Sat.May 07, 2022 - Fri.May 13, 2022

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8 business concepts IT leaders should master

CIO

CIOs know they must be business leaders, but the business knowledge they must bring to the proverbial table is something of a moving target. There are, of course, the management fundamentals and the longstanding executive skills that remain constant must-haves. But there are, too, a list of topics that bubble up and dominate based on current trends and present-day realities.

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8 Irresistible Call to Action Examples for Digital Marketers

mention

A well-executed call to action (CTA) is a key element of effective digital marketing. It compels viewers to take action and is the gateway to acquiring leads and converting them to potential customers. It’s the driving force behind lead generation , and it can make or break your sales funnel. Just a simple thing such as using a button instead of text boosts conversion rate by up to 45% , speaking volumes about why CTAs are a critical part of any marketing campaign, and without them, you’re

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Competitive Intelligence Podcast: The Evolution of CI

Crayon

May has arrived. Do you know what that means? We have a brand new episode on Into the Fray: The Competitive Intelligence Podcast !

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Impressive Ways that AI Improves Business Analytics Insights

Smart Data Collective

Did you know that global companies are projected to spend nearly $1.6 trillion on AI by 2030 ? The demand for AI services is growing due to the many powerful benefits it offers. Various applications, from web-based smart assistants to self-driving cars and house-cleaning robots, run with the help of artificial intelligence (AI). With the growth of business data, it is no longer surprising that AI has penetrated data analytics and business insight tools.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Sales Engagement: Here’s What You Need to Know Before Buying

Zoominfo

It wasn’t long ago that sales as an industry was driven largely by volume — more leads meant more prospects, which sometimes translated into more revenue. This process was inefficient, time-intensive, and unpredictable. Today, sales is driven by insights. The most successful sales teams rely on a combination of sophisticated technology and human expertise to ensure they’re selling the right product, to the right prospect, at the right time.

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Gong + Crayon: Helping Your Sellers Win With Personalized Competitive Insights

Crayon

It’s 8:32am. An account executive on your sales team opens up their laptop to get their day started.

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The 4 Major Applications of Blockchain Technology

Smart Data Collective

The word ‘blockchain’ is more and more in use today, especially when it comes to cryptocurrencies. However, the applications of blockchain go beyond cryptocurrency networks. Applications of blockchain technology today aren’t restricted to the financial industry either. This is as the distributed ledgers found in blockchain technology can be used across industries.

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Data Readiness for Retail – What to Look for in a Data Vendor

Intelligence Node

Understanding the Role of Competitive Data Scraping, Standardization, Storage, and Application in eCommerce Table of Contents Introduction Why Data Readiness Matters Today The Cost of Data Error in Retail Businesses.

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Mention’s Top 4 notification features for Reputation Management

mention

When your brand is in crisis, the last thing your team needs is to feel behind the conversation as it’s happening. News travels fast, but social mentions travel even faster, especially if your brand is about to embark on a crisis. The key is to keep calm and use a social listening tool. Brand awareness still reigns as the top goal for marketing today , so maintaining your reputation is an absolute must.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Exceed Your Inbound Revenue Target With Crayon

Crayon

You just lost a customer. Let’s call her Sarah.

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Data Analytics is Very Valuable for Companies Improving their Cultures

Smart Data Collective

Data analytics technology is rapidly becoming a more integral part of many company cultures. According to the 2021 State of Data Maturity Report, 32% of companies have formal data strategies. Although they are still the minority, this figure has risen from almost nothing under a decade ago. Data analytics serves many different purposes. We have talked at length about the benefits of using big data to improve financial management and implement more effective marketing strategies.

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Data Readiness for Retail – What to Look for in a Data Vendor

Intelligence Node

Understanding the Role of Competitive Data Scraping, Standardization, Storage, and Application in eCommerce Table of Contents Introduction Why Data Readiness Matters Today The Cost of Data Error in Retail Businesses. The post Data Readiness for Retail – What to Look for in a Data Vendor appeared first on Blog.

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13 Essential Data Visualization Techniques, Concepts & Methods To Improve Your Business – Fast

Datapine Blog

“By visualizing information, we turn it into a landscape that you can explore with your eyes. A sort of information map. And when you’re lost in information, an information map is kind of useful.” – David McCandless. Did you know? 90% of the information transmitted to the brain is visual. Concerning professional growth, development, and evolution, using data-driven insights to formulate actionable strategies and implement valuable initiatives is essential.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Managing Risk with Real-time Data-driven Intelligence

Netbasequid

When it comes to managing risk, businesses are increasingly finding the landscape shifting under their feet. As a result, managing risk has become a much larger consideration – and even a priority – for companies in any category. Online never sleeps, and neither do detractors nor competitors apparently! But fear not – we have ways to help businesses manage risk scenarios and gather actionable intel in the process.

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Promising Benefits of AI in the Financial Technology Market

Smart Data Collective

Artificial intelligence (AI) is all the rage now. It’s impacting numerous industries globally and changing the way we do things. One of the critical industries AI is making strides in is the financial technology “fintech” industry. AI now plays a significant role in facilitating financial services, replacing what required manual work a few years ago.

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The Compelling Case for AIOps + Observability

Dataversity

As organizations evolve and fully embrace digital transformation, the speed at which business is done increases. This also increases the pressure to do more in less time, with a goal of zero downtime and rapid problem resolution. Real costs to the business are at stake. For instance, a 2021 ITIC report found that a single hour of server […]. The post The Compelling Case for AIOps + Observability appeared first on DATAVERSITY.

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What does Vable mean when we say end-user, and why is it important?

Vable

What’s in a name? If it’s hard to define a library and information job title , it can be a challenge for information professionals to know what to call the people with whom they come into contact. It’s the same at Vable. To be innovative, effective and understand our audience, we need to know the difference between users and end-users - and all the variations.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Ballpark figures: Analyzing MLB baseball attendance

Domo

It is springtime in the U.S., which means something as American as apple pie is back: baseball. And since there’s all kinds of great data around one of the country’s great pastimes, we decided for this week’s post to look at Major League Baseball (MLB) attendance statistics from the last 20 years, which is published on many websites including the one we used to get the data you’ll find in the charts below: ESPN.com.

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How Big Data Analytics & AI Combined can Boost Performance Immensely

Smart Data Collective

Big data, analytics, and AI all have a relationship with each other. For example, big data analytics leverages AI for enhanced data analysis. In contrast, AI needs a large amount of data to improve the decision-making process. Consumers are presented with ads every day they access the online world. The number of options available to them can sometimes really stress them out.

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AI Ethics in Action: Making the Black Box Transparent

Dataversity

In my third article about the ethics of artificial intelligence (AI), I look at operationalizing AI ethics. Human intelligence remains a key factor – to keep a watchful eye on potential biases. Amazon caused a stir in late 2018 with media reports that it had abandoned an AI-powered recruitment tool because it was biased against women. Conceived as […].

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8 Great Ways to Help Build Business Relationships

Owler

What Are the Keys to Building Business Relationships? The business relationships you build are invaluable to your enterprise’s growth. Business relationships include the clients, suppliers, buyers, and organizations invested in your company’s vision and support your operations. Without this network, your business won’t run as smoothly, and expansion will be complex.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Featured in Retail Touchpoints: A Generational Analysis of Today’s Home Improvement Customers

Resonate

The article below appeared in Retail Touchpoints on March 17, 2022. Read it in its entirety here. During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. These homebound tendencies ignited a fervor for redecorating and DIY home improvement that, by all accounts, is continuing strong into 2022.

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Fleet Management Firms Use Data Analytics for Optimal Customer Service

Smart Data Collective

More companies than ever are investing in customer service analytics. The customer service analytics market is projected to be worth $46.6 billion by 2030. The fleet management sector is among those driving the growing demand. Many fleet management companies were reluctant to embrace the power of big data a decade ago. Their skepticism has waned significantly, as they have finally started to discover the countless benefits that big data has to offer for their industry.

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Mobile Augmented Analytics & Tally ERP: A Winning Combination!

Elegant BI

When Considering Tally ERP Mobile Access, Add Augmented Analytics to Complete the Picture! No matter the task or job, every team member needs the right tools to be successful. Accountants, finance professionals, purchasing managers, inventory professionals and other team members responsible for expenses and revenue need the right tools to do their jobs and, in this day of remote work and dispersed teams, that need is greater than ever.

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Today’s Decentralized World: Driving a Shift in Three Key Paradigms for Data Management

Dataversity

Pre-COVID data scaling, performance, and data services were largely manageable within the corporate data center. But the last several years have seen enterprises decentralize their data and IT systems, while employees now work remotely across different locations and geographies. This massive increase in remote work arrangements has created additional challenges around managing data access and […].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr