Smart Data Collective

SEPTEMBER 21, 2020

Two or three decades ago, gathering data was the biggest challenge businesses faced. Leaders craved more information and access. Today, these same companies are drowning in data. The challenge of today is organizing and making sense of the data. 4 Tips to Help You Make Sense of Your Data. With so much emphasis on collecting and accessing data, it’s easy to become so paralyzed by information that you fail to do anything with it.

Business 363

Business Innovation Information Security 363

Cipher

SEPTEMBER 25, 2020

Looking for a market and competitive intelligence tool to improve competitor tracking, help your business become your industry’s leader and monitor market disruptors? You’ve come to the right place. We’ve put together a side-by-side review of three leading market and competitive intelligence tools: Crayon, Knowledge360, and Kompyte Analysis Software.

Competitor Analysis 325

Competitor Analysis Analysis Competitive Intelligence Competitive 325

Zoominfo

SEPTEMBER 25, 2020

Imagine being responsible for something, and having no benchmark for what’s good, bad, or acceptable. It would be pretty hard, right? It would be like trying to throw a dart at the bullseye, all while blindfolded. When you don’t give a sales team, or individual representatives, metrics to base their success off of, success is rendered arbitrary. And yes, we know what you’re thinking: Isn’t quota the metric that matters here?

Sales 203

Sales Benchmarking KPI Finance 203

Intelligence Node

SEPTEMBER 23, 2020

The year 2020 has been a rollercoaster ride for retailers, with the COVID-19 pandemic disrupting global businesses and pushing economies into recession, tit-for-tat tariffs, growing counterfeit market and the accelerated adoption of e-commerce shopping. The onset of the pandemic resulted in the enforcement of home quarantines and lockdowns across countries, coaxing people to order online, […].

Retail 104

Retail Commerce Globalization Marketing 104

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Win

Smart Data Collective

SEPTEMBER 23, 2020

The concept of cryptocurrency is still foreign to so many in the United States and around the world. There is a lot more mass appeal of cryptocurrencies like Bitcoin, Litecoin, and others. Generally speaking, though, they are still mysterious in the eyes of the common individual. In the cryptocurrency market, we are starting to see the emergency and convergence of crypto and big data analytics.

Startups 356

Startups Banking Security Security 356

Zoominfo

SEPTEMBER 25, 2020

Businesses that are thriving in the pandemic often share a common trait: a product customers want that is simple to use and easy to access. Looked at another way, those companies offer a customer experience that connects with buyers, whether that is web conferencing software, TV streaming services, or home cleaning products. These days, emotional engagement with customers is a key differentiator for go-to-market teams.

Marketing 190

Marketing Marketing Capital Sales 190

Data Hut

SEPTEMBER 20, 2020

As a retailer, your journey moves only in the direction of growth. That is why you are always chasing goals. As soon as you accomplish one goal, you make another and set your best foot forward. You can have several purposes, such as increasing ROI, lead generation, or increase website traffic. But how do you understand how close you have come to these goals?

KPI 98

KPI Retail Sales Learning 98

Smart Data Collective

SEPTEMBER 23, 2020

Google’s first page is pretty much the promised land for all web-pages. And, why shouldn’t it be? Sure, it takes effort and time to get there. But, once you’re there the traffic basically takes care of itself. You only need a fraction of all the effort you put in earlier to stay there. Unfortunately, climbing the SERP ladder is easier said than done.

Analysis 315

Analysis Gaming Advantage Advantage 315

Cipher

SEPTEMBER 24, 2020

This article explains Product Marketing and the importance of including competitive intelligence in strategic planning.

Competitive Intelligence 325

Competitive Intelligence Competitive Intelligence Intelligence 325

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Zoominfo

SEPTEMBER 23, 2020

It’s more than a product launch, but slightly less than an entire business model. It’s a unique, product specific, customer focused go-to-market strategy. And it’s a crucial feature of any successful B2B business. . Yet if it’s so important, why are so many rendered unsuccessful? GTM motions can fail for a variety of reasons. From poorly thought out plans to unidentified buyer personas, a small crack in the foundation can lead to the crumbling of the entire structure.

Brainstorming 189

Brainstorming Sales Marketing Marketing 189

Moz

SEPTEMBER 21, 2020

Posted by liambbarnes As most SEO specialists have learned, you must create quality content to grow organically. The same thing can be said for businesses that are building a social media presence or a new newsletter following. But as people consume more and more content each day, they become less receptive to basic content that doesn't provide a new perspective.

Commerce 85

Commerce Research Advantage Advantage 85

Smart Data Collective

SEPTEMBER 21, 2020

We learn something new about the COVID-19 pandemic every day. This is a credit to brilliant scientists, epidemiologists, and public health experts around the world, but these professionals wouldn’t be able to do their jobs without big data systems. In fact, big data systems, which have already proven to be the most significant intervention in 21st century healthcare , represent our greatest hope of driving back COVID-19 infections and quickly developing an effective vaccine.

Information 296

Information Hospitals Research Banking 296

Cipher

SEPTEMBER 22, 2020

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Competitor analysis is crucial to any marketing and production strategy. Competitive analysis promotes better market reactions, product price setting and marketing strategy. Performing SWOT analysis and using a competitive analysis tool helps define the market and clarify each step your team takes.

Competitor Analysis 325

Competitor Analysis Analysis SWOT Benchmarking 325

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Competitive

Zoominfo

SEPTEMBER 25, 2020

Businesses that are thriving in the pandemic often share a common trait: a product customers want that is simple to use and easy to access. Looked at another way, those companies offer a customer experience that connects with buyers, whether that is web conferencing software, TV streaming services, or home cleaning products. These days, emotional engagement with customers is a key differentiator for go-to-market teams.

Marketing 130

Marketing Marketing Capital Sales 130

Moz

SEPTEMBER 20, 2020

Posted by DawnMacri Understanding search intent can be the secret ingredient that brings your content strategy from okay to outstanding. As an SEO Strategist at a digital marketing agency ( Brainlabs ), we often find clients on the brink of ranking success. They’re sitting on stellar content that simply isn’t ranking for their target keywords. Why? Oftentimes, the keywords and the intent simply don’t match.

Restaurants 75

Restaurants Knowledge Research Information 75

Smart Data Collective

SEPTEMBER 23, 2020

The market for data warehouses is booming. One study forecasts that the market will be worth $23.8 billion by 2030. Demand is growing at an annual pace of 29%. While there is a lot of discussion about the merits of data warehouses, not enough discussion centers around data lakes. We talked about enterprise data warehouses in the past, so let’s contrast them with data lakes.

Knowledge 268

Knowledge Information Analysis Learning 268

Infegy

SEPTEMBER 22, 2020

Dad… just when you think you know him, right? He’s always got a new hobby, a new venture, or a new fad that he’s into. As it turns out, though, “Dad” isn't a one-size-fits-all term. Dads exist in many different forms and have different interests, beliefs, values, parenting styles, and hobbies. But one thing all dads have in common? The kids. Being a dad impacts everything they do - how they behave, what they believe, and what they buy.

Business 64

Business IT 64

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Zoominfo

SEPTEMBER 23, 2020

It’s more than a product launch, but slightly less than an entire business model. It’s a unique, product-specific, customer-focused go-to-market strategy. And it’s a crucial feature of any successful B2B business. Yet if it’s so important, why are so many rendered unsuccessful? GTM motions can fail for a variety of reasons. From poorly thought out plans to unidentified buyer personas , a small crack in the foundation can lead to the crumbling of the entire structure.

Brainstorming 100

Brainstorming Sales Marketing Marketing 100

Moz

SEPTEMBER 24, 2020

Posted by BritneyMuller Machine learning — a branch of artificial intelligence that studies the automatic improvement of computer algorithms — might seem far outside the scope of your SEO work. MozCon speaker (and all-around SEO genius) Britney Muller is here with a special edition of Whiteboard Friday to tell you why that's not true, and to go through a few steps to get you started.

Learning 52

Learning Algorithm Research Advantage 52

Smart Data Collective

SEPTEMBER 22, 2020

If you’ve never been aware of big data in the firearms industry, you’re in for a treat. Statistics over time have proven that the firearms industry does exceptionally well under two conditions: right before a presidential election and during a national crisis. Currently, the U.S. is facing both of these conditions at once. This means it’s a good time to go into business in the firearms industry.

Marketing 263

Marketing Marketing Retail Sales 263

Domo

SEPTEMBER 25, 2020

Cindy Parlow Cone still remembers the 10-year-old girl she met in India at a Goals for Girls leadership summit. The president of U.S. Soccer and two-time Olympic gold medalist was running a session on being a leader when the gradeschooler chimed in and said she didn’t think of herself as a leader. “So, we dug in,” Cindy said, “and started talking about some of the misconceptions about leadership—such as the need to have some sort of fancy title, or the need to have a certain amount o

Learning 52

Learning IT 52

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Capital

M Brain

SEPTEMBER 25, 2020

The post Would you like a cup of information brewed according to your needs? appeared first on M-Brain Market & Media Intelligence Solutions.

Information 52

Information Intelligence Intelligence Marketing 52

Elegant BI

SEPTEMBER 25, 2020

Self Service Data Preparation Takes the Complexity Out of Data Prep! When asked about using an analytical solution to find and use data and make decisions, many business users feel insecure about the process required to get to the results. Data preparation has traditionally been the domain of a data scientist, a business analyst or an IT professional.

Analysis 52

Analysis Business Management IT 52

Smart Data Collective

SEPTEMBER 24, 2020

Cybercrime, particularly in the financial sector, not only cost the world economy $2.7 billion in 2018, but it also is one of the most feared threats to national security in the United States, with more than 164 million personal records getting exposed in 2019, alone. . The list of different types of cyber attacks grows as rapidly as other parts of the technology and ecommerce sectors , and with constant evolution there is no set way to protect against them today that you can ensure will still b

Security 209

Security Security Knowledge Information 209

Contify

SEPTEMBER 24, 2020

The webinar was hosted by Contify, a leading competitive intelligence company. Contify, a pioneer in AI-enabled market and competitive intelligence solutions has announced that it has released the recording of its recent webinar co-hosted with Fletcher/CSI, a leading market and competitive insights and strategy consulting firm on the topic ‘ Get the Big Picture View: Respond faster to market and competitive disruptions through integrated primary & secondary research ’, exclusively for market

Competitive Intelligence 52

Competitive Intelligence Research Competitive Primary Research 52

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence