has taken all forms of sports analytics by storm, but we are only now really beginning to see what it can do for hockey.

Sports 219

Sports Gaming Win Information 219

Zoominfo

OCTOBER 10, 2019

Statistically speaking, companies who employ a diverse staff achieve more financial success, attract better job candidates, and are more likely to capture new markets than less-diverse companies ( source ). But— the term diversity doesn’t just speak to a person’s skin color, ethnicity, or even their skill set. True diversity is achieved when a group of people who have a wide range of perspectives, experiences, and backgrounds are given a chance to openly collaborate and voice their opinions.

Business 187

Business Human Resources Capital Win 187

Aqute Intelligence

OCTOBER 9, 2019

Want to do your own competitive research? The good news is that there’s no secret formula, and anyone can gather competitive intelligence. The bad news is that you’ll need a lot of time to gather information, and the determination and persistence to uncover hard-to-find stories and data. At Aqute, we’ve spent more than two decades refining our approach to competitive intelligence, and this experience gives us an advantage when it comes to uncovering the most valuable and insightful information.

Competitive Intelligence 113

Competitive Intelligence Research Competitive Intelligence 113

Primary Intelligence

OCTOBER 10, 2019

What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales. After all, with the wrong sources and approach, enablement could end up being the blind leading the blind.

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Sales Enablement Battlecard Sales Loss 104

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Smart Data Collective

OCTOBER 11, 2019

There are a lot of ways that organizations can leverage big data. Most of them don’t have difficulty collecting the data they need to make more informed decisions. However, they often struggle to conceptualize the data and present it in a format that supports their conclusions. This is one of the areas where a business dashboard can be useful. Big data has made business dashboards possible.

Business 204

Business Advantage Advantage Information 204

Aqute Intelligence

OCTOBER 9, 2019

The short answer is that yes, competitive intelligence is an ethical business activity. The longer answer is that intelligence gathering can stray into unethical territory, and it’s important for competitive intelligence firms to understand the risks and have policies for staying on the right side of the ethical (and legal) divide. We have a simple rule (as well as a company policy on how we conduct research) that governs our work: if you find yourself asking if a practice is legal, then you pro

Competitive Intelligence 113

Competitive Intelligence Competitive Intelligence Intelligence 113

Primary Intelligence

OCTOBER 10, 2019

What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales. After all, with the wrong sources and approach, enablement could end up being the blind leading the blind.

Sales Enablement 80

Sales Enablement Battlecard Sales Loss 80

Smart Data Collective

OCTOBER 7, 2019

Sinatra is a great web application library. It can be used to streamline development in Ruby and several other programming languages. A number of articles on Dzone have been written on using Sinatra to develop web applications and other solutions, but there didn’t appear to be an article on setting up Sinatra. We decided to provide a quick tutorial on this process.

Information 168

Information IT Marketing Marketing 168

Zoominfo

OCTOBER 8, 2019

Everyone knows you need to include forms on your website to capture leads. But, it’s not enough to just slap a few form fields on your landing pages and call it a day. If you want your forms to convert, and convert consistently, you need a thorough web form optimization strategy. Believe it or not, only 52% of companies that use landing pages run tests on their forms to find ways to improve conversions ( source ).

Briefing 157

Briefing Security Security Research 157

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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

Aqute Intelligence

OCTOBER 9, 2019

Starting a business is like entering a perpetual race: You have to keep pushing forward, or watch your rivals overtake you. We’re in the business of competitive intelligence, which is a common tactic to mitigate the risks from competitors. But what else do companies do to fend off surging startups – or overtake incumbents? Know your competitors Competitive intelligence is really just a big term for a very basic human impulse.

Competitive 113

Competitive Competitive Intelligence Competitive Landscape Startups 113

Datapine Blog

OCTOBER 10, 2019

If you want to convey crucial information to decision-makers in the easiest and most effective way possible, you need to embrace the power of interactive dashboards. A business dashboard offers at-a-glance insights based on key performance indicators (KPIs) and is an intuitive and visually pleasing way to consume data. Unlike early predecessors, they give presenters the ability to engage audiences with real-time data.

KPI 58

KPI Retail Sales Data Mining 58

Domo

OCTOBER 9, 2019

When it comes to software security and privacy concerns, Niall Browne and Ryan Taylor are two of the most plugged-in professionals you will find. Niall is the Chief Information Security Officer at Domo. Ryan is the company’s Chief Privacy & Data Protection Officer. As the adoption of digital technologies becomes more widespread, and talk of more regulatory oversight in the U.S. grows louder, I got their thoughts on a number of issues surrounding this increasingly important topic for all busi

Security 52

Security Security Learning Globalization 52

Zoominfo

OCTOBER 8, 2019

Customer acquisitions often require a combined effort from sales, marketing, product leaders, and executives. For account-based selling to be successful, everyone must maintain a comprehensive understanding of the customer. Enter, the Customer Insight Report. We call this the “Last Mile of Pre-Sales Customer Analysis.” An account-based strategy requires consistent messaging and positioning throughout the sales cycle.

Profiling 130

Profiling Sales Analysis Business Intelligence 130

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IT

Elegant BI

OCTOBER 8, 2019

Augmented Analytics Benefits Include NLP for Easy Analysis! Everyone has heard the term ‘natural language processing or NLP. So, what is natural language processing, exactly, and how can it help your business? NLP allows a program or software to understand language as written/spoken by humans so that people can interact with a system without using long strings of code.

Analysis 52

Analysis Learning Business IT 52

Happy Market

OCTOBER 8, 2019

My guest today is Piotr Szymski, Vice President of Catalog and Business Intelligence at Sony Music. Established in 1929, Sony Music is among the "Big Three," record companies, including Universal Music Group and Warner Music Group. Prior to joining Sony Music, Piotr served as head of insights for both SABMiller and Procter & Gamble. Find Piotr Online: LinkedIn: www.linkedin.com/in/piotrszymski Twitter: www.sonymusic.com Find Jamin Online: Email: jamin@happymr.com LinkedIn: www.linkedin.com/i

Business Intelligence 52

Business Intelligence Research Market Research Marketing Research 52

Moz

OCTOBER 6, 2019

Posted by DaisyQ As a digital content marketer, your job is to grow traffic that converts into leads and sales. Some of us in this field are lucky to work with companies that sell sexy products. It makes it a little easier. But that’s not always the case. This post is for the other marketers that work in the not-so-sexy fields. I can speak to this audience because up until the spring of this year, I was the Digital Content and Marketing Manager at a synthetic oil company.

Commerce 54

Commerce Research Sales Marketing 54

Zoominfo

OCTOBER 6, 2019

Hiring the perfect candidate is no easy task – especially in today’s hyper-competitive, fast-paced recruiting environment. Recruiters have a lot at stake every time they fill an open position because a bad hire can hurt a business in a number of ways. Consider these statistics from a CareerBuilder survey : 53% of bad hires brought a negative attitude to the workplace. 37% of businesses report a decrease in productivity due to a bad hire.

Copywrite 130

Copywrite Profiling Education Win 130

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Digimind

OCTOBER 9, 2019

“What the #$@% is social listening?!”. It’s a question all marketers have asked before. Either you’ve heard of social media listening, or you’re still trying to understand how to do it effectively.

Marketing 51

Marketing Marketing IT Business 51

MarketCulture

OCTOBER 8, 2019

Creating a new business that endures over a long time is hard. We all know the statistics; 80 % of companies fail within the first 2-3 years. What separates the businesses that sustain from those that wither away? Customer obsession. These companies have found a problem worth solving, a need that must be filled, and customers willing to pay. It all sounds simple.

Business 40

Business Win Management Marketing 40

Moz

OCTOBER 10, 2019

Posted by BritneyMuller Featured snippets are still the best way to take up primo SERP real estate, and they seem to be changing all the time. Today, Britney Muller shares the results of the latest Moz research into featured snippet trends and data, plus some fantastic tips and tricks for winning your own. (And we just can't resist — if this whets your appetite for all things featured snippet, save your spot in Britney's upcoming webinar with even more exclusive data and takeaways!).

Win 54

Win Research Finance Education 54

Zoominfo

OCTOBER 8, 2019

Customer acquisitions often require a combined effort from sales, marketing, product leaders, and executives. For account-based selling to be successful, everyone must maintain a comprehensive understanding of the customer. Enter, the Customer Insight Report. We call this the “Last Mile of Pre-Sales Customer Analysis.” An account-based strategy requires consistent messaging and positioning throughout the sales cycle.

Profiling 138

Profiling Sales Analysis Business Intelligence 138

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence

WideNARROW

OCTOBER 8, 2019

We thank all customers for participating in our many Webinars!

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Moz

OCTOBER 8, 2019

Posted by Cyrus-Shepard If you want a quick overview of top SEO metrics for any domain, today we're officially launching a new free tool for you: Domain Analysis. One thing Moz does extremely well is SEO data: data that consistently sets industry standards and is respected both for its size (35 trillion links, 500 million keyword corpus) and its accuracy.

Analysis 54

Analysis Win Competitive Research 54

Moz

OCTOBER 8, 2019

Posted by Catalin.Rosu Not long ago, my colleagues and I at Advanced Web Ranking came up with an HTML study based on about 8 million index pages gathered from the top twenty Google results for more than 30 million keywords. We wrote about the markup results and how the top twenty Google results pages implement them, then went even further and obtained HTML usage insights on them.

IT 54

IT Profiling Learning Management 54